A interação das marcas com o público através do Facebook: o mercado dos smartphones e as marcas Samsung e Apple

Dissertação de Mestrado apresentado ao Instituto de Contabilidade e Administração do Porto para a obtenção do grau de Mestre em Marketing Digital sob orientação de Sandrina Teixeira Anabela Ribeiro

An HPLC method for simultaneous determination of residual benomyl and MBC on apple foliage without cleanup

A simple High Performance Liquid Chromatograph (HPLC) method has been developed to identify benamyl (methyl 1- (butylcarbamoyl)-2-benzimidazole carbamate) and MBC (methyl 2-benzimidazole carbamat~ residues on apple leaves without cleanup. Sample leaves are freeze dried in a Mason jar and residues are then extracted by tumbling them in chloroform containing 5,000 microgram per milliliter of n-propyl isocyanate (PIC) at 10 C. To the extract, n-butyl isocyanate (BIC) was added at 5,000 microgram per milliliter and 20 microliter of this mixture injected onto the HPLC system. Separation is accomplished by the use of a Brownlee LiChrosorb silica gel column with a guard column and' operated with a mixed mobile phase consisting of chloroform and hexane (4:1) saturated with water. MBC, a degradation product of benomyl is identified if present as methyl l-(npropyl carbamoyl)-2-benzimidazole carbamate (MBC-n-PIC). Both benomyl and MBC-n-PIC can be detected with aKUltraviolet (UV) detector (280nm) at a concentration as low as 0.2 microgram per milliliter in apple leaves. The fate of benomyl on apple foliage after spray application of benomyl (Ben late 50 per cent wettable powder) was investigated by the method thus described. Benomyl quickly dissipated during the first 3-7 days, but the dissipatio'n sltowed down thereafter. In contrast, the concentration of MBC in leaves gradually increased after repeated applications of Benlate.

Changes in Protein, Carbohydrate and lipid content of cashew kernels during storage under two humidity conditions

The changes occuring to cashew kernels during storage at two humidity levels - 80% to 20% with respect to organoleptic characteristics, protein content, carbohydrate content, oil content, iodine and peroxide values were studied. From the present study it is concluded that organoleptic characteristics of cashew kernels deteriorates with increase in humidity. Decrease in protein and carbohydrate content of stored cashew kernel is dependent on humidity. Humidity increased oxidative rancidification.

Effect of Antioxidants on the Shelf Life of Cashew Kernels

Cashew kernels have high nutritive value. Upon exposure to air kernels turn rancid and their nutritive value decreases. From this study it is concluded that chemical treatment using antioxidants reduced oxidative rancidity but failed to prevent deterioration in organoleptic characteristics and decrease in protein and carbohydrate content of stored kernels.

Novel applications of cashew nut shell liquid in the polymer field

This research project aims at developing new applications for CNSL in the polymer field. Cashew nut shell liquid (CNSL) is a cheap agro-byproduct and renewable resource which consists mainly of substituted phenols. By using CNSL in place of phenol, phenol derived from petrochemicals can be conserved and a cheap agro-byproduct utilized.In this study CNSL based resin is prepared by condensing a mixture of phenol and CNSL with hexamethylenetetramine and the effect of P: F ratio and CNSL: P ratio on the properties of synthesized resin is studied. The adhesive properties of CNSL based resin in combination with neoprene rubber are investigated. The effect of varying the stoichiometric ratios between total phenol and formaldehyde and CNSL and phenol of the resin, resin content, choice and extent of fillers and adhesion promoters in the adhesive formulation are studied. The effect of resin on the ageing properties of various elastomers is also studied by following changes in tensile strength, elongation at break, modulus, tear strength, swelling index and acetone soluble matter. Crude CNSL and resins with different P: F ratios and CNSL: P ratios are incorporated into elastomers. Lastly, utility of CNSL based resin as binder for making particleboard is investigated.The results show that CNSL based resin is an effective ingredient in adhesives for bonding aluminium to aluminium. The resin used for adhesive fonnulation gives the best performance at 45 to 55 phr resin and a total phenol: formaldehyde of l:2.9. The resin when added at a rate of l5 phr improves ageing characteristics of elastomers with respect to mechanical properties. The reaction mixture of CNSL and hexa and the resin resulting from the condensation of CN SL, phenol and hexa can be used as effective binders for moulding particleboard.

