Cross-sectional association between healthy and unhealthy food habits and leisure physical activity in adolescents

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

TV digital sob a perspectiva publicitária: uma análise do advertainment na narrativa audiovisual

Pós-graduação em Televisão Digital: Informação e Conhecimento - FAAC

Entre a Cruz e a Antena de TV: Um Dia sem TV em prol do bom senso (Assis, 1978–1983)

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Bom de boca: educação e cultura na cozinha da TV digital

Pós-graduação em Televisão Digital: Informação e Conhecimento - FAAC

Concepção de infância em comerciais infantis de emissora de tv aberta

With the growing market for advertising geared towards the infant public, inserting since small children in the capitalist world with his powers of persuasion, raises concerns in knowing what are the subjective messages that advertisements are transmitting to them. The television since its appearance has the power to normalize and regulate society imposing the mode of life and how they should act, think and dress. Starting this strand to analyze the influence of television on society, this work explores the current advertisements for children to check whether messages meets reality, or have an ideological conception of the world, focusing, besides consumerism, the relationship about the issue of gender of being male and being female