O lúdico no desenvolvimento infantil: um estudo teórico

It is a fact that childhood is a period of play and it is through them that the child meets their interests, express their way to organize, disorganize, build, think, making new discoveries. Therefore, the playful stands as one of the most important and effective in children's learning process forms, as it enables the development of imagination, feelings and fantasies, helping the child progress in their motor, psychomotor, cognitive, and physical skills emotional. This gives her the exercise of attention and memory to play activities adults engage, thus expanding their knowledge about the world. The teacher's role in this process is essential, where it can bring to everyday life of the child in various situations themes, turning the simple play on continuous learning and not just using the play as a complementary activity to the child because they provide pleasure and relaxation which do interact with the new learning and the group operates. The psychology emphasizes that play is essential to the balanced development of the psychosocial human being, because when in childhood, the relationship with the toy and gaming in general develops affectivity, creativity, and reasoning ability. Playing, the child increases their independence by building their knowledge. The aim of this work is to make a theoretical study based on a literature search, aiming to understand the play within the child development process, where it is recognized as very important in a child's learning starting from the theoretical conceptions of thinkers such as Piaget, Vygotsky, Wallon among others. With this, it can also be possible to recover the importance of the play that is being extracted from the infant universe due to new reasons to experience the modern world brings, as the excess number of activities assigned to the child, electronic games, etc. Finally, a playful approach to provide a reflection for parents and educators, bringing children's learning...

Desmistificando o marketing de guerrilha no terceiro setor: o papel do relações públicas

This work points out innovative alternatives for increasing the visibility of nonprofits using the creative profile of the public relations professional through guerrilla marketing. By means of methodological literature and document the suggested proposal is that the public relations through a Strategic Planning, articulate actions of guerrilla marketing on behalf of third sector concerns increasing its visibility to the state's eyes, the private sector and company making the fundraising and the visibility of these entities increase with low cost, creativity and technique. How guerrilla marketing can encourage smaller competitor it is evident to face their opponents with great creative weapons, innovative and cost effective, providing improvement in the area of activity and easier to raise funds; especially in the third sector entities, which is moved without any profit, only for individual or collective will to solve social issues

As festas no ambiente escolar e sua relação com as aulas de educação física

One of the interests of leisure is social and involves the festival. The holidays can be of different types and occur in different places, having lots of functions as the union of those involved, the development of creativity, fun and identification with the culture. The festivities are part of the play culture. The school, being an environment that deals directly and indirectly with the culture of organized behavior and appreciation of the discipline, often in second person through the formation of relationships, cultural transmission and access to the traditions of the groups around it. The entertainment component of culture in the school also finds himself sidelined in a society of work and a school that educates more to the labor market. The parties almost do not occur at school and when they happen, are given in order to make profits and sell consumer goods, apart from values that are intrinsic. In this study the objective was to deepen the study of parties, given that these are elements provides the establishment of the identity of a group of groups and of each individuals. When it comes to educating people, parties contributed to the emancipation of the human being which is cultural. Was developed a study in the field about the theme parties at the school, to understand whether and how it is being taught in schools, and what is its real importance for teachers and students, since we consider it fundamental to the development of culture and leisure culture of individuals. For this, we conducted a qualitative study based on a field research, using as a tool for collecting a semi-structured interviews with 52 students from 6th grade (7 years) from two schools at Ibitinga-SP, since one of them was a public school and the other a private school. Based on data collected from interviews and analysis, we found that the parties do not happen in schools, students do not learn what is leisure, and do not study or folklore festivals in physical...

Grupo Ginástico UNESP: contribuições da Ginástica para Todos na formação de seus participantes

Gymnastics for all or General Gymnastics is a gymnastic body practice without competitive purposes, demonstrative character that combines the basics of gymnastics with different forms of body language. It is a pleasurable physical activity and inclusive, within the gymnastic possibilities offers great opportunities for participation of people, creativity, cooperation and human values experiences (AYOUB, 2003). Within this proposal is, in 2011, the Gymnastic Group UNESP, under the guidance and coordination of teachers Laurita Marconi Schiavon e Silvia Deustch as a project of university extension of the Department of Physical Education, Biosciences Institute of the São Paulo State University / Campus Rio Claro - SP. His working method and choreographic composition based on the proposal of the Gymnastic Group Unicamp, reference in this body practice in Brazil, and their course is in two parts: one for the exploration of all the resources that the teaching materials can provide and the other focused on social interaction of its participants. Therefore the research developed in this study aimed to verify contributions of the participation of members in Gymnastic Group Unesp vocational training thereof, and to verify the relationship and the approach of the members with Gym. The methodological approach adopted for this qualitative research is descriptive, and quantitative and qualitative data collected through questionnaires. The participants were 32 students from different courses at the University, and members of Gymnastic Unesp Group from 2011 to 2013, with the inclusion criteria: 1. minimum of one year of participation in Gymnastic Group Unesp; 2. Minimum of two performances of choreography in events with that group. Quantitative data are processed using descriptive statistics and qualitative analyzed by content analysis technique proposed by Laville and Dionne (1999). According to the results obtained over 41% of the participants had no...

