A promessa do audiovisual interativo

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Negócio de artesão: empreendendo no artesanato pessoal

Negócio de Artesão: Empreendendo no Artesanato Pessoal is a blog about entrepreneurship for craftspeople. The present work comes to help in the formation of the artisan, bringing material for study on business, experts and organizations who understand the subject show up to talk about several topics in a simple, concise and relaxed way. Moreover, we also want to tell the story of people who already undertake projects, and supplement their income by selling products they make, humanizing the testimonies. The overall goal is to generate interest for the entrepreneurial activity in people who do handcrafts or who want to start doing it. Thus, people who once used to handcraft just as a hobby can now find a way to supplement their income. The specific goals are: to encourage people to think of a business of their own; stimulate the creative industries through the blog; contribute to the formalization of the artisan; stimulate the exchange of knowledge among artisans; to spread the work of artisans. The methodology used for this project was exploratory research, using bibliographical and desk research, in addition to interviewing and direct and indirect documentary techniques. The method used was the deductive approach, as the methods of procedure used were the historical and comparative ones. As a result, we have the blog named Negócio de Artesão, which can be used both to inform the reader about how he can conceive their enterprise and to be able to make money from their work

Jornalismo, industrias criativas e propriedade intelectual: o Google como novo mediador e distribuidor de notícias

Since the decade of 1990's, a debate has grown about the so called creative industries. The creatives industries are build for sectors where the creativity emerges as a main input for the products elaboration which are valued by intellectual property statutes. The present monograph intends to describe Journalism as a creative activity, expose how intellectual property works in this area and analyze the function of news aggregators, like Google News, both in author rights matter terms, as about on the recent news mediator and distributor role on digital platforms

Propriedade intelectual e as indústrias criativas: cultura digital, regulamentação e as licenças públicas

When we think of a transposition from a traditional culture industry to the new coherence of the creative industries, a number of new parallel discussions arises, encircled by the reconfiguration of the value chain of such industries and, not only, but also due to a change on creation coherence of a product whose most valuable input is creativity. Therefore, as a mechanism through which such creativity is valued, the intellectual property becomes one of the key elements of this debate, mainly in a world where the coherence of distribution transcends the physical copies towards the digitization of content. From this initial debate, the present article seeks to weave the main relations between the theme of creative industries and the intellectual property, describing the adversities of a deficient regulation and its consequences on the creative industries production, indicating the existing alternatives and questioning the balance between two forces: the collective and the individual rights.

Jornalismo da Multidão: estudo sobre as formas de financiamento coletivo da Agência Pública

Pós-graduação em Televisão Digital: Informação e Conhecimento - FAAC

Inovação em design: planejamento e estratégias para um parque tecnológico na região de Bauru - SP

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)