A study of the cost structure of the cashew industry in kerala, karnataka and tamilnadu

Since the world demand for cashew kernels has been rising steadily for several years in the past, conferring significant price increase the processing of cashew remains a highly profitable lndustry. India being the earliest and largest supplier of cashew kernels in the world market it is our prestigious obligations to reestablish her pristine monopoly. Further the added importance ot the indutry in the Socio economic context of the State of Kerala makes various measures impervative in order to bring back to the industry its pristine glory at the late sixties to give a face lift and to stabilize the industry. This present study adopts a comprehensive frame work of analysis compassing the major issues involved in the cultivation, distribution, import, processing and marketing of cashew undcr the private and public sector, migration of the industry and the financial requirements of the industry.

Cashew industry in Kerala problems and potentials

India is the largest producer and processor of cashew in the world. The export value of cashew is about Rupees 2600 crore during 2004-05. Kerala is the main processing and exporting center of cashew. In Kerala most of the cashew processing factories are located in Kollam district. The industry provides livelihood for about 6-7 lakhs of employees and farmers, the cashew industry has national importance. In Kollam district alone there are more than 2.5 lakhs employees directly involved in the industry, which comes about 10 per cent of the population of the district, out of which 95 per cent are women workers. It is a fact that any amount received by a woman worker will be utilized directly for the benefit of the family and hence the link relating to family welfare is quite clear. Even though the Government of Kerala has incorporated the Kerala State Cashew Development Corporation (KSCDC) and Kerala State Cashew Workers Apex Industrial Co—operative Society (CAPEX) to develop the Cashew industry, the cashew industry and ancillary industries did not grow as per the expectation. In this context, an attempt has been made to analyze the problems and potential of the industry so as to make the industry viable and sustainable for the perpetual employment and income generation as well as the overall development of the Kollam district.

Happy growers! Relationship quality in the German organic apple chain

Relational factors between supply chain actors have been acknowledged to contribute significantly to competitiveness. With the example of the German market for organic apples the suitability of the concept of the Relational View for explaining competitiveness was investigated. Structured interviews were conducted with selected actors of the supply chain. Actors at all levels of the supply chain proved to be highly committed and described their business relations as satisfying and trustful. Strong vertical and horizontal collaboration was found. Thus, the Relational View proved to be highly suitable to explain competitiveness in the market for organic apples.

Tools to use when writing a thesis using Word 2011 (for Apple computers)

A collection of videos on time saving features when using MS Word 2011 to write a thesis. Learn how to use styles, make table of contents, make table of figures, use the document map, use the browse object tool and keep a count of the words in your file and many more useful features of Word 2011. Word 2011 is for Apple computers, there is a collection of similar video for use with the PC version Word 2010.

University of Southampton thesis template for use with MS Word 2003 (PC) and 2004 (Apple)

This template is for use with both Word 2003 (PC) and Word 2004 (Apple Mac). It provides a structure and format that meets with the University's Quality requirements for a thesis. The template has mirror margins set up to allow for double-sided printing. It is not compulsory to use the template when writing a thesis. but it's use will make your thesis well presented and should save you a lot of time and effort. Since Office 2003/2004 are no longer the supported versions of Office used at the University there are no supporting videos.

Creating a Table of Contents to cover only part of a file's content using MS Word 2011 for Apple computers

A Table of Contents can be tweaked so that it picks up the content from only part of a file (such as an Appendix). This video shows you how to make such a change to a Table of Contents that is based upon Heading Styles. For best viewing Download the video.