107 resultados para Binational destination
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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)
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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)
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This study presents an analysis of International Tourism, one of the most growing economic activities in the world. To realize promotion in this area, countries use diverse strategies, among them the touristic marketing. It consists on an instrument used to attract foreign tourists and build the image of the country as a touristic destination, transforming it into a global emergent leader. Due to the big sports events which will happen in Brazil, the World Cup and the Olympic Games, respectively, it is expected a growth on touristic activities. This is an opportunity to promote the country and build its image, the reason why the Federal Government made Plano Aquarela 2020, formed by a strategic plan which aims the international promotion of the country through a marketing program focused on the international tourist. What this image is and how to promote it are issues that the public relations professionals are capable to solve, with their abilities to develop instruments and their important actions to build a good touristic destination image of the country. This study aims to analyze the collaboration of public relations to improve the country's image from the actions developed by Plano Aquarela 2020. For this, a literature search was performed to expose the concepts of communication involved, the analysis of the plan and their actions, use the interview as an exploratory study to clarify information and stimulate new ideas
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The relationship between humans and the world around is getting less symbiotic and harmonic, so as with the other animals we share the planet with, mostly about domination of plagues, domination for food, company, work or fun. This last both are responsible for the beginning of the Circus as we know, with the exhibition of wild animals and horses, and have been increased with clowns, acrobats, and jugglers, street artists, getting to be one unified show all around the world, which most of them don´t have animals. Following this tendency, the PL 7291/06 is on process on the plenary assembly to forbidden the animals inside Circus. In that matter, this work is a Phenomenological perspective of the phenomenon Circus’s animals sited beyond the animal rights activists perspective. The Ideographic and Nomotetic analysis of the activist’s speech realize that is no discordance between then. All the speeches agrees that the animal must be out of the circus, and most of them agrees about the cruelty involving the animal´s domination, about that ONGs should be the better destination for this animals, and they shows lack of knowledge about the Brazilian Circus, with or without animals, their traditions and characteristics, so as the lack of knowledge about de ecology and biology of the animals involved.
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The expansion of the energy matrix is a matter of great importance since the recent problems facing the country in this sector, such as rationing mobilized in 2001. Moreover, there is also concern with global sustainable development. Brazil is producing about 64 million cubic meters of biogas per day, but only a small percentage of this total is harnessed as an energy resource. Compounders are considered potential, for example, landfill energy (LE) and sewage treatment plants (STP), which can be adapted to produce biogas and market them. The work focuses its studies on biogas produced by these small and medium compounders. Are proposed and studied the following alternatives for the utilization of biogas energy: generation and sale of electricity through the installation of a small power station within the landfill, and purification and marketing of gas, whose price will be a consideration on the price of natural gas, taking into account the percentage of methane present in the biogas. Trade ensures that gas plus a destination ecologically appropriate to it, taking advantage of its energy
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When exhausted, the batteries are classified as hazardous waste because it has potentially toxic heavy metals and bio-accumulators, such as mercury, cadmium and lead in their internal composition functional. Due to the high level of danger, such waste should be properly designed to not allow theses chemical components to cause significant impacts on the environment. Thus, the recycling of waste in question is the best destination. In this context, was wanted to know, through a questionnaire in interview format, how the graduates of the Universidade Estadual Paulista Julio de Mesquita Filho of Rio Claro / SP are involved with this environmental issue. Since then, has been developed and implemented an environmental management for internal batteries
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The present work aimed to quantify the generation of group B health care`s residuals in places such as drugstores and pharmacies, in the municipality of Uberaba, MG, Brazil, as well as to identify their final destination in those places during the months of July and September, 2010. In order to also verify the medicaments generated by the whole community, some delivery campaigns were arranged to capture out-of-date medicaments at 3 drugstores. In this sense, all people who effectively looked for a pharmacy/drugstore to deposit the medicaments were invited to respond some questions, containing information about the name of the medicament, the pharmaceutical composition, the color applicable to the medicament and the expiration date. At the end of the period of research, 76 interviews were performed and 90 medicaments were observed (1.18 products per interview, in average). Results obtained suggested that pharmacies/drugstores located downtown tend to generate more medicaments than others located in the districts and periphery zones. Moreover, manipulation drugstores tend to generate more products than their conventional counterparts. Regarding the therapeutic classes, the anti-hypertensive medicaments represented the most substantial percentage of the medicaments delivered, accounting for 21,11%. However, the worst scenario tends to show that people usually do not know exactly how to discard this sort of product – about 65% of the people consulted discard chemical pharmaceutical residuals in the same place the domestic trash is thrown away – what may represent a serious risk in terms of contamination of the environment, so that a strong campaign towards the proper usage and discharge of medicaments should be strongly encouraged
