Adoção da tecnologia da informação em organizações rurais: O caso da pecuária de corte

Adoption of technology. Farm management. Beef cattle breeding. Information technology.This research is aimed to study the use and the diffusion of IT in the beef cattle breeding from the analysis of the factors that have influenced its adoption as well as to describe resources, procedures, and necessary actions for IT operation using case studies in rural properties classified by the innovativeness degree. This study was carried out in two stages, quantitative and qualitative. In the first stage, a survey with producers was conducted. Information concerning the different technologies adopted enabled to identify the level of innovativeness of those producers. They were classified according to the similarities of the technological position. The second stage analyzed experiences, opinions, and perspectives regarding the technology integrated to the productive system. Two rural cattle breeding farms were analyzed in each category through personal interviews totalizing ten case studies. The results indicated the reasons for the adoption or rejection of a certain IT by the producers allowing for the identification of the reasons why some producers have adopted it more quickly than others. It was possible to understand the rural organization modifications due to IT adoption, for example, managerial skills improvements. In general, the processes have been improved and become easier bringing positive effects to several areas including human resources and the enterprise's image in the market.

A Faculdade de Filosofia, Ciências e Letras de São José do Rio Preto no período de 1957 a 1964: estudo de uma instituição escolar

According to the existing literature, the FFCL of São José do Rio Preto had a pioneering role as regards the organization and management of higher education. This article aims to discuss the originality/innovativeness of the educational project of this institution in the period from 1957 to 1964, based on an analysis of departmental organization and student participation. In order to do so, we use documents about the creation process of the FFCL, reports of courses, and minutes of departmental meetings and of the Academic Philosophical Center. The results show that, indeed, this institution was organized in three departments, though these operated in consonance with the chair system. Student participation varied from equal representation to the representation of a single student per class. Thus, the results show that the innovative/revolutionary character of this institution was exaggerated in the existing literature and may have contributed to the existing “mysticism” in the city as regards the history and the importance of this institution.