Fatores que afetam a satisfação e a fidelidade do consumidor: um estudo com usuários de calçado esportivo (tênis), na Região Sul da cidade de Natal

This paper aims to investigate the factors that influence the satisfaction and fidelity of tennis´s users with the region southern city of Natal, capital of Rio Grande do Norte as the area of analyzing , using the national satisfaction index models as a tool to study. In this study was used the questionnaire as a tool for collecting data based on the new Norwegian customer satisfaction barometer model proposed by Johnson et. al. (2001). The data collection took place during the months of May and June 2008, when 450 tennis´s users were interviewed. The main results obtained by multiple regression analysis and logistic regression showed that the users' satisfaction with the tennis´s brand is influenced by the quality, comfort, material used in the manufacture and price, while fidelity is potentized by the image of the brand and the satisfaction degree with the user's tennis and with the brand of tennis. In relation to user satisfaction with the tennis, that satisfaction is influenced by the quality, comfort, weight and the material used, while fidelity is potentized by the satisfaction with the tennis´s brand, with the possibility of paying the same amount again and the emotional commitment. As the processing of claims there was no direct influence on satisfaction and consumers fidelity due to the low number complaints

Comportamento sócio-espacial de pessoas em movimento :um estudo exploratório no calçadão da Avenida Engenheiro Roberto Freire

People-environment interaction, focus of Environmental Psychology studies, presupposes that space influences behavior and vice-versa. Despite of the importance of dynamic reciprocity, there are a few works that treat the mobility condition of the people experimenting space. The present study investigates environmental perception of users of the Engenheiro Roberto Freire Avenue sidewalk, one of the few places in Natal for physical activities practicing, where most people are in intense and continuous movement. A few questions for this study where made: In what way does the individual realize the environment while he is moving? How do reciprocal man-environment relations occur there, according to a mobility context? What are the main difficulties and easiness in man-environment interaction under this condition? The search for these answers is based on concepts of social-spatial human behavior - especially personal space, territoriality, density and crowding and contributions of Barker´s Ecologycal Psychology. Considering that the physical space in this case is multifaceted and the perception of theses scenarios is governed by multiples senses and stimuli, it was defined a multi-methodological route: (i) observation participative in loco; (ii) identification of the main behavior settings at the area; (iii) categorization of the activities occurring at the place; (iv) application of a semi-structured interview; (v) images registered and (vi) construction of the researcher s log. The perception of oneself and others in movement in the environment, immersed in a intricate web of inter-actions, makes people develop mobility strategies, many times unconsciously, with the aim of ensuring satisfaction in its activities. Since the Eng. Roberto Freire Avenue sidewalk is an equipment public-urban largely used by the population of Natal, the reflection of the mobility effectiveness in the users environmental perception is expected, providing suggestions for future studies in this field of knowledge

Os acidentes de trabalho e os valores humanos em operadores de uma fábrica de calçados

The study present analyzes the relation between work accident and human values. It was developed with the sample of 156 operators of a factory, through to an application of structured questionnaires. The data were submitted to quantitative analyses (for example, analyses of frequency distributions, Chi-Square, test t). It was verified that 27 employees that filled out the questionnaires suffered work accidents. The results evidence that there aren´t significant differences between the people s values that suffered work accidents and those that did not suffer. The employees presented a hierarchy of different values comparing with the others Brazilian studies. It was observed that the work accidents varies for organizational sectors. So, we get the conclusion, the occurrence of the work accidents is not associated to the values, but they are probably associated to work conditions

