Neoliberalismo e hegemonia burguesa: ação social empresarial através dos Institutos Ethos de Responsabilidade Social Empresarial e Empresas e Gife (Grupos de Institutos, Fundações e Empresas)

Pós-graduação em Ciências Sociais - FFC

A gestão da comunicação e da informação nas empresas contemporâneas sob a ótica da responsabilidade social

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Análise das práticas de gestão ambiental e de responsabilidade social aplicada à indústria do couro em Franca-SP

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

As empresas familiares da cidade de Franca: um estudo sob a visão do Serviço Social

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

A cultura de paz no contexto das Relações Públicas Comunitárias e responsabilidade social

In this article we want to approach issues from social responsability and Community Public Relations trough the concept of "Peace Culture", that is still underexplored in this scope. The proposal is to clarify some important aspects of the concept and list them to the nowadays scenary of the organizations that cares about their reputation and image questioning the excellence in social responsability actions linked to a construction of an actually solidary practice in the community.

Protagonismo juvenil e educação da juventude no ensino médio brasileiro

Pós-graduação em Educação - FFC

Princípios da cultura de paz e estratégias de sensibilização em relações públicas no Programa Cidades Sustentáveis

The proposal of this article is discuss about the concept of social responsibility in the context of the activity of Public Relations in order to verify how this concept is related to the notion of Peace Culture. It is a complex concept supported by the United Nations Educational, Scientific and Cultural Organization (UNESCO) which, among other objectives, seeks to interpret and also paid up organizational objectives to local and global demands by articulating social actions that lead to a sustainable development and management of cities. For this, we will defend the use of audiovisual resource for awareness of stakeholders as a strategic tool in Public Relations for the efficacy of topics related to "Sustainable Cities Program”, about which we will briefly discuss. The Program is a nonpartisan initiative that focuses on the sustainable management of cities so it functions as a tool that assists municipal managers in making strategic decisions.

The journey to sustainable universities: insights from a Brazilian experience

Universities play a key role in humanity’s search for sustainable development. This paper presents the results of preliminary studies on projects regarding campus sustainability, conducted at Universidade Estadual Paulista ‘Julio de Mesquita Filho’ – UNESP’s Bauru Campus, State of São Paulo. It recommends the constitution of a sustainability committee, with a public participation and social responsibility (PPSR) framework, and the implementation of a campus sustainability program. The study also describes how social responsibility and sustainability can bring UNESP/Bauru economic advantages.

A política empresarial: a responsabilidade social como mecanismo de segurança

Neste ensaio, tomamos como problema as ações da política empresarial no Brasil, em específico a política de responsabilidade social das empresas, por entender que existe nessa iniciativa um status de inovação tecnológica que precisa ser interrogado, pois se inscreve no interior de uma racionalidade que objetiva o governo das populações e tem como instrumento técnico, para realizar esse fim, uma sociedade controlada por mecanismos de segurança. Para tanto, partimos da análise de três procedimentos efetivados por alguns projetos sociais desenvolvidos por empresas brasileiras - a pesquisa científica, o protagonismo juvenil e a metodologia participativa. A referência de análise são textos de diversas naturezas, veiculados por esses projetos e disponíveis ao acesso público.

How to drag with a worn-out mouse? Searching for social justice through collaboration

We consider what a concern for social justice in terms of social inclusion might mean for teacher education, both practising and prospective, with particular reference to the use of information and communication technology (ICT) in mathematics education taking place at a borderland school. Our discussion proceeds through the following steps: (1) We explore what a borderland position might denote to address what social inclusion might mean. (2) We consider the significance of mathematics education and the use of ICT for processes of social inclusion. (3) We briefly refer to the Interlink Network, as many of our observations emerge as reflections on this project. (4) We present different issues that will be of particular importance with respect to teacher education if we want to establish a mathematics education for social inclusion. These issues concern moving away from the comfort zone, establishing networks, identifying new approaches, moving beyond prototypical research, and getting in contact. This brings us to (5) final considerations, where we return to the notion of social justice. © Springer Science+Business Media B.V. 2009.

A social network approach to trust management in VANETs

In the past few years, vehicular ad hoc networks(VANETs) was studied extensively by researchers. VANETs is a type of P2P network, though it has some distinct characters (fast moving, short lived connection etc.). In this paper, we present several limitations of current trust management schemes in VANETs and propose ways to counter them. We first review several trust management techniques in VANETs and argue that the ephemeral nature of VANETs render them useless in practical situations. We identify that the problem of information cascading and oversampling, which commonly arise in social networks, also adversely affects trust management schemes in VANETs. To the best of our knowledge, we are the first to introduce information cascading and oversampling to VANETs. We show that simple voting for decision making leads to oversampling and gives incorrect results in VANETs. To overcome this problem, we propose a novel voting scheme. In our scheme, each vehicle has different voting weight according to its distance from the event. The vehicle which is more closer to the event possesses higher weight. Simulations show that our proposed algorithm performs better than simple voting, increasing the correctness of voting. © 2012 Springer Science + Business Media, LLC.

Responsabilidade social empresarial na indústria de calçados paulista: Uma análise dos pólos de franca e Birigui

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Acidentes e doenças do trabalho em Botucatu-SP: os registros da previdência social como fonte de informações no periodo de 1995 a 2009

Pós-graduação em Saúde Coletiva - FMB

Divisão social e definição dos grupos sociais no meio rural - campesinato, proletariado rural e agricultura familiar: o caso de Conchas-SP

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

A insustentável teoria da sustentabilidade: Ideologia e reificação no discurso empresarial da responsabilidade social no Brasil

Pós-graduação em Ciências Sociais - FFC