Metodologia para seleção e implantação das Tecnologias da Informação e Comunicação no ensino da educação básica

Pós-graduação em Matemática em Rede Nacional - IBILCE

Editoração eletrônica: novos comportamentos editoriais e estéticos

This dissertation shows a new tool in the process of producing specialized printed media: desktop publishing. Because it is an important tool to this communication media, the visualization of its evolutionary journey began in the pre-history of informative vehicle, advancing to the informatics society. And it was just in this last social stage that desktop publishing legitimized its function, resulting in impacts on the production of these media and conditioned new styles. At the presentation of this new post-industrial society, a change of work and leisure sphere was verified, whose fusion is present and in this interaction, desktop publishing arose at home, in the little bureaus. In this journey, desktop publishing became an object of reflection because of its conditioning aspects that fostered moments of observation in relation to a possible threat to creativity, thanks to its facilities and clichés. On the other hand, different positive aspects of desktop we also shown, at the same time, its conditioning aspects resulting into a restudy of its execution in different printed media, showing its effects and sharing points of view. So, new styles and a editorial way of production were seen too. Add to this aspect desktop publishing – in general meaning – the computerization of magazine articles – has been producing resignation of journalists, which is another important aspect in the presenting dissertation.

A ornamentação contemporânea em arte e design: função estética, anagógica, terapêutica

Taking as a starting point the reflection on the ornament, is delineated an interpretative analysis of delimitation between art and design in the extent of the aesthetics. Presupposing the ornament as an elementary and universal form of the all aesthetics’ manifestations, trying to work, through recent contributions and in an unified way, concepts regarding the aesthetics in parallel with the phenomenon of the perception. The ornament as element previously “ordered” front to the organization need that the interpretation demands, it constitutes fertile philosophical instrument, for all the art forms and of design, which seeks to provide an aesthetic sensation. Returned to the thoughtful function, the ornament has as essential purpose to stimulate the aesthetic experimentation, capable to induce the perception to subtler states of conscience similar of to the ecstasy, where the spirit from whom contemplates, can live experiences of extreme freedom and intense pleasure. . Establishing semiotics foundations capable of evidencing a function anagogic-therapeutics in the action of conceiving and to meditating, alternately, an object with function strictly ornamental (aesthetics), also intending the reflection of moral stamp on the ornamental concept of the decency as conciliatory solution in the intersection between art and design, concerning the creativity of the formative process.

Informatização: impactos editoriais e estéticos

This dissertation shows a new tool in the process of producing specialized printed media: desktop publishing. Because it is an important tool to this communication media, the visualization of its evolutionary journey began in the pre-history of informative vehicle, advancing to the informatics society. And it was just in this last social stage that desktop publishing legitimated its function, resulting in impacts on the production of these media and conditioned new styles. At the presentation of this new post-industrial society, a change of work and leisure sphere was verified, whose fusion is present and in this iteration, desktop publishing arose at home, in the little bureau. In this journey, desktop publishing became an object of reflection because of its conditioning aspects that fostered moments of observation in relation to a possible threat to creativity, thanks to its facilities and clichés. On the other hand, different positive aspects of desktop were also shown, at the same time, its conditioning aspects resulting into a restudy of its execution in different printed medias, showing its effects and sharing points of view. So, new styles and an editorial way of production were seen as well. Add to this aspect, desktop publishing – in general meanings – the informatization of magazine offices – has been producing dismissing of journalists, which is another important aspect in the presenting dissertation.

A arte nas ondas do rádio: ações e procedimentos para esta prática

This paper proposes an extension of the personal experience of the listener through radio. The radio, because it is a medium of reaching, disseminating and having considerable accessibilities towards the production of its contents, and if exploited, could very well combine functionality with aesthetics in the production and broadcasting of programs, something that makes the radio not only a means for transmission of information. In the production of dramatic art, for example, the use of other elements, such as sound effects, may suggest form and consistency to the object described during the practice of radio utterance. The proper combination of function and aesthetic in music, sound effects and voiceover radio can change the mood of the listener and even promote their creativity.

Fayga Ostrower: estudos sobre a pesquisa plástica e teórica nos processos criativos

The way we look express our soul, so there is no way to disregard the presence of intuitive processes in the creation of any work, like say Fayga Ostrower. Based on the theories of the artist, intends to investigate how their own texts read his plastic production, heavily influenced by German Expressionism. The concernment of the research is in the approach how their publications favor the understanding of artistic making as a moment against the intuitive and the fullness of the original creation and true to the thought of the artist.

