THE CELEBRITY BURDEN: CELEBRITY CAMPAIGNS IN THE PURSUIT OF HUMANITARIANISM

Celebrity participation in humanitarianism and politics has received a lot of attention in recent times. Though many researchers have sought to explain the reasons underlying this phenomenon, there appears to be little information as to the efficacy of these celebrity efforts. The present research thus undertakes an analysis of the celebrity's participation through a study on the effectiveness of the celebrity-led campaign. To achieve this, I conduct a discourse and visual analysis of media publications surrounding two celebrity-led campaigns. The research leans heavy on theories underlining the celebrity mechanism and Street et al's framework on celebrity participation in politics. The study confirms Street et al's argument that performance, legitimacy and organization are central to the success of the celebrity-led campaign. For campaigns aimed at initiating policy change, I propose an additional category of stakeholders' response which provides a means of evaluating efficacy. My findings show that organization, legitimization, stakeholders' response and performance are highly dependent on the actions of the lead celebrity, making these celebrities active agents in the production of discourse on the "third world". As celebrities engage in humanitarian work, they take up positions as representatives of the aid recipient. The result is the dispossession and silencing of the aid recipient. Out of my discussion of these practices evolves the concept of the celebrity burden.

Exhibits

The Carnegie Museum in downtown Houghton has a pair of Finnish-connected exhibits on display. A photographic exhibit titled “The Last Days of Italian Hall” by local photographer Eric Munch will be open to the public, as well as “Family Ties: Memorials to Those Lost in the 1913 Italian Hall Tragedy” by the Houghton-Keweenaw Genealogical Society. Munch’s photographs were taken in the early and mid 1980s, shortly after he moved to the Copper Country, and consist of both interior and exterior shots of the Hall, including some taken at the time of its demolition. The “Family Ties” exhibit is the result of a project through which HKGS members researched the genealogy of every Italian Hall tragedy victim. Also on exhibit is "From the Old School: Memories from the Old Houghton High School 1923-1989". Exhibit includes oral histories by former students and faculty recorded as a community project by students from the Class of 2013. Winning projects from the Western UP Science Fair (grades 4-8) are also being displayed. Carnegie Museum exhibit information can be obtained by calling (906) 482-7140.

Exhibits

The Carnegie Museum in downtown Houghton has a pair of Finnish-connected exhibits on display. A photographic exhibit titled “The Last Days of Italian Hall” by local photographer Eric Munch will be open to the public, as well as “Family Ties: Memorials to Those Lost in the 1913 Italian Hall Tragedy” by the Houghton-Keweenaw Genealogical Society. Munch’s photographs were taken in the early and mid 1980s, shortly after he moved to the Copper Country, and consist of both interior and exterior shots of the Hall, including some taken at the time of its demolition. The “Family Ties” exhibit is the result of a project through which HKGS members researched the genealogy of every Italian Hall tragedy victim. Also on exhibit is "From the Old School: Memories from the Old Houghton High School 1923-1989". Exhibit includes oral histories by former students and faculty recorded as a community project by students from the Class of 2013. Winning projects from the Western UP Science Fair (grades 4-8) are also being displayed. Carnegie Museum exhibit information can be obtained by calling (906) 482-7140.