A fábrica de professores e a padronização do conhecimento

This paper concern the general subject of teacher career construction, since the period of the initial formation in the teaching course of pedagogy crossing the first effectives experiences of professional performance, until the reflections about the results of the continuous formation propositions. The specifics subject is the formative quotidian in the teacher s life beyond of the traditional stereotypes about individuals and institutions bring up for discussion a micro sociological approach about the professionals uncertainty and the personal hopes, the teacher displeasures and the pedagogical satisfactions. The epistemological reflection about the different formatives experiences, taking as example the Programa de Formação de Alfabetizadores PROFA (Alphabetizers Formation Program) developed by the Secretaria Municipal de Educação of Natal City, consider the ambiguous tension between the knowledge that the teachers acquire in their formation and the concrete teachers practical since those experiences. The study methodology is based in the qualitative comprehensive research, sustained by observations, impressive reflective accounts, and also in the theoretic analyses with contemporary references to the critical pedagogical through and education sociology. I used the autobiographic reflective account by the writer-researcher in her owner academic and professional way. I propose an image of a teacher s factory in such a way for its conformist aspects to the continuity stands as much the internal contradictions of the system. Gears, pieces and manual instructions are the educational components of this factory as ideological, institutional and technical structures to aim at to limit the critics and the changes. However the teachers thinking and acting with their owner creativity to adapted uncontexted professional knowledge s to their pedagogical lives. Under those analogies I propose the problem of this research the teacher s formation and theirs pedagogical practices- and also examine briefly its theoretic-philosophical and methodological basis. From the analysis and interpretation of my owner experiential life as teacher s educator I put the necessity of re-thinking the teacher s formation in terms to rebound more meaningfully in their pedagogical actuation. I believe an important part of the teacher s formation process is the personal wish to learn more about the office, explicitly connected to human convictions and values such as to a positive professional identity. Thus, the teacher able to reflect about your owner educator life can find the best way to help the students to think critically about their culture and history, valorizing creative exits by themselves to face the conformist social stands connected with school education

Comparação da potência anaeróbia mensurada pelo teste de RAST em diferentes condições de calçado e superfícies

INTRODUÇÃO: O Running Anaerobic Sprint Test (RAST) tem sido considerado um teste válido para avaliação anaeróbia. Entretanto, como a superfície e o calçado podem afetar alguns parâmetros mensurados durante o exercício, isso pode modificar os parâmetros do RAST. OBJETIVO: Comparar as variáveis do RAST mensuradas utilizando chuteiras na grama (RAST CG) e tênis na pista (RAST TP). MÉTODOS: Oito jogadores de futebol (da categoria sub-17) participaram do estudo. Os participantes realizaram dois RAST (intervalo > 24 h). O RAST consistiu em seis corridas máximas de 35m com 10s de intervalo passivo entre cada corrida. O tempo de cada esforço foi registrado para determinação da potência pico (PP), potência média (PM) e índice de fadiga (IF). Após o sexto esforço, amostras sanguíneas foram coletadas para determinação da lactacidemia ([Lac]). RESULTADOS: Durante o RAST TP, a PP (763,1 ± 87,2 W) e PM (621,6 ± 68,1 W) foram significativamente superiores às PP e PM mensuradas em RAST CG (PP = 667,3 ± 67,0 W e PM = 555,9 ± 74,7 W), enquanto que as [Lac] observadas em RAST TP (7,3 ± 1,8 mmol.L-1) foram significativamente inferiores às mensuradas em RAST CG (9,9 ± 3,2 mmol.L-1). No entanto, o IF não foi significativamente diferente (RAST TP = 32,5 ± 8,3%; RAST CG = 34,1 ± 6,6%). Significativas correlações foram observadas entre as PM (r = 0,90) e as [Lac] (r = 0,72). CONCLUSÃO: Podemos concluir que as variáveis do RAST são influenciadas pela superfície e calçado utilizados, com valores superiores observados em RAST TP.

A compostagem como processo catalisador para a reutilização dos resídues de fábrica de celulose e papel

Recognizing the great potential of this residue to increase the eucalyptus forests produtivity - when used in its humidified form - the main objective of this project was to decompose the solid residues generated at Luiz Antonio mill, in a fast and artificial way, by means of piles or ridges of composted materials. The materials used in this composting process were: activated sludge, dregs and grits, wood ash and biomass. Applications of both phosphorus and potassium have been used during the planting phase. Nitrogen, in the form of urea, has been applied in two treatments with the main purpose to decrease the C/N ratio and to speed up the decomposition process. The experiment was carried out in 120 days. The best results were obtained in residue piles with a 3:1 ratio, i.e., 75% residues + 25% biomass. This mixture provided an extremely good aeration, thus enabling an appropriate material mixing and homogenization. Under the technological viewpoint, the results obtained from the composting process were quite satisfactory for VCP industrial residues treatment. This composting process enabled a material accelerated stabilization (lower C/N ratio) and homogenization. After this experiment, it became possible to use all residues just as they were generated by Luiz Antônio pulp and paper mill. This project is of the utmost relevance to VCP's forestry department as far as a significant amount of nutrients is getting back to the soil in the form of mineral and organic materials.