Propriedade intelectual e as indústrias criativas: cultura digital, regulamentação e as licenças públicas

When we think of a transposition from a traditional culture industry to the new coherence of the creative industries, a number of new parallel discussions arises, encircled by the reconfiguration of the value chain of such industries and, not only, but also due to a change on creation coherence of a product whose most valuable input is creativity. Therefore, as a mechanism through which such creativity is valued, the intellectual property becomes one of the key elements of this debate, mainly in a world where the coherence of distribution transcends the physical copies towards the digitization of content. From this initial debate, the present article seeks to weave the main relations between the theme of creative industries and the intellectual property, describing the adversities of a deficient regulation and its consequences on the creative industries production, indicating the existing alternatives and questioning the balance between two forces: the collective and the individual rights.

Estúdio Ghibli: um aparato sobre as técnicas ilustrativas e filosofia oriental dos principais longas metragens de Hayao Miyazaki

In front of the vast and widespread use of new technology in 3D animation currently, this research aims to give an overview adjacent to major film productions with Studio Ghibli and its main director/animator: Hayao Miyazaki. Showing up as an interesting exception to worldwide success, the Ghibli feature films are made with the predominance of 2D hand-drawn art. Its process dates back to the first animations created in the early twentieth century, though such tools have been “overcome” by big studios like Walt Disney, Pixar and Dreamworks, the works of Miyazaki still get considerable highlight, preferring the pencil and paper than the computer. With the aid of some authors in particular as McCloud and the founders of Anima Mundi, and other theorists of design and subjective philosophy, some analyzes are mapped to better understand the connection between the work of Miyazaki and his contribution to the field of illustration and originality as a whole. The objective is to find the key points of Ghibli animations which will drive new parameters between creativity, illustration and Western and Eastern praxis.

O desafio de desenvolver artistas criativos no mundo das mídias digitais

From the second half of the twentieth century, with the proposal of working active listening, exploring sounds, the experience, the search for new forms of contemporary music notation, improvisation and experimental music composition, arise music educators Paynter Schafer and Koellreutter, known by the active method of second generation who contributed greatly to the development of creative processes in the classroom. Also arises, in the same period, the encounter between art and technology, expanding opportunities through digital media, open, participatory and interactive works such as Video art, Web art, Nanoarte and Locative Art, augmented, not only against the art with the public, through connections mediated by digital interfaces, providing new learning situations attractive for the development of creativity and artistic production as challenges in contemporary.

A potencialidade da arte contemporânea ao transcender linguagens favorecendo a vida

Reflection about the contemporary production artistic, the own make artistic and the creative process that involve them it is noted that, comes to the poetic construction the action to greater understanding the being as artist and from the being while humanity. In current procedures that do not prioritize more materials, supports or languages for the production of works, but human being and his complexities, the art is manifested as the essence, need of renovation. From the documentary "Window of the Soul", directed by João Jardim and Walter Carvalho, and from personal creations is studied the transcendence of materiality in hybrids process, actions at resignify the look that investigates and reinterprets. In this exercise, art is justified as experience necessary, metaphors for the life, to teach us to see, fell and restructure us.

As crianças protagonistas dos contos de fadas dos Irmãos Grimm

The origins of the fairy tales are lost in the past but these tales are, even today, great teaching instruments because they relate to language development, creativity, social relations, and especially with the internalization of values and behavior patterns. According to Bettelheim (1980), fairy tales assure the children that the difficulties can be overcome, no matter how insignificant they feel. In this sense, these tales are power tools. We understand that fairy tales - and their characters - have the power to influence their readers/listeners. Therefore, this study considered four fairy tales in which the protagonists are children and remain as children all though the narratives: Little Red Riding Hood, Hansel and Gretel Snow White and Rose Red and Thumbling, from Grimm Tales, translated into Portuguese by David Jardim Junior and published in 2008 by Itatiaia. We sought investigate how the children characters of these stories act, leveraging a reflection grounded on the image of children that emerge from the selected tales - images that have been registered in the first decades of the nineteenth century by the Brothers Grimm in their Children's and Household Tales - enabling the identification of the kinds of behavior that they perform and the values they embody, thus contributing to a better understanding of the models that these characters offer to the twenty-first century's children. Our research has a qualitative approach of bibliographic nature, mainly grounded in the ideas of Bettelheim (1980) and Ariès (1981). We found that there is a shortage of studies on the tales collected/maintained by the Brothers Grimm, although these stories have become classics of universal children's literature and continue, cradling the imagination of Western children in the twenty-first century. We also verified that there are very few studies exploring the representation of children in fairy tales and children's literature...