Análise molecular e morfológica de exemplares de Trichomycterus valenciennes, 1832 da Chapada dos Guimarães (Bacia do Paraguai) e ensaio sobre o complexo de espécies Trichomycterus brasiliensis Lutken, 1874

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Brasil 2014: análise de peças publicitárias relacionadas à Copa do Mundo

Nesta pesquisa estudamos o espor te com o foco sobre os slogans lançados no processo de preparação da Copa do Mundo a se real izar no Brasi l em 2014. O corpus da pesquisa se const i tui com algumas peças publicitár ias veiculadas na mídia. Anal isamos a mobilização popular e os aspectos que envolvem a adesão em um movimento do país, de modo geral, e a preparação realizada em cada cidade sede, de modo específ ico, com as transformações operadas tanto no âmbito social quanto est rutural. Cartografamos as marcas do empenho do governo para invest i r na transformação dos valores sociais durante a Copa do Mundo, bem como a apropriação do esporte com o objet ivo de fabricar um legado. Ident if icamos como as marcas da integração ent re os povos e do sent imento de pertença dos cidadãos cooperam para os processos de subjet ivação na sociedade contemporânea. Observamos os efeitos de sent ido ocorr idos na divulgação do slogan da campanha publicitária como uma forma de compreender o signif icado da Copa do Mundo em suas relações com a cultura. Part imos da hipótese de que a p ro d u ç ã o d a “p a i x ã o pelo futebol ” t em s e u s e n t id o amp lia d o p a ra a sugestão massiva de est i los de vida. Assim, estabele cemos uma f ro n t e ira e n t re o s “e f e it o s d e s e n t id o s ” e o s “e f e it o s d e ima ge n s ” n o s múlt iplos usos do slogan. Na const ituição do corpus de nossa pesquisa ident if icamos as marcas dos vínculos estabelecidos pela publ icidade com a Copa do Mundo. Nosso estudo se situa no campo dos estudos sobre as relações entre o esporte e os processos de subjet ivação na sociedade atual. Interessa-nos observar as implicações entre o corpo e os processos de subjet ivação nas peças publicitárias selecionadas para este estudo.

Religião, política e eleições na Folha Universal

The Folha Universal, newspaper produced by the Igreja Universal do Reino de Deus (Iurd, abbreviation in Portuguese for Universal Church of the Kingdom of God), reaches an average weekly circulation from 2.5 to 3.5 million copies. Studies indicate that the Folha Universal is not merely an institutional newspaper. It is systematically dedicated to be a source of political information to their readers, in order to publicize candidates and politicians who defend the Iurd’s proposals for the Brazilian public life. This paper describes results of an empirical study on the frames built by the Folha Universal about the social demands, economic and political governance considered as priorities to the public management by the Iurd around five themes of analysis: public safety; children and adolescents care; public health; environment; politics and economy. The results indicate that, as characteristics of the Folha Universal in the four months prior to the 2010 Brazilian elections, aspects that differ from those indicated by previous studies on the newspaper. Previously detected in the pages of Folha Universal as a mean for finding solutions to social problems, the theology of prosperity was in our sample replaced by the formulation of public policies.

Proposta de trilha interpretativa para a Floresta Estadual Edmundo Navarro de Andrade (FEENA) - Rio Claro

Within the current context of environmental degradation, primarily caused by unsustainable pat terns of production and consumption (AGENDA 21, 1992), the Protected Areas (PAs) are considered internationally as one of the most successful measures for the conservat ion of biodiversity, according to the Union for the Conservation of Nature (IUCN). The city of Rio Claro (Sao Paulo, Brazi l ) has a significant conservation area in both environmental aspects as historical and cultural, the State Forest 'Edmundo Navarro de Andrade' (FEENA). Beyond the conservation measures, there is a need to develop environmental education that encourages community participation and appreciation in the unit 's maintenance and protection, as well as provide moments of reflection that could conduct perceptual changes, behavioral, attitudinal and evaluative on relations between human beings and their environment . This work brings the proposal to create an interpretive trail in the area of public use of FEENA to contribute to the Unit Management Plan in order to make it an Environmental Education tool. To prepare the planning of the interpretive trail, a deep bibliographic and cartographic review was performed on the subject. It was applied questionnaires in order to know the visitors better and map the features of public visitation, as well as map the visitor preferences about how they would like to receive information on the area and expose field studies in the track site. The trail was traced taking into account the environmental and social aspects, we propose a track suspended above the ground, in order to affect as little as possible and to include the area in the context of PAs people with reduced mobility and visually impaired