Governança e pensamento estratégico: uma crítica a Michael Porter

No presente trabalho, o autor procura analisar, ou mais exatamente desconstruir, a essência do pensamento dito de “estratégia” e de governança das organizações, atualmente dominante na cena acadêmica da administração. Servindo-se de uma leitura tanto histórica, heurística, como epistemológica e metodológica da obra e do sistema dominantes no assunto, denominado por ele “porterismo”, o autor faz um balanço crítico do conjunto de teorias da “estratégia” gerencial em geral e daquela do autor mais considerado no assunto: Michael Porter.

Comparison of some behavioral and physiological feeding parameters of Triatoma infestans klug, 1834 and Mepraia spinolai porter, 1934, vectors of chagas disease in Chile

There are two vectors of Chagas disease in Chile: Triatoma infestans and Mepraia spinolai. We studied the feeding behavior of these species, looking for differences which could possibly explain the low impact of the latter species on Chagas disease. Both species used thermal cues to locate their feeding source and consumed a similar volume of blood which was inversely related to the body weight before the meal and directly related to the time between meals. The average time between bites were 6.24 and 10.74 days. The average bite of M. spinolai lasted 9.68 min, significantly shorter than the 19.46 min for T. infestans. Furthermore, while T. infestans always defecated on the host, this behavior was observed in M. spinolai in only one case of 27 (3.7%). The delay between the bites and defecation was very long in M. spinolai and short in T. infestans. These differences may affect the reduced efficiency of transmission of Chagas infection by M. spinolai.

Marketing global: conceito ou mito?

O conceito de Marketing Global, desenvolvido por Theodore Levitt, é considerado como um dos mais polêmicos dentro da literatura de Marketing. Este ano, o conceito completa dez anos e continua a gerar polêmica entre os estudiosos e praticantes do Marketing, sendo que o único ponto comum é que o conceito em sua forma pura como proposta por Levitt se mostrou impraticável. Portanto, este artigo pretende analisar a validade ou não do Conceito de Marketing Global e para isso se utiliza tanto da bibliografia elaborada pelos críticos do conceito, bem como de autores como Jain, Porter e Takeuschi que procuraram contribuir para torná-lo operacional.

Comprometimento de servidores públicos e alcance de missões organizacionais

O comprometer-se com a organização envolve alguma atividade do indivíduo no sentido de identificar-se com ela e desejar manter-se como seu membro, a fim de satisfazer seus interesses e facilitar o alcance das missões organizacionais. Adotando a concepção de comprometimento afetivo de Mowday, Porter e Steers (1979), que enfatiza a natureza do processo de identificação do indivíduo com os objetivos e valores da organização, e a escala reduzida proposta por Bastos (1994), este artigo analisa o comprometimento organizacional de servidores públicos ligados à atividade-fim em saúde, educação e segurança. Os resultados apontam que o instrumento modificado permite identificar o comprometimento dos servidores e que este está vinculado à missão organizacional percebida e não à missão real. Na amostra estudada, altos níveis de comprometimento foram encontrados entre servidores da área de segurança, quando comparada às áreas de saúde e educação.

A vantagem competitiva das nações e a vantagem competitiva das empresas: o que importa na localização?

Há dois enfoques dominantes para explicar o desempenho das empresas: a visão da Organização Industrial e a Visão Baseada em Recursos, ambos amplamente pesquisados. Entretanto, a relação entre o desempenho das empresas e a competitividade das nações ainda é pouco explorada. Este estudo buscou verificar se o desempenho das empresas se relaciona ao ambiente de seus países e quais fatores destes são mais relevantes. Foram encontradas evidências da relação entre os indicadores de competitividade dos países e o desempenho sustentável de suas empresas. O estudo relacionou de maneira pioneira os conceitos da vantagem competitiva das nações e da vantagem competitiva das empresas, testou empiricamente o modelo do Diamante Competitivo do professor Michael Porter, destacou três variáveis habitualmente negligenciadas na linha de pesquisas das fontes de desempenho de empresas (a Sofisticação dos Compradores, o PIB e as Compras Governamentais) e criou um indicador de desempenho que também traduz sua sustentabilidade, associado à linha da pesquisa da persistência dos retornos extraordinários.

