Levantamento da mastofauna terrestre de médio e grande porte em remanescente de floresta neotropical – Itatinga, SP

The Brazil´s Atlantic coastal forest biome is considered one of the richest and most exuberant biodiversity of the whole planet. Still, other data shows the reality of this Brazilian forest: more than 93% of its original formation has been already devastated, being the human actions the greatest threat to the perpetuation of the balance and diversity of this ecosystem. This destruction affects all the fauna and flora, with even greater impact on medium and large mammals, due to its high demand on the availability of resources, living area and sensitivity to disturbances. However, today it is known the vital importance of these mammals in the preservation and maintenance of biological systems. Thus, the purpose of this study was to survey the species richness of medium and large mammals in a remnant neotropical forest located in Itatinga, SP,Brazil, using the indirect method of recording (traces on sand-plots, marking territorial, faeces, carcasses, scratches on tree trunks and vocalizations) and camera trapping. Data were collected during ten (10) consecutive months in the year 2008, from February to November. Within twenty-five plots of sand installed and monitored during the ten months were found fifteen (15) species of terrestrial mammals of medium and large, five (5) orders and twelve (12) families. Among them, we highlight the presence of threated species like the puma (Puma concolor), the deer (Mazama gouazoubira) and the giant anteaters (Myrmecophaga tridactyla). The chosen method showed up effective in raising terrestrial mammalian species of medium and large neotropical forest area, having a good applicability and advantages over other existing methods. The study area presents a huge diversity of species and, therefore, this work it is recommended to be only the beginning of new researches in the area in order to enrich... (Complete abstract click electronic access below)

A cultura corporal na mídia: possibilidades pedagógicas para a educação física escolar

The Physical education has as objective the students integration in the body movement culture, forming citizens to reframe different cultural aspects of the physical activity, enabling a more critical look. Currently selecting how the body movement culture has been widely approached by Mass Media it is detected a new pedagogical possibility. The several media equipment massively bomb (images, sounds and information) interfering on how the students interpret the reality, since they are exposed to these multiple information and at the same time are absent of a more critical look about what they receive. In this way, the objective of this work was to perform a research in the news/articles from the Jornal A Folha de São Paulo, that allows the development of classes based on the elements of body movement culture and apply them in a public school from Rio Claro-SP city, to detect possibilities and difficulties in the work with the media in the school environment. It employed a qualitative research. The data obtained in this study indicate that the media shows up as a good teaching tool for teaching physical education classes, since students found the classes to enriching the learning process, highlighting topics such as innovation and the closeness they had with the worked information. However, it is necessary to develop further studies to raise other possibilities as well as alternatives to deal with this new reality of the school context

O Relações Públicas e a comunicação organizacional: um estudo exploratório nas agências de São José dos Campos

The field of social communication, especially the one of Public Relations, seems to be unknown and not so recognized and explored in Brazil, even though these professionals are trained to operate in different kinds of organizations. Because of that, it is important for the Public Relations to know the demands of the market he or she wants to work on. Therefore, an exploratory study was conducted in agencies in São José dos Campos, São Paulo. The project objectives are to identify the communicational demands from the communication agencies’ point of view, get to know the work field for Public Relations, verify if the professional attends the market demands and identify market needs in communication. The methodology used was: bibliographical search of theories concerning organizational communication, communication agencies and Public Relations; and a field research in five agencies that provide services related to organizational communication, for recognizing reality. The data obtained shows that organizational communication is a growing field and in which the Public Relation has much to contribute, but unawareness of the profession results in a small number of professionals working in the area

Typology of companies networks for competitive assessment: an application in higher education institutions

Taking into account the changes in the market scenario by virtue of globalization, Institutes of Higher Education (IES) as well as other organizations seek their competitive stability. For that reason, it is up to organizations to adopt innovative models of management for their operations aimed at improving results. Company networks consist of a model that is perfect for uniting efforts through cooperation among partners in a given business, which can involve ties of different natures. This paper shows the development and the application of an auxiliary technique to analyze the intensity, nature and importance of internal and external relations in the formation of results for a company network. For such, a multiple case study was conducted at two IES in the State of São Paulo and their networks of partners and employees in order to observe their specificities and organizational strategies. The study demonstrated the existence of specific performance criteria (pillars) for each IES and its network, resulting from its competitive reality. It reveals evidence that the education pillar is strengthened in both cases, and the research pillar is growing, although it is the weakest. The outreach pillar is the most robust in the public IES and the financial sustainability pillar is relevant for the private IES, and it was only detected in this IES.

