1 resultado para MERCADEO POLITICO

em Repositório Institucional UNESP - Universidade Estadual Paulista "Julio de Mesquita Filho"


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The active presence of the old ones in the society brings up discussions about the political and social participation in the advanced ages of the life. The senior citizen, like an actor of great relevance in the present time, shows their potential as scriptwriter and protagonist of their own history. However, many spaces constituted vertically, turned for this aim become artificial, abolishing, many times, the spontaneity and potential of these actors. Anyway, the important thing is to open spaces for the different expressions of social participation and that they find their legitimacy and place in the set of the protagonism that attaches life and sense to the world.