As influências na motivação para o trabalho em ambientes com metas e recompensas: um estudo no setor público

Este estudo investigou as influências na motivação para o trabalho apoiando-se nas teorias de Latham e Locke (2002), Porter e Lawler III (1968), Vroom (1964) e Wright (2001, 2007). Foi realizado um survey com 333 funcionários públicos de seis órgãos estaduais e um municipal na cidade de Belo Horizonte (MG), que possuíam políticas de metas e recompensas. A motivação dos funcionários se mostrou influenciada de forma direta e significativa pela valência da missão institucional, pela instrumentalidade ligada às recompensas e pela autoeficácia no alcance das metas. A especificidade e o feedback em relação às metas influenciaram a motivação de forma significativa e indireta. A importância das metas, a valência das recompensas extrínsecas, a expectativa, a equidade, a participação na definição das metas, a dificuldade das metas, a avaliação geral dos sistemas de metas e a avaliação geral dos sistemas de recompensas não exerceram influências diretas na motivação. Os funcionários de faixa etária mais elevada apresentaram maiores médias de motivação. Já os funcionários ocupantes de cargo de chefia e os que recebiam algum tipo de recompensa extra (além do salário fixo) apresentaram índices mais elevados em fatores relacionados à motivação.

Human herpesvirus 8 (HHV-8) and the etiopathogenesis of Kaposi's sarcoma

OBJECTIVE: To review the current literature on human herpesvirus 8 with particular attention to the aspects related to the etiopathogenesis of Kaposi's sarcoma. MATERIALS AND METHODS: The authors searched original research and review articles on specific aspects of human herpesvirus 8 infection, including virology, epidemiology, transmission, diagnosis, natural history, therapy, and Kaposi's sarcoma etiopathogenesis. The relevant material was evaluated and reviewed. RESULTS: Human herpesvirus 8 is a recently discovered DNA virus that is present throughout the world but with major geographic variation. In the Western world, the virus, transmitted mainly by means of sexual contact, is strongly associated with Kaposi's sarcoma and body cavity-based lymphoma and more controversially with multiple myeloma and other non-proliferative disorders. There is no specific effective treatment, but HIV protease inhibitors may play an indirect role in the clearance of human herpesvirus 8 DNA from peripheral blood mononuclear cells of HIV-infected patients. Human herpesvirus 8 DNA is present in saliva, but there are as yet no documented cases of nosocomial transmission to health care workers. The prevalence of human herpesvirus 8 among health care workers is probably similar to that in the general population. CONCLUSION: Human herpesvirus 8 appears to be, at least in Western Europe and United States, restricted to a population at risk of developing Kaposi's sarcoma. Human herpesvirus 8 certainly has the means to overcome cellular control and immune responses and thus predispose carriers to malignancy, particularly Kaposi's sarcoma. The wide diffusion of Human herpesvirus 8 in classic Kaposi's sarcoma areas appears to represent an important factor in the high incidence of the disease. However, additional co-factors are likely to play a role in the development of Kaposi's sarcoma.