Vila Sésamo: o contexto político e educacional das duas edições audiovisuais educativas brasileiras

Pós-graduação em Televisão Digital: Informação e Conhecimento - FAAC

Plano de marketing para o centro de excelência em natação e condicionamento físico acquamondo

This work of course conclusion has as objective main the development of a plan of marketing for academy of Acquamondo gymnastics. The enterprise has good equipment and training structure, allowing the client a propitious exercise that shows valuables results. However, there's no structured organization of internal and external communication and marketing: the concern with this topics, essential nowadays to the companies' survivor, practically doesn't exists. Expecting the improvement of the relationship between academy and its clients, enlarge the horizons of the mark and make it known at Bauru and region, stablish priority publics and actions and prospect new clients, the main ideas have been used of practices which contribute in an expressive way for the e stablished objective, like planning, strategic planning, marketing, communication and Public Relations, all applied to the reality of a micro and small company. Based on the concepts described above and by means of SWOT Analysis, a model of marketing plan was proposed with the aim of expanding the reach and impact power of Acquamondo gymnastics in the region its operates

A psicologia da gestalt: aplicabilidade a prática pedagógica da educação de jovens e adultos

The goal of this article is to introduce the Gestalt Psychology as an alternative approach to be applied in the present pedagogic practice of education of brasilian youngsters and adults (EYA) starting with researchs done to introduce the short hystory of EYA in Brazil demonstrating its discussion among us since a long time, at least, since the transition from the Imperial to the Republican period, wich comes from the end of the XIX Century up to the begining of the XX Century. This history also shows different organizational moves of EYA already developed in this country in the public and private fields, as well its present reality in the large spectrum of brazilian education. Right after, it approachs and explains shortly the rising of the theory and the main concepts and laws of the Gestalt Psychology in an atempt to demonstrate and enlight its proposed applicability. The author finishs the article introducing the possible relation among concepts, Gestalt laws and education of youngsters and adults to be applyed day by day in the classroom to optimise the process of teaching and learning in the Education of Youngsters and Adults in Brazil.

A imagem poética grotesca no imaginário medievalista de Gaspard de la nuit

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Explosão de imagens no livro Películas, de Luís Miguel Nava

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

A educação física no ensino médio em escolas particulares: as perspectivas de alunos, diretores, coordenadores e professores de educação física

Although physical education is regulated by law and recognized as a mandatory component of basic education class, which includes high school, there are many reports that these classes do not actually happen. Such evidence shows the situation experienced by the author of this study, which brought this research to the attention. Therefore, the objective was to investigate and understand the perspective of students, physical education teachers, principals and coordinators forward their ideas to this reality, about the high school physical education in private schools. The research made use of qualitative approach, guided by an exploratory study. The technique was undertaken to collect the questionnaire with open and closed questions, involving 263 students enrolled in high school of four schools in two cities in the state of Sao Paulo and also the director, coordinator and professor of physical education of each one of these institutions, resulting in 12 education professionals. The categories of analysis were defined as: 1. Regarding physical education in high school, 2. The occurrence of physical rducation in high school, 3. Content and dynamic strategies developed in class 4. Student participation in class. The results show that despite, although some schools have physical education classes, there are still many students who do not take them. This reveals a double challenge to the area, which is: although it is essential that such a curriculum component is included in the grades (respecting the regional law legal system) that is not enough students that actually participate in it. As teachers, coordinators and directors recognize the importance of effective physical education, there are numerous of factors that deserve consideration to better understand this reality. One relates to the content of sportivization, another contrast to the period of occurrence of classes in relation to other curriculum components. Additionally, some others are relat...

An esthetics rehabilitation with computer-aided design/ computer-aided manufacturing technology

This paper describes a case of a rehabilitation involving Computer Aided Design/Computer Aided Manufacturing (CAD-CAM) system in implant supported and dental supported prostheses using zirconia as framework. The CAD-CAM technology has developed considerably over last few years, becoming a reality in dental practice. Among the widely used systems are the systems based on zirconia which demonstrate important physical and mechanical properties of high strength, adequate fracture toughness, biocompatibility and esthetics, and are indicated for unitary prosthetic restorations and posterior and anterior framework. All the modeling was performed by using CAD-CAM system and prostheses were cemented using resin cement best suited for each situation. The rehabilitation of the maxillary arch using zirconia framework demonstrated satisfactory esthetic and functional results after a 12-month control and revealed no biological and technical complications. This article shows the important of use technology CAD/CAM in the manufacture of dental prosthesis and implant-supported.

A tempestividade da prestação da tutela jurisdicional como requisito essencial à efetividade do direito

Pós-graduação em Direito - FCHS

A construção da carreira docente no sistema municipal de ensino de Rio Claro: profissionalização e valorização profissional

Pós-graduação em Educação - IBRC

A gestão nas unidades básicas de saúde no município de São Paulo: a percepção dos trabalhadores

Pós-graduação em Serviço Social - FCHS