132 resultados para novos ares


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This dissertation shows a new tool in the process of producing specialized printed media: desktop publishing. Because it is an important tool to this communication media, the visualization of its evolutionary journey began in the pre-history of informative vehicle, advancing to the informatics society. And it was just in this last social stage that desktop publishing legitimized its function, resulting in impacts on the production of these media and conditioned new styles. At the presentation of this new post-industrial society, a change of work and leisure sphere was verified, whose fusion is present and in this interaction, desktop publishing arose at home, in the little bureaus. In this journey, desktop publishing became an object of reflection because of its conditioning aspects that fostered moments of observation in relation to a possible threat to creativity, thanks to its facilities and clichés. On the other hand, different positive aspects of desktop we also shown, at the same time, its conditioning aspects resulting into a restudy of its execution in different printed media, showing its effects and sharing points of view. So, new styles and a editorial way of production were seen too. Add to this aspect desktop publishing – in general meaning – the computerization of magazine articles – has been producing resignation of journalists, which is another important aspect in the presenting dissertation.

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This article describes the evolution of Innovaton concepts, specifically Technological Innovation. It seeks to demonstrate that this conceptual evolution opens new paths for the development of Innovations and for the creation of Competitive Opportunities. It presents a model for searching and assessing the risk of these innovations regarding the adopted Technologies and the targeted market. A traditional tool for the Adoption of Innovations is introduced to be used in risk assessment. We seek to propose a strategy to search for, to identify and to assess innovations based on the involvement of the entire organization, by means of activities guided by creativity. Important aspects regarding the process of adopting Innovations are described to demonstrate the importance of the "time" dimension, as well as to contribute for the Innovation search practice.

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Grandes mudanças de ordem tecnológica e social colaboraram para a transformação na forma de comunicação do homem ao longo da história, que compartilha informações e transforma conceitos através de novos meios e novas narrativas, construindo e reconstruindo informações. O compartilhamento desses novos conteúdos vem colaborar na divulgação de diversidades culturais e regionais de todo o país fazendo jus a um dos objetivos da televisão digital que é a democratização da informação e do conhecimento.

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The research intends to discuss the process of reception of radio content in the current process of digitalization of media noise. So there will be a retrospective of the formation and consolidation of the radio medium in the country until the current stage of media convergence, focusing on the habits of today’s teens that comprise the calling Generation Y or Generation Internet. They constitute a strategic corpus for research on reception and media culture since they are under intense infl uence of the cultures of computing, audiovisual communication and also the economic and cultural globalization.

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Although thetopic of integrationin product development is widely debated in the literature, there are few studies that address the participation by subsidiaries of multinational and R & D centers around the world in development projects of new products. Focusing on the perception of the Brazilian unit, this paper aims to present and analyze integration practices among subsidiaries, headquarters and R&D centers in product development projects in amultinational high tech company. For this purpose, was conducted an exploratory and qualitative researched operationalized by case study. Among the main results, it was noted collaboration betweenlocals marketing and engineering with the R & D centers, important role of senior management in the Brazilian unit to communicate outcomes of the strategic planning of products andtechnologies established by the headquarters to the subsidiary, the adoption of technological and information mechanisms and the application of methods such as technology roadmap.

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The expressive possibilities within the field of surface design come up with increasingly larger with the emergence of technologies that allow the construction of forms and structures of high complexity such as three-dimensional printing. Establishing a relationship between design and complex systems, this work seeks to address the significant interrelationship of new paradigms of science, designed from concepts such as chaos, complexity and self-organization along with the cyber and parametric design, assuming thus the consequent impact of these in the creation and construction of process surfaces. Starting from the investigation of the applicability of the aforementioned conceptual bases, will be exemplified prospects of surface, produced in the first instance through computer interfaces, assigning the emergence of new creative processes and technology. Furthermore, elucidating biomimetics and its importance in the design of the design as a means of inspiration in complex systems of nature.

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Dracena, located in Presidente Prudente's region and founded in 1945, is a coffe and cotton's expansion and had your development by the advance of the Paulista Company of Railroads' tracks. For a long time the train was part of the city's and people's daily life. However, with the decline of rail trasport, the train station and a whole have become spaces without meaning and use. Thus, this final graduation work os Architecural and Urbanism course, aims to reintegrate in the urban área of Dracena Station and upgrade their space. To this end, based on the critical restoration theories and the projective references chosen were proposed the restoration of the railway station building and the creation of na annex for the Department of Culture. To enable the reintegration of the area into the urban fabric was proposed to create a linear park that provides a leisure space above the city and the lack of green areas. Preserving these spaces in a time when changes occur so quickly means keeping alive the memory and history of cities and allow new generations to take notice

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Alterations in maternal metabolism are important in order to supply the demands of the fetus. However, pregnant women with some degree of insulin resistance, such as in cases of overweight/obesity, central obesity and polycystic ovaries syndrome, associated to the action of anti-insulin placental hormones, contribute to a case of hyperglycemia of varied intensity, characterizing gestational diabetes mellitus (GDM) and leading to adverse effects both maternal and fetal. At the absence of a universal consensus to the tracking and diagnosis of GDM, this review had the purpose of listing the various protocols that have been proposed, as well as highlighting the risk factors associated with GDM and its complications. The most recent protocol is the one from the American Diabetes Association, with changes that would be justified by the alarming raise in worldwide obesity and, consequently, the potential increase to the occurrence of type 2 diabetes mellitus, not always diagnosed before the gestational period. The intention of this protocol is to identify the gestating women that could benefit from hyperglycemia control, improving the prognostic of these pregnancies and preventing future complications for mothers and their children.

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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

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Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)

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Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)