Comparison between Adventitial and Intimal Inflammation of Ruptured and Nonruptured Atherosclerotic Plaques in Human Coronary Arteries

OBJECTIVE: To verify the possible role of adventitial inflammation in atherosclerotic plaque vulnerability and coronary artery remodelling. METHODS: We compared the mean numbers of lymphocytes in the adventitia and in the plaque of ruptured thrombosed and stable equi-stenotic coronary segments of 34 patients who died due to acute myocardial infarction. We also analysed adventitial microvessels, adventitial fibrosis and the external elastic membrane. RESULTS: In the adventitia, the numbers of lymphocytes and microvessels/mm² were 69.5±88.3 and 60.9± 32.1 in culprit lesions and 16.4 ± 21.1 and 44.3±16.1 in stable lesions (p<0.05); within the plaques, the mean number of lymphocytes was 24±40.8 in culprit lesions and 10.9±13.2 in stable ones (p=0.17). The mean percent area of adventitial fibrosis/cross-sectional area of the vessel was significantly lower in unstable plaques (p<0.001). The confocal images showed holes in the external elastic membrane. CONCLUSION: Unstable plaques exhibit chronic pan-arteritis, accompanied by enlargement, medial thinning, and less fibrosis than in stable lesions, which is compatible with vessel aneurysm. Adventitial inflammation may contribute significantly to atheroma instability.

Revalidação do gênero Mepraia, Mazza, Gajardo & Jorg, 1940 (Hemiptera, Reduviidae, Triatominae)

The authors revalidate the genus Mepraia, described in 1940 by Mazza, Gajardo & Jörg. The genus is monotypic and represented by the species M. spinolai (Porter, 1934). Based on the characteres described below the authors considered the separation of the genus Triatoma Laporte, 1832 and the return of the genus Mepraia. Strongly alar polymorphism, the abdomen of female with connexivum like in genus Dipetalogaster Usinger 1939, seven testicular follicles, like in Triatoma, however with a different relation of lenghts; external male genitalia showing a big and foliar process of the conjunctiva, vesica with an arch-shape, struts and endosoma process absent.

Mosquitoes of eastern Amazonian Ecuador: biodiversity, bionomics and barcodes

Two snapshot surveys to establish the diversity and ecological preferences of mosquitoes (Diptera: Culicidae) in the terra firme primary rain forest surrounding the Tiputini Biodiversity Station in the UNESCO Yasuní Biosphere Reserve of eastern Amazonian Ecuador were carried out in November 1998 and May 1999. The mosquito fauna of this region is poorly known; the focus of this study was to obtain high quality link-reared specimens that could be used to unequivocally confirm species level diversity through integrated systematic study of all life stages and DNA sequences. A total of 2,284 specimens were preserved; 1,671 specimens were link-reared with associated immature exuviae, all but 108 of which are slide mounted. This study identified 68 unique taxa belonging to 17 genera and 27 subgenera. Of these, 12 are new to science and 37 comprise new country records. DNA barcodes [658-bp of the mtDNA cytochrome c oxidase ( COI ) I gene] are presented for 58 individuals representing 20 species and nine genera. DNA barcoding proved useful in uncovering and confirming new species and we advocate an integrated systematics approach to biodiversity studies in future. Associated bionomics of all species collected are discussed. An updated systematic checklist of the mosquitoes of Ecuador (n = 179) is presented for the first time in 60 years.

Scenarios for the milk production chain in Brazil in 2020

Brazilian milk production has grown steadily and in 2004 the country became self-sufficient in dairy production. This article develops possible scenarios for the milk production chain in Brazil for the year 2020 in order to contribute to decisions that must be made by stakeholders. A literature review on foresight and the use of scenarios was conducted, and a scenario writing approach based on Wright and Spers (2006) was adopted, which includes the use of the Delphi method, Michael Porter's Five Competitive Forces model, Interpretative Structural Modeling (ISM) (WRIGHT, 1991) and quantitative projections. This methodology provided four scenarios, with quantitative and qualitative elements: two exploratory scenarios ("milk, the new agribusiness star" and "a wasted future"), a most probable scenario ("continuous but uneven growth") and a desired scenario ("competitive family agriculture"). Overall, it is possible to note many market opportunities, as well as niche markets and the strengthening of cooperatives. Future prospects are also favorable to the dairy industry in general, but nearly all scenarios point to a concentration in the industrial sphere.