16 resultados para Social memory

em Repositório Institucional UNESP - Universidade Estadual Paulista "Julio de Mesquita Filho"


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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

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Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

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Pós-graduação em Psicologia - FCLAS

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Pós-graduação em Geografia - IGCE

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Este artigo discute o desenvolvimento dos modelos institucionais atuais de proteção do patrimônio cultural, apresentando alguns problemas que trazem novos sentidos aos trabalhos dedicados à memória social, especialmente em países como o Brasil. Criados com a construção do Estado Nacional esses modelos fundavam-se na idéia de cidadania e nos laços da comunidade nacional. A globalização das relações econômicas, sociais e culturais enfraqueceram o papel das nações como espaços privilegiados de coesão social provocando repercussões imediatas nas políticas de proteção ao patrimônio que, agora, precisam ter foco sobre as sociedades locais.

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This work analizes the documentation produced by the Municipal Council of Black people in Brazil, both as archival documents and as a rescue innitiative of blacks’ memory. For this purpose, we used the interdisciplinary basis of archival science, the concept of social memory and the history of black movements in Brazil. Legal aspects of Black People Council foundation were raised to provide an understanding of the relations it established with the local government and the municipal city hall. The study of Black movements was fundamental to understand the constitution of this archive, which ensures, in some way, the identity and social participation of black people, beyond the reminiscence of past events from the black people’ group experience. Thus we perceive how the black movement becomes official and legal through the documentation associated to local government; and, in the same way, we observe how their official memory is constituted.

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The proposal of present paper is to present a conceptual and terminological discussion relative to the terms: organizational memory, corporate memory and institutional memory that is a subject still little studied and explored in the academic area. The study is theoretical focus and the research kind is bibliographical. As research sources were utilized: books, digital libraries of theses and dissertations in the scope of the country and CAPES Journals Portal. This study is in course and is part of doctorate research "Organizational memory and the knowledge bases constitution". As the partial results, observes that the question about "memory" is studied by different areas of knowledge: Psychology, Neurosciences, History and others; the concepts about organizational memory and corporate memory are studied by Administration and Information Systems areas; the concept of institutional memory is more studied by Business Communication area focusing the company history. Beyond that, observes the use of another term, social memory, utilized by Information Science and History areas.

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O presente estudo é parte de um trabalho mais amplo, o qual estuda o processo de formação e conscientização do operariado da cidade vêneta de Schio e da greve traumática que levou centenas de seus participantes a imigrar para a região de Caxias (RS), onde guardaram a lembrança de suas lutas e aplicaram sua experiência profissional.

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Pós-graduação em Letras - IBILCE

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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

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Pós-graduação em Psicologia - FCLAS

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The means of mass communication are powerful tools to the spread of a concept as persuasion is a strong characteristic of discourses that gather around the sphere of communication, especially in advertising discourses. By the end of the 90’s, the advertisement “Down: the worst syndrome is prejudice”, did great success approaching prejudice / pre-concept in a subtle and innovative way, due its outstanding purpose and style inserting two boys in a carousel, one is a street child, the other a Down syndrome patient. The advertisement reveals a speak project of diffusion and spread of ideas that down syndrome patients are capable of dealing and supporting a routine full of activities, making a opposition to the campaigns and ideas that, in spite of raising the respect towards these kids, only contributed with the attenuation of their handicaps. Our objective is to investigate the presence of these social values in the quoted audio-visual material, and for that we’ve searched the contextualization of the advertisement in its own time period. The theory and methodological aspects got their base in Bakhtinian studies and concepts; we used the concepts of discourse gender, chronotope and mainly dialogism and enunciation. We analyzed the style utilized in the advertisement, the dialogue between the politically correct and the prejudice speeches, the verbal discourse of the music that flows with the progress of the enunciation, the non-verbal discourse of the photography (nostalgic, producing effects of sense in its relation with memory), the chronotope present in the utilization of the carousel and its significations. We concluded that the accession of the recipient, in it responsive comprehension of the enunciation at hand, is an effect produced by the well-succeded addition of these different types of discourses

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This paper aims at observing a particular case of an author’s and self-translator’s style in the pair of works Viva o Povo Brasileiro and An Invincible Memory. Our investigation has its theoretical starting point based on Corpus-Based Translation Studies (Baker, 1993, 1995, 1996, 2000; Camargo, 2005, 2007), and works on cultural domains (Nida, 1945; Aubert, 1981, 2006). The results showed that great part of cultural marks may be classified as the material, social, and ideological cultural domains, which reflects the context of the source text. It was also possible to observe that normalization features tends to reveal conscious or unconscious use of fluency strategies by the self-translator, making the translated text easier to read.