81 resultados para Press and ideology
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Fruit processing for beverage production purposes is a way of adding value to the raw material and of raising the farmer s income by increasing the demand. Thus the objective of this work was the production of fermented West Indian cherry beverages and their physicochemical and sensory evaluation. The beverages were produced based on the Brazilian legislation for fermented fruit beverages and wine. The fermented beverages were produced from West Indian cherry pulp (pulper) and juice (press) and sweetened with sugar to obtain three types of beverage: dry, semidry and sweet. The beverages were submitted to the following physicochemical analyses: pH, alcohol, reducing sugars, total reducing sugars, total acidity, volatile acidity, fixed acidity, dry extract, reduced dry extract, alcohol to reduced dry extract ratio, free sulphur dioxide, total sulphur dioxide and turbidity. In the sensory analysis, the beverages were assessed using a 9-point hedonic scale, evaluating the attributes of appearance, odour, flavour and overall assessment. The chemical and sensory results were submitted to an analysis of variance and the means compared using Tukey s test (5%). Both the raw materials (pulp and juice) and the different sugar concentrations (dry, semidry and sweet) interfered in the sensory and physicochemical parameters of the fermented West Indian cherry beverages, the tasters showing preference for the sweetened beverages.
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Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)
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Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)
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The objective of this paper is to discuss the construction of the image of São Paulo state public schools teachers in the public sphere, by the media and the trade union press, and see how that image is formed in both of them, without making any comparisons, from the covering of 2010 strikes by newspapers Folha de S. Paulo and Jornal da Apeoesp. This paper uses as theoretical basis the study of Media Hegemony, the concept of Radical Media and Public Sphere, as well as the relationship between them and social movements. It also considers the observation of the history and characteristics of trade union press and the Standards of Manipulation by the Press, proposed by Perseu Abramo. The chosen method was the identification, selection and organization of stories about education published by Folha de S. Paulo during the period; the application of Abramo’s proposed manipulation standards on the stories about the strike; research, selection and observation of print publications (Jornal da Apeoesp and newsletters Apeoesp Urgente) about the strike, published by Apeoesp during the same period
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Corporative media, represented by TV, radio, press and internet conglomerates, is responsible for the biggest portion of audience and public all over the world. The commercial media was built upon media concentration and monopoly strategies and this business aims society’s economic and political control. Unfortunately, they don’t represent the biggest portion of population’s interests and, because of that, corporative media faces a crisis moment while alternative means of communication rise from the initiative of professionals who are committed to society’s marginalized sectors. Radical media intends to express a variant vision about hegemonic policies, priorities and perspectives. Citizen journalism is one of radical media arms and this research proposition is to analyze the business model of commercial media in Brazil and in the world, its means of production, and compare them with citizen journalism methods. This work also intends to analyze radical media and how it is opposite to corporative media by studying Escola de Notícias, an educommunication project from São Paulo
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The Urbanization is a notable process in our society, being part of it since around 3500 BC in Mesopotamia, currently Iraq area. Since the Industrial Revolution, cities had a significant increase in their growth and began to concentrate increasingly labor and capital. Brazil, despite having had a late industrialization, also had a high population growth in cities, especially in the XVIII century, which were not provided with any kind of planning that targets the ordering and implementation of the urban essential apparatus. Therefore, Brazilian cities started to exhibit countless structural and environmental problems. Associated with inadequate infrastructure, the modifications in the urban atmosphere, like increased heat, air pollution and increased rainfall and storm frequency, cause different types of impacts in cities. Among the most worrisome are those from the intense rain, which cause human and material damage. The city of Rio Claro (SP) can be considered an example of this reality. Thereby, the objective of this study was to analyze the impacts on the population originated from rainfall in the urban area during the period 2005-2010, by the mapping of events and analysis of the active atmospheric systems. The information of the events were collected in the Fire Department and the Press and the synoptic maps were obtained in the library of INPE, in Cachoeira Paulista (SP) and in the site of the Navy of Brazil. The data showed that among 247 occurrences, during the six years, 233 occurred in the spring-summer period. Moreover, after finalizing the maps, it was found the locations considered critical regarding the frequency of occurrences, as: Visconde do Rio Claro Avenue and central area of the city, both with a total of 23 occurrences; Jardim Inocoop, with 20; Tancredo Neves Avenue, with 12 and Vila Paulista, with 10 occurrences. Through the graphs, it was found that the most recurrent atmospheric system, during the studied period, is...