Avaliação da atividade mutagênica do resíduo sólido de uma fábrica de confecções de meias e lingerie em ensaios com Salmonella typhimurium

Cancer is one of the most hazardous effects to human health caused by the exposition to chemical agents. The search for new technological solutions in the industrial field led to a rapid increase in the productive sector, causing the workers to be exposed to millions of potentially toxic agents, substances potentially harmful to health. This study presents the mutagenic activity of sweepings from a sock and lingerie factory in Araraquara-Brazil, assayed with Salmonella typhimurium. All the extracts from the factory had mutagenic on activity the YG1024 strain, which is extremely sensitive to detect the mutagenic activity of the arilhydroxilamines, nitroarenes and aromatic amines. The extracts were non-mutagenics for the strains TA100 and TA98. The analysis of the mutagenicity of industrial residues is highly important because employees that participate in the production are directly exposed to those agents, as well as to the environment where the garbage is deposited.

Pneumoencéfalo intraventricular após perfuração acidental de dura-máter. Relato de caso

BACKGROUND AND OBJECTIVES: The loss of resistance to air to identify the epidural space is widely used. However, the accidental perforation of the dura mater is one of the possible complications of this procedure, with an estimated incidence between 1% and 2%. The objective of this report was to describe the case of a patient with intraventricular pneumocephalus after the accidental perforation of the dura mater using the loss of resistance with air technique. CASE REPORT: Female patient, 26 years old, 75 kg, 1.67 m, physical status ASA I, with a 38-week pregnancy, was referred to the obstetric service for a cesarean section. Venipuncture was performed after placement of the monitoring. The patient was placed in a sitting position for administration of the epidural anesthesia. During the identification of the epidural space with the loss of resistance with air technique, an accidental perforation of the dura mater was diagnosed by observing free flow of CSF through the needle. The technique was modified to epidural anesthesia and anesthetics were administered by the needle placed in the subarachnoid space. In the first 24 hours, the patient developed headache and she was treated with caffeine, dypirone, hydration, hydrocortisone, and bed rest; despite those measures, the patient's symptoms worsened and evolved to headache in decubitus. A CT scan of the head showed the presence of pneumocephalus. After evaluation by a specialist, the patient remained under observation, with progressive improvement of the symptoms and was discharged from the hospital in the fifth day, without complications. CONCLUSIONS: Pneumocephalus after accidental perforation of the dura mater presented headache with the characteristics of headache secondary to loss of CSF, but with spontaneous resolution after the air was absorbed. Invasive measures, such as epidural blood patch, were not necessary. © Sociedade Brasileira de Anestesiologia, 2006.

Identificação e priorização dos fatores críticos de sucesso na implantação de fábrica digital

A Digital Factory is a concept which improves the collaboration among product development processes. Despite the benefits brought by this concept, failures may occur in its implementation. This paper aims to present the Critical Success Factors in the implementation of a Digital Factory project in a Brazilian company. These factors were identified by an exploratory survey on the implementation of Enterprise Resource Planning and Product Lifecycle Management among other systems. Following this identification, the factors were prioritized using the Delphi Method and the Analytic Hierarchy Process; this evaluation was carried out by professionals from enterprises which implement Digital Factory projects, in Brazil and abroad. Nine factors were identified. The five main priorities were: Continuous Support and Commitment from Top Management; Comprehensive Business Reengineering; Skilled and Experienced Partners; Participation and Commitment of Users; and Appropriate Role of the Project Manager.

Fábrica de papel y celulosa a base de bagazo en Piracicaba

Incluye bibliografía

Proyecto guatemalteco para la instalación de una fábrica de llantas y tubos de caucho para el mercado centroamericano

Incluye Bibliografía

Fábrica de insecticidas en Costa Rica

Incluye Bibliografía

Fábrica de productos galvanizados, láminas, tubos, alambre galvanizado: proyecto que se propone como industria de integración para Nicaragua

Incluye Bibliografía

Metáforas do alimento no filme A fantástica fábrica de chocolate (1971 e 2005)

Pós-graduação em Educação - IBRC