1 resultado para qualitative longitudinal research practices
em Academic Archive On-line (Stockholm University
Filtro por publicador
- JISC Information Environment Repository (1)
- Repository Napier (1)
- Aberdeen University (3)
- Aberystwyth University Repository - Reino Unido (2)
- Academic Archive On-line (Stockholm University; Sweden) (1)
- Academic Research Repository at Institute of Developing Economies (1)
- AMS Tesi di Dottorato - Alm@DL - Università di Bologna (2)
- Aquatic Commons (3)
- ArchiMeD - Elektronische Publikationen der Universität Mainz - Alemanha (1)
- Aston University Research Archive (42)
- Biblioteca Digital | Sistema Integrado de Documentación | UNCuyo - UNCUYO. UNIVERSIDAD NACIONAL DE CUYO. (2)
- Biblioteca Digital da Produção Intelectual da Universidade de São Paulo (2)
- Biblioteca Digital da Produção Intelectual da Universidade de São Paulo (BDPI/USP) (1)
- Biblioteca Digital de Teses e Dissertações Eletrônicas da UERJ (14)
- BORIS: Bern Open Repository and Information System - Berna - Suiça (30)
- Brock University, Canada (14)
- Cambridge University Engineering Department Publications Database (4)
- CentAUR: Central Archive University of Reading - UK (25)
- Clark Digital Commons--knowledge; creativity; research; and innovation of Clark University (1)
- Coffee Science - Universidade Federal de Lavras (1)
- CORA - Cork Open Research Archive - University College Cork - Ireland (2)
- Corvinus Research Archive - The institutional repository for the Corvinus University of Budapest (8)
- CUNY Academic Works (1)
- Dalarna University College Electronic Archive (8)
- Deakin Research Online - Australia (133)
- Digital Commons - Michigan Tech (1)
- Digital Commons @ DU | University of Denver Research (1)
- Digital Commons at Florida International University (10)
- Digital Peer Publishing (2)
- DigitalCommons@The Texas Medical Center (5)
- Doria (National Library of Finland DSpace Services) - National Library of Finland, Finland (6)
- DRUM (Digital Repository at the University of Maryland) (1)
- Duke University (10)
- eResearch Archive - Queensland Department of Agriculture; Fisheries and Forestry (2)
- Fachlicher Dokumentenserver Paedagogik/Erziehungswissenschaften (2)
- Glasgow Theses Service (1)
- Helda - Digital Repository of University of Helsinki (14)
- Illinois Digital Environment for Access to Learning and Scholarship Repository (1)
- Indian Institute of Science - Bangalore - Índia (1)
- Institute of Public Health in Ireland, Ireland (1)
- Instituto Politécnico do Porto, Portugal (3)
- Memoria Académica - FaHCE, UNLP - Argentina (12)
- Memorial University Research Repository (1)
- Ministerio de Cultura, Spain (1)
- Nottingham eTheses (1)
- Open University Netherlands (3)
- Portal de Revistas Científicas Complutenses - Espanha (7)
- QSpace: Queen's University - Canada (1)
- QUB Research Portal - Research Directory and Institutional Repository for Queen's University Belfast (96)
- Queensland University of Technology - ePrints Archive (157)
- ReCiL - Repositório Científico Lusófona - Grupo Lusófona, Portugal (1)
- Repositorio Académico de la Universidad Nacional de Costa Rica (1)
- Repositório Científico da Escola Superior de Enfermagem de Coimbra (1)
- Repositório Científico do Instituto Politécnico de Lisboa - Portugal (1)
- Repositorio de la Universidad de Cuenca (2)
- Repositório digital da Fundação Getúlio Vargas - FGV (12)
- Repositório Institucional da Universidade de Brasília (4)
- Repositório Institucional da Universidade Estadual de São Paulo - UNESP (1)
- Repositório Institucional da Universidade Federal do Rio Grande do Norte (4)
- Repositório Institucional UNESP - Universidade Estadual Paulista "Julio de Mesquita Filho" (57)
- Research Open Access Repository of the University of East London. (2)
- RUN (Repositório da Universidade Nova de Lisboa) - FCT (Faculdade de Cienecias e Technologia), Universidade Nova de Lisboa (UNL), Portugal (6)
- Savoirs UdeS : plateforme de diffusion de la production intellectuelle de l’Université de Sherbrooke - Canada (1)
- School of Medicine, Washington University, United States (1)
- The Scholarly Commons | School of Hotel Administration; Cornell University Research (1)
- Universidad de Alicante (2)
- Universidad del Rosario, Colombia (20)
- Universidade de Lisboa - Repositório Aberto (2)
- Universidade Federal de Uberlândia (2)
- Universidade Federal do Pará (2)
- Universidade Federal do Rio Grande do Norte (UFRN) (17)
- Universidade Metodista de São Paulo (14)
- Universidade Técnica de Lisboa (1)
- Universitat de Girona, Spain (2)
- Université de Lausanne, Switzerland (1)
- Université de Montréal (1)
- Université de Montréal, Canada (18)
- Université Laval Mémoires et thèses électroniques (1)
- University of Canberra Research Repository - Australia (3)
- University of Michigan (7)
- University of Queensland eSpace - Australia (14)
- University of Southampton, United Kingdom (1)
- University of Washington (10)
- WestminsterResearch - UK (6)
- Worcester Research and Publications - Worcester Research and Publications - UK (8)
Resumo:
The market for luxury brands has outpaced other consumption categories through its growth, and has been found in continuous development. As there is an increasing amount of luxury categories, the consumption of luxury fashion brands account for the largest proportion of luxury profits, and the marketing costs for such brands has shown to surpass those of other fashion categories. Consumer researchers have throughout decades emphasized how individuals participate in consumption behavior to form their self-concept in relation to brands. However, previous research has disregarded the multidimensional perspective regarding the theory of self-concept when examining the consumption of brands. Hence, the current research paper aims to strengthen the existing self-concept theory by exploring the role in which luxury fashion brands have by focusing on how the consumption of such brands relate, and contribute, to the consumer’s self-concept. By applying a qualitative method to investigate such purpose, and involving the existing theory of self-concept, brand image, and brand personality, it appeared that luxury fashion brands has a function to operate as a confidence booster for young consumers’ perception of their self-concept. In terms of the theoretical contribution of this paper, this research further illustrates how the theoretical explanation of brand image and brand personality relates to two different dimensions of the consumer’s self-concept. The consumption of luxury fashion brands has shown a significant role in individuals’ consumption behavior by emphasizing a striving, and motivating, part in the self-concept of young consumers.