101 resultados para Aglomeração turística


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This paper discusses how, through the creation of Embratur (Brazilian Tourism Company) in 1966, an idealized Brazilian female body was constructed and used to help manufacture a national identity, reinforcing the stereotype of the sexualized Brazilian woman. As it was often associated with sex tourism, this stereotype received much criticism and led to a negative image of Brazil abroad. However, in the 1990s the official tourism lobby softened the “sexy tone” of its discourse, and in 1999 Embratur received an award from the World Tourism Organization for its campaign to help fight the exploitation of children and youth by sexual tourism. In order to better understand how this change in the idealized Brazilian female body unfolded, it is important to deconstruct beauty standards – focusing on those that apply to Brazilian women as seen from abroad – and their relationship to modern consumer culture. Assuming that the cultural analysis of the female body emerges as an important issue in the field of Social Science, the focus on body image can be viewed as a key element in discussions about the construction of national identity.

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This paper aims to analyse the spatial distribution of the Brazilian clothing industry in 1997 and 2006. In order to achieve this objective, this study used an exploratory spatial data analysis - ESDA. It was made a univariate analysis of the number of the existing clothing industries among Brazilian states. The null hypotheses of the spatial dependence absence was rejected and the construction of cluster maps showed two patterns: a high industrial concentration and a low one. On the other hand, a bivariate analysis was also conducted to permit a study between the number of clothing industries and the wage income of the neighbor regions. The result revealed spatial dependence besides similar cluster maps in both years. Therefore, two spatial patterns emerged: a high and a low industrial concentration. The final conclusion is that agglomeration economies are the main responsible for the results found in both analyses.

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Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

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Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)

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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

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Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)

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This paper, through a literature review, demonstrates the importance of the use of brands by men, initially as a form of expression and communication. History has shown that the visual language and the use of images in the form of the brands, proved a very efficient and direct interpretation, with accuracy to what it represents, setting the brand as a financially valued member. The paper deals with analysis of the Spanish example that argues the way that touristic points has been used to represent places in the whole world; then, at the same time, it measures the case of the Brazilian city of Rio de Janeiro where brands are created for special events and there is not a representative tourist brand to this town; But when analyzing the places in the city, symbols like The Copacabana Promenade has a strong presence in the collective imagination, that's the reason why it has been used as an element of strong local identity and in the Industrial Design.

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Pós-graduação em Geografia - IGCE