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Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)
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This monograph aims to contribute to the understanding and analysis of extreme events and its correlation with anthropogenic actions, in order to understand the levels of human interference in the environment and to identify potential social and environmental damage that such events may result in Ubatuba, located on the northern coast of São Paulo state. Therefore, two strategies were established, on one hand, episodic analysis of extreme weather events, and on the other, the analysis of the impact of atmospheric phenomena in everyday society. In this case we gave greater emphasis to analysis years that had higher total rainfall. In this sense, the research was based on the standard deviation technique and percentages, which supported to characterize the exceptional rainy years, in addition, use of rhythm analysis technique that has helped to identify the active atmospheric systems. From a qualitative point of view, field works were carried out in order to make use of news by the local press and civil defense for years considered extreme (positive standard deviation). From this, it was analyzed how the extreme episodes of rainfall trigger repercussions in geographic space. Also the spatial distribution of rainfall were carried out by means of quantitative analysis of six rain gauges. It was found that the highest occurrences of impacts, are located in the central areas of the city, as well as the highest rainfall totals. In fact, Ubatuba/SP suffers from very high rainfall totals and has a singularity on the climate...
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In this article we analyze discourses of teachers on the linguistic practices of their students and discourses of future teachers. We consider studies of Bakhtin on dialogism and ideology in the production of meanings. Results indicate the following conclusions: the student in the analyzed discourses is a bad speaker, a bad writer, a bad reader, the great villain of language and reading in school is the advent of new technologies and languages which introduce new practices that have not been accepted by the interviewees. In this discourses, we can notice ways that can be taken into consideration in new teacher’s formation courses.
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The discussion of this paper focuses on the search for demarcation of the Momo merriments in the city of São Paulo between 1960 and 1964, aiming to apprehend their specific traits at that juncture. It is known that the Brazilian Carnival, and in its sphere the São Paulo City one, has been steadily becoming enshrined in profile by popular segments. However, in that decade onset such festivities were going through certain peculiarities because it was a period characterized by many changes. The city of São Paulo, particularly, was experiencing an accelerated process of urbanization and consequent massification, as well as a moment of significant expansion of the cultural industry and mass communication means. Were the Momo revels immune to this process? What was the profile of these amusements in the city?
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This text aims to address the critical essays of Osman Lins on the corpus of his works, reading and study, which consists of Portuguese textbooks adopted in schools for the teaching of the national language in the Secondary Course. More specifically, we intend to reflect on how Osman Lins analyzes the procedures adopted by the authors of these textbooks to introduce learners into Brazilian literature. Our object of study and analysis is restricted to six trials Lins published originally in 1965, the newspaper of Pernambuco University Press and later, in 1977, were collected in the form of the first chapter, titled "The Book didactic - First time: 1965 " (1977, p.13-40), the book From the Dream and Glory: Brazilian uncultural problems.
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Mulberry (Morus nigra L.) is a fruit with a great potential for technological uses, which could be employed to manufacture of syrups, ice cream, candies, yoghurts, beverages, jam, etc. Only the leaf from mulberry trees is commercially used for silkworm feeding. This tree is cultivated on many agricultural environments such as small rural proprieties and settlements. Small farmers waste a great amount of their production for not knowing about mulberry technology. Thus, the objective of this work was to access extraction yield and physical-chemical properties of mulberry whole juice from ripe, green and a mixture of both by using press and depulper. Statistical analysis of results was carried by media and standard deviation calculations. 173 kg of mulberry were picked being 49.31% ripe and 50.68% green. Press delivered greater extraction yield of whole juice (80.50% to 81.60%) when compared to press (71.43% to 77.50%). Whole juice obtained from both equipments has shown the following values: soluble solids 7.45% - 12.11%, titrable acidity 0.45 – 1.23%, ratio 6.03 – 26.84, pH 3.69 – 4.35, total reducing sugar 4.05% – 9.96%, reducing sugar 3.95% - 9.15%, sucrose 0.00% - 0.04%, turbidity 221.25 NTU - >4,000 NTU. Whole juices obtained from both equipments has shown similar physical-chemical characteristics except turbidity. The authors concluded that press was the best extraction equipment due to its greater yield and whole juice quality regarding turbidity
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Pós-graduação em Letras - IBILCE
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It was studied the trapezius muscle and serratus anterior muscle in 24 male volunteers using a 2-channel TECA TE 4 electromyograph and Hewlett Packard surface electrodes, during the execution of four different modalities of military press exercises with open grip. The results showed that TS acted significantly in the modalities standing and sitting press behind neck, while SI acted in all the modalities, i.e., standing and sitting press behind neck and forward, justifying their inclusion as basic exercises for physical conditioning programmes.
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Electromyographic activity of the trapezius muscle and serratus anterior muscle was analysed in 4 different modalities of military press exercises, each of them with 2 grips: open and middle. It was analyzed 24 male volunteers using a 2-channel TECA TE 4 electromyograph and Hewlett Packard surface electrodes. The TS and SI muscles acted with high and very high activity in all the modalities of military press exercises. Statistically, they did not show significative difference in the performance of the exercises with open and middle grip, justifying the inclusion of this group of exercises with both grips for the physical conditioning programmes.