Difusão de objetos de aprendizagem multiplataforma por transmissão de televisão digital: um estudo de viabilidade técnica e pedagógica

Pós-graduação em Televisão Digital: Informação e Conhecimento - FAAC

Páginas da copa: o mundial do Brasil na Folha de S. Paulo e Estado de S. Paulo

O futebol nos dias de hoje representa algo muito maior do que um exercício físico ou uma atividade de descontração. Ele desempenha um papel dentro da sociedade que extrapola as perspectivas do jogo. Reduzir a análise sobre o futebol profissional apenas ao aspecto lúdico do esporte também diminui a concepção sobre o que ele realmente representa. Nos bastidores do espetáculo futebolístico existe um universo de atos políticos que abrangem diversas esferas do poder que por sua vez auxiliam na execução do esporte como um evento esportivo com milhões de espectadores. Uma das razões para que o âmbito político do esporte seja menos conhecido do que as táticas dos técnicos ou dribles dos jogadores é a cobertura feita pelos meios de comunicação. No decorrer de sua existência, o futebol se transformou em um evento globalizado que envolve em sua órbita muito mais do que apenas o aspecto esportivo. Com os anos, o esporte foi se firmando em diversos países como produto cultural e até mesmo ferramenta política. O que se vê contudo é a sobreposição midiática do jogo sobre a sua verdadeira estrutura. O entretenimento trazido pelo esporte ganha as páginas enquanto o jogo político que sustenta a realização do mesmo recebe uma atenção mais discreta das mídias. A proposta deste trabalho é analisar como foi feita a divulgação de notícias referentes à Copa do Mundo de 2014, que será realizada no Brasil, nos jornais Folha de S.Paulo e O Estado de S. Paulo durante o ano de 2012 através dos seus cadernos de esportes. O objetivo é compreender qual é o teor e a intensidade da cobertura sobre os fatos políticos que ajudam a dar forma ao evento mais importante do futebol. Acontecimentos desta proporção exigem preparação do país, o que implica em um trabalho em conjunto entre o Governo Federal e FIFA. Pretende-se analisar a contextualização feita pelos jornais em relação ao esporte ao seu aspecto esportivo, podendo...

Educação e políticas públicas para o idoso

The ‘Estatuto do Idoso’ (senior citizen statute), Brazilian federal law promulgated in 2003, defines senior citizen as the person with 60 years old, or more. Revered as a landmark recognition of the senior´s rights, it guarantees, among others, the right of education. According to the statutory provisions, the education is personal right of the elderly person and must be assured with absolute priority by the State, the family, the society, as well by entities. However, in practice, just few senior citizens enjoy the right of education, since this policy has not been developed with focus in the old age, since educational practices are aimed, in most cases, to the younger age groups. Nevertheless, some initiatives seek to invest in the education for the elderly, like happens with the University of the Third Age (U3A). Although this kind of initiatives have been reason of celebration such projects should be enforced and consolidated as an object of better political investment to enlarge the access to the education right to the senior citizens in general. Due to the visibility achieved by the senior population, a possible way to the establishment of services in the area of education, would be the formation of partnerships between educational institutions that understand old age as a potential expansion of cultural goods and production of knowledge.

Televisão e mídias digitais na América Latina: um cenário em construção

The text is the initial result of a project called Global iTV, Interactive and systems Hybrid TV: a new advanced scheme for future services and applications in a global environment, contemplated by Call MCTI / CNPq 13/2012 – EUBrazil Cooperation Program in the field of Information and Communication Technologies (ICT) which has as its central theme the development of a standard that enables interoperability between the various digital TV systems operating jointly, exchanging and using information. Thus, using bibliographical and documentary research, the article goes on to demonstrate how this perspective panorama is drawing from the advent of digital television and the use of technology in Latin America, seeking to identify similarities, differences, problems and solutions arising from the use and consumption of digitizing television signal in the region. The results demonstrate the importance of media convergence, but point out that there are still large sections of the population on the margin of the Digital Society and the benefits provided by digital networks and that poverty and poor education are important contributions to this scenario.