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In 2010 Brazil produced about 60.8 million of municipal solid waste, an amount 6.8% higher than in 2009 and six times the rate of urban population growth recorded in the same period. According to a study by the Brazilian Association of Companies of Special Wasteand Public Cleansing (Abrelpe), the average waste generated per person in the same period the country was 378 Kilograms, an amount 5.3% higher to 2009 (359 Kg). The total reached 60.8 milion tons of waste, 6.5 million tons were collected and not end up inrivers, streams and vacant lots. Of this total production, 42.4% or 22.9 million Tons, did not receive proper destination and destiny had dumps and landfills. The data show that the country is in upward trend in waste generation, but did not advance the appropriate destination at the same pace. The waste thus throw open cause public helth problems, such as proliferation of disease vectors (flies, mosquitoes, cockroaches, rats, and others). Generation of odors and especially the pollution of soil, surface water and groundwater through slurry ( liquid black, smelly and high pollution potential produced by the decomposition of organic matter contained in waste), affecting the water. This Study shows the popper closure of the areas, wich long has been degrading our natural resources, not to cause damage to nature and therefore society
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This dissertation aims to study the adaptation of proper names of (truly or supposedly) foreign origin, investigating the force of the phonological system of the destination language in the process of incorporating foreign words, objecting to bring contributions to the determination of Brazilian Portuguese phonological identity, from the investigation of the limits between what is and what is not considered Portuguese, from the point of view of the pronunciation , to its own native speakers. The objective is to evaluate in which way loans introduce or not a new microsystem in the destination language (CARVALHO, 2009, p. 85) in the phonological level
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Since the beginning of it’s existence the humankind coexists with the production of waste, both organics and inorganics. Over the years the world population is raising, and consequently the different kinds of waste, causing significant problems not only for the public authorities, but also for the population, not only those related with its final or temporary destination but also with its crescent production. Considering it, the cities are not able to handle there volumes, and its landfills and dumps are working over their capacities, leading to a serie of environmental problems due to the lost of environmental quality and the natural and social vulnerabilities arising. This paper plans to working over visits, photographic registration and a review on the theme literature, study the perception and valuation of the landscape on the Ribeirão Preto landfill, São Paulo state (SP), that today is disabled but still an area of risk and environmental vulnerability, well as the perception of environmental quality in the surrounding population
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The present study addresses the application of the Environmental Management System in chicken production on a farm owned by the Nardo brothers, located in the city of Guapiaçu/SP (Brazil). The objectives were to analyze the process of solid waste generation, destination and forms of treatment in this activity; propose measures to reduce the use of potable water for non-potable ends; determine other measures identified through a questionnaire drafted by Embrapa (Brazilian Agriculture Research Cooperative) and administered to employees who have direct involvement in the productive process; pay visits to chicken production enterprises; and employ the guidelines proposed by the National Fowl-Breeding Sanitation Program that guide the application of the Environmental Management System. Adequate management of waste was put into effect through the construction of a compost shed capable of meeting current production demands, in which all procedures were accompanied – from civil construction to the commercialization process of the organic fertilizer generated. The rain-gathering system for the roofs of the pens proposed to reduce the consumption of potable ground water destined for washing the floors of the pens was completely dimensioned and budgeted, allowing the motivated owners to place the project into effect in a timely fashion. Other simpler but no less important proposals were also made in order to bring the production up to the required quality standards.
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As new technologies improve, people’s lives gain in comfort and accessibility. However, along with these technologies comes a growth in “soon to fall into disuse” product consume, either because they have reached the end of their life cycle, or because they were substituted by newer and more advanced models. These electronic wastes are still with no certain destination, and could be donated to welfare companies, but the majority is thrown in wide open dumping grounds or landfills, where they can contaminate water and soil with their toxic components. This work seeks to evaluate the e-waste concept, their impacts in the environment and human life, as well as the current national and international e-waste management and destination, finally reflecting on international decisions that would be appropriate for the Brazilian system.
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This work proposes a wildlife center in the city of Presidente Prudente, offering a diversity of activities as part of a wildlife clinic, rehabilitation nurseries, parazoológico and a visitor center. This project will benefit both the people like animals, because in the same area is the rehabilitation of animals and environmental education, showing the importance of animals in the conservation and preservation of their natural habitats. The principle of the Wildlife Center is receiving wild animals, assess their status, provide veterinary care and give the best destination. The differential design is that people can follow all these procedures, encouraging reporting on contact with animals
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In this assignment, will be assessed the conditions of operation for the final disposal of household solid waste landfill in the city of Cachoeira Paulista-SP. The theme chosen for research is of great social importance therefore is directly related to the well-being of the people, sustainable development, environmental protection and public health. Everyone should be aware of the problems related to improper final disposal of solid waste of any kind. The objectives of the study were: analyse the conditions of operation of the landfill; verify the treatment technology of percolating liquids (slurry) generated in the landfill; examine whether the landfill obey the rules; which cities in the region depend on the disposal system, verify that there are flaws in the final destination of solid waste in the municipality and in the cities of the region. The research is primarily a bibliographic review, obtained by querying the database and virtual libraries. Technical visits were also held at the study site, to check spot the methodology employed in the operation of landfill This work concluded that for the period under study, the landfill was as a landfill site, therefore, in accordance with the rules of operation
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Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)