Media Education and Brazilian Educational Policies for the Enhancement of Learning

As media education concepts and practices have been disseminated and strengthened in European countries and Americas, the policies responsible for that expansion remain little known, particularly in countries where the achievements have been recently noted. That is the case for Brazil, where there have been new opportunities for media education, considered as a valuable resource to help accomplish goals of the educational system. This paper looks into the contribution of media education to the enhancement of teaching and learning in the context of innovations brought by recent policies of the Brazilian Ministry of Education. After educational reform programmes which brought the opportunity for emerging fields such as media education, we produced teaching material and conducted a series of workshops with students and teachers from state secondary schools. By reading and producing multimedia information about local public services available to young people, pupils learned about democracy, citizenship, civic engagement, media language, and identity. Lessons from our experiment are discussed against the backdrop of education policies being implemented to ameliorate harsh conditions resulting from the recent economic crisis. We suggest that media education can help by creating a learning environment in which the students become aware of the value of educational attainments.

Educação para a mídia: propostas europeias e realidade brasileira

Partindo-se do estudo das práticas relacionadas à educação para a mídia propostas no cenário europeu, este ensaio observa a possibilidade de inserção dessas práticas no cenário brasileiro. Discutem-se o kit de educação para a mídia, sugerido pela UNESCO, e propostas sobre esse tema em evidência na França, Espanha, Portugal e Inglaterra. O objetivo é mostrar que, embora as sugestões europeias dialoguem com boa parte das idéias prestigiadas no Brasil, por tratarem de um contexto diverso, elas tendem a dificultar o tratamento de questões essenciais a um programa de trabalho sobre mídia na escola brasileira.

Apontamentos para uma política educacional sobre mídia na escola brasileira

Este artigo aborda características de três campos responsáveis pelo perfil do trabalho pedagógico escolar com a mídia: os meios de comunicação, as instituições acadêmicas e a própria escola. Procura-se, então, destacar as dificuldades para a consolidação desses campos no cenário escolar. O texto, enfim, ressalta a necessidade de politização da escola a partir do trabalho com a mídia, para melhorar as condições de diálogo entre a escola e os agentes externos.

Educação para as mídias na formação de professores: uma proposta transmídia entre Web e TV digital

Pós-graduação em Televisão Digital: Informação e Conhecimento - FAAC

Contemporaneidade e educações: mídias digitais nas culturas juvenis

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Formação do professor do ensino básico para a educação para a mídia: avaliação de um protótipo de currículo

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Cultura digital e educação para a mídia: análise do programa Mídias na educação

Pós-graduação em Comunicação - FAAC

Letramento digital em massa com objetos de aprendizagem

Pós-graduação em Televisão Digital: Informação e Conhecimento - FAAC

Multiplicação e convergência das mídias: desafios para a educação física escolar

This article presents pedagogical reflections on the relationship between media and physical education, a scenario in which digital technologies facilitate and expand access to media. Then there is the need to approach physical education to the media, given its importance in symbolic representation and behavior of students within the movement body culture. The primary intentions of the media are not necessarily compatible with the purposes of school. This apparent contradiction leads us to wonder, in dialogue with the area of media education, which would be the potential of media as a strategy for pedagogical action.

Rádio e TV Escola: um projeto de capacitação para leitura e produção midiática na comunidade escolar

The extension project "Rádio e TV Escola: capacitação para o uso de canais de comunicação na comunidade escolar" was created in 2006 to enable the introduction of radio and TV stations into two public schools. Supported by Social Communication’s courses of Universidade Sagrado Coração, the project’s goals were: a) collaborate with teachers in developing student’s literacy in writing and interpreting media texts; b) promote a greater awareness among graduate students of the social responsibility of media.

Mídia-educação: da criatividade à livre expressão na escola

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

O rádio na educação brasileira

The scenario that outlines this research project is characterized by the centrality of ICT on society and the necessity of having them embedded on education, both face-to-face and distance learning. Amongst the available ICT, the medium radio has been chosen due to its popularity within Brazilian society, as well as its 90 years of initiatives applied on education. Although the radio seems to be historically useful to education, it has been supporting more conservative approaches, such as teaching centred practices, simplytransmitted lessons and assessment based on memorization. On the other hand, Brazilian educational system has been changed since the early 90s, and those reforms brought new challenges to the radio on education, such as training critical listeners, concerned citizens, people with aesthetic sensibility, ethical standards etc. Thus, a systematic assessment of the real educational possibilities of the radio is even more necessary. This research projectaims to retrieve the most prominent educational initiatives using the radio, connecting them to the Brazilian regulatory framework on Education. The methodology consists of desk research and official documents analyses.

Mídia-educação no ensino médio: uma experiência com alunos e professores

This paper describes the development of educational materials on media education as a result of workshops held for students and teachers of high school in Midialab – Media Education Laboratory of Universidade Sagrado Coração. The objectives of this exploratory research were to investigate how teachers and students learn about media, looking for similarities and differences in the performance of the two groups in order to make it possible to conclude what methodology frameworks had a best result for promoting the media literacy of each group, taking on account the characteristics of public school and the paradigms of international media literacy. The methodology involved the application of activities focusing on six strategies: textual analysis, contextual analysis, content analysis, case study, translation, simulation and production. The results suggested that such activities are a productive way to develop critical reading skill and to reduce the differences between teachers and students’ repertoire. They also presented good results in the development of language usage by them and promoted collaborative learning, in a social approach.

Públicos e meios de comunicação: a formação necessária para a interatividade

Technological innovations associated with the media made changes in the production, transmission and reception of mediatic messages. Among them, we highlight the convergence of media, and the consequent multimediality and the emergence of new possibilities of interactivity, allowing the audience to become increasingly active. But for that to happen properly, it is necessary to promote actions aimed to critical and creative use of media. Thus, this paper aims to refl ect on the need for literacy initiatives for the formation of publics, aiming what is considered a productive interactivity.