Folhetins teatrais e transferências culturais franco-brasileiras no século XIX: questões de uma edição da Semana Lírica de Martins Pena

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Características narrativas de vídeos jornalísticos na televisão e na internet

Pós-graduação em Educação - FFC

New readers, new reading skills and meaning: challenges for media and information literacy

Recognizing the importance of developing the information and media literacy in contemporary society, this article discusses the scenario of hybrid languages born on cyberspace, hypertext and the new types of readers who interact with information, now disseminated by digital media. As theoretical references authors such as Lucia Santaella, we develop arguments that present the headquarters of language and thought within a semiotic support. Matrices help to understand the phenomenon of hybrid language in hypertext. Therefore, we emphasize that the development of skills associated with the new reading environments propitiated by the virtual environment requires the understanding of language, which is one of the concepts used within the media and information literacy (MIL) proposal of Unesco, which combines the two concepts and skills of information and media literacy. It is hoped that this article motivate scholars and practitioners of education and information to take responsibility to educate for information environments that arise with new media and technologies, emphasizing the issue of reading and language.

Games independentes: plataformas de inovação das novas mídias no contexto da economia criativa

Creative spaces need freedom. Any productions, especially with artistic content, need space to mistakes, that is, for an attempt away from the standard. The independent production environment is recognized in different artistic sectors as a space for innovation, to be free of the serial production logic. The major innovations in the international scenario of games came from the independent productions. Great classics revolutionized the aesthetics and functionality of this new media. This project aims to analyze the productive chains of Brazilian independent games, starting with a regional analysis. The goal is to observe the factors responsible for the innovation that these games can offer, the management aspects of creative processes, articulation of innovative agents and resources mobilized. Brazil currently has the fourth largest gaming market in the world with expectation of strong growth for years to come, but arises in the international market as a consumer. Given this regional demand is necessary to study the tools of production, even to help fill that need. Not only the production of games should be thought, the media coverage is also another important factor, in view of the economic importance of this segment. Understanding the mechanisms of innovation in the gaming universe, its impact on the formation of public and coverage of specialized journalism in this new media are possible outcomes of future studies and research that scientific research can contribute

O ensino de língua estrangeira nas escolas públicas estaduais paulistas e as novas tecnologias

Pós-graduação em Televisão Digital: Informação e Conhecimento - FAAC

Narrativas audiovisuais nas redes sociais: o consumo como elemento de identidade na campanha da Panvel

Pós-graduação em Comunicação - FAAC

Estrutura de conteúdos educativos para TV Digital: um modelo de referência

This paper proposes a model of educative content structuring for interactive digital television programs. Its intent was to provide references for collaborative production processes and content organization in learning networks associated with university and educative television broadcasting services. The model defines terms, actors, events, environments, as well as content categories, classes and attributes, indicating criteria for their synchronic or asynchronic association in a dynamic television schedule. The model is presented in both descriptive and visual formats, with the use of conceptual maps. The results indicate that interactive use of digital television in education requires systematic content models covering communitarian participation in both media production and distribution processes, in order to enhance learning instruments beyond vertical, hierarchical and centralized communication sustained by traditional broadcast channels.

Desafios da comunicação interna em departamentos de jornalismo

This paper focuses on the importance of internal communication within the journalism departments of regional Brazilian open television networks. This research shows that these professionals recognized that communication can improve relationship among staff and journalistic performance. However, just one of the companies researched invests in internal communication management. The present study also reveals many challenges which influence internal communication, relationship, and the journalistic work in these companies, such as: lean teams, interferences from other areas in the journalistic writing, lack of formal network of communication, competition among members of the team, the journalist's professional profile, need for shared leadership and internal communication policies and information management.

Trajeto inexplicável da vida: acaso, escolhas e tréguas da teia social

Resenha do livro Histórias invisíveis de Mõnica Rebecca Ferrari Nunes e Marco Antonio Bin, lançado em 2011, durante o songresso da Socicom.