POPULAR METAPHORICAL CREATIONS: THE CASE OF ESPADRILLES IN PARANÁ AND LONDRINA

This article aims at analyzing the lexical maps of three linguistic atlases from Paraná: two related to the city of Londrina (AGUILERA, 1987 and ROMANO, 2012) and one related to the State of Paraná, the Linguistic Atlas of Paraná (AGUILERA, 1994), concerning the variants for espadrilles. As these are popular shoes that are falling out of use in Paraná, with this work our objective is to verify and discuss: (i) by means of real time and apparent time research (LABOV, 1996 [1972]), in two synchronies, the changes and resistances of the lexical units in the speech of people from Londrina; (ii) the lexical collection found in the three atlases and its dicionarization; (iii) how the creation of popular forms to name such popular shoes at the beginning of the colonization in the north of Paraná happens

THE CADERNO FOLHA CIDADES FROM FOLHA DE LONDRINA: THE PRODUCTION CONTEXT

ABSTRACT: This research is the outcome of the results obtained in the development of the research Project “Genres in the journalistic media as objects of external didactic transposition”, developed in Universidade Estadual do Norte do Paraná (UENP/CCP). It has as its study focus the journal genres and its usage as an object of school literacy. For this work we theoretically follow the studies developed by the Sociodiscursive Interactionism (ISD), which systematizes categories for the analysis of language practices materialized in texts and gives us epistemological feedback for the development of the research. Methodologically, the study has four steps: 1) bibliographic study of the journalistic sphere and newspaper genres; 2) interview with Folha de Londrina; 3) identification of the genres that compose the CFC; 4) Description of the CFC based in a category analysis of the ISD: the production context. The general objective is to present part of a theoretical model from the Caderno Folha Cidades of Folha de Londrina newspaper. The results show the importance of this Caderno as object of local literacy, because it is geared towards issues of the Londrina region and serves as a guide for the local population to inform themselves of events and happenings in the area. We aim to expose a contextual overview of the CFC in order to encourage research towards journalistic genres by a sociodiscursive bias.  KEYWORDS: Sociodiscursive interactionism. Newspaper genres. Theoretical models. Production context.