Relações Públicas: a importância das relações humanas

This monograph has as objective to study the human relations and the Public Relations in the contemporary time in witch the new technologies of the information got closer to the various existent cultures, but who make of the informative society of the global era, the expansion of the capital and of the culture of the more value. Man kind is backing away from the human relations, because the social interactions in the global world are done by objects such as the television, the internet and the telephone in witch cases the subjectivity and the human contact are traded for the informative quantity, because man kind doesn’t have anymore time to think, reflect and to exchange information. Man kind isolates itself and fills it’s subjective emptiness with the products offered by the neoliberal capitalism. The public relations in the organizations seek the human values created from a complex network of social interactions in all the heterogeneous of the organization. Through the communication the public relations tries to manage the relationships with the dialogical communication, between the public-organization, to harmonize the conflicting differences of the organizational environment. Thus, the public relations has to assume the roll of the information manager, and administrator of the human relations in this new global world, informative and that functions from the capital

Atividade física e sintomas depressivos em cuidadores de idosos com demência de Alzheimer

The Alzheimer's dementia (AD) is a chronic, neurodegenerative and progressive disorder, characterized by cognitive decline, affecting brain functions like memory, reasoning and communication, occurrence of behavioral disturbances and difficulty in performing activities of daily living (ADLs). These conditions lead to patient’s dependence, which can cause depressive symptoms in caregivers, due to physical and mental burden caused by of the difficulties of the act of caring. Whereupon, it became necessary to find strategies to improve the caregivers’ quality of life. An interesting hypothesis is that physical activity can be considered a non-pharmacological alternative in reducing depressive symptoms, being an important factor for maintaining the physical and mental well-being of the general population, especially on positive changes in mood and social interaction. This study aimed to analyze the effects of a physical activity protocol on depressive symptoms and burden of caregivers of patients with AD. This experimental study, of longitudinal character, comprised a sample of 19 caregivers, of both genders, divided into two groups: a) intervention group – IG (10 caregivers who participated in a physical activity protocol) and b) control group – CG (9 caregivers who didn’t participate in the physical activity protocol). This protocol, which worked the components of functional ability and social interaction of participants, was held three times a week, being 48 sessions of 60 minutes each, for 16 weeks. Data collect was performed at pre and post-intervention for both groups. The assessment instruments used were: a) Zarit Burden Interview, b) Hospital Anxiety and Depression Scale (HAD) and c) battery of motor tests of the American Alliance for Health Physical Education Recreation and Dance (AAHPERD). Nonparametric statistics was used, with intra-group comparison by Wilcoxon test... (Complete abstract click electronic access below)

Um estudo sobre as interações discursivas numa aula experimental de Física

This is a study on importance the discourse of the teacher associated with social interactions triggered in classroom from of an experimental activity. We will analyzed a trial class in which a physics teacher of a public school Guaratinguetá city interacted with their student, seeking to categorize certain movements of the teacher's speech and identify the moments when this could establish the definition of the situation, mediation semiotic and intersubjectivity

Motivos de adesão, manutenção e preferência de idosos em programas de atividades físicas

Diante do crescente aumento da população idosa, juntamente com o avanço da procura de idosos por programas de atividades físicas voltados à terceira idade, há uma preocupação e urgência em atender aos interesses e necessidades desses indivíduos, a fim de proporcionar um envelhecimento saudável. Tendo em vista a dificuldade encontrada em localizar trabalhos que relacionem a visão dos idosos com a visão dos profissionais de educação física que trabalham diretamente com atividades voltadas a esta população e que abordem aspectos relacionados à prática dos idosos em tais programas, tornou-se importante a realização desta pesquisa. Este estudo, de natureza qualitativa, teve por objetivo identificar os motivos de adesão, manutenção e preferência de idosos, com relação aos exercícios físicos realizados em um programa sistematizado, sob o olhar dos idosos praticantes e dos profissionais que trabalham diretamente com esta população. Para tanto, o estudo constitui-se da união de pesquisa bibliográfica e pesquisa de campo do tipo survey, utilizando-se como instrumento para coleta de dados uma entrevista semiestruturada, aplicada a uma amostra intencional composta de 30 idosos praticantes de exercícios físicos e de 10 profissionais que coordenam essas atividades. Os dados foram analisados descritivamente, por meio da técnica de Análise de Conteúdo Temático, obtendo-se como resultados: a orientação médica como principal motivo de adesão, tanto na visão dos idosos, como na dos profissionais que trabalham diretamente com esta população; melhorar a saúde foi o principal motivo de permanência, de acordo com os idosos entrevistados e, na visão dos profissionais, foi a interação social; saúde debilitada como principal motivo de desistência para os dois grupos da amostra. Além disso, verificou-se que há uma preocupação... (Resumo completo, clicar acesso eletrônico abaixo)

Relações Eficazes: a importância da comunicação eficaz nas organizações

This project aims to study and verify the importance of effective communication in contemporary organizations, considering current factors such as globalization, new technologies and market competition that make companies be always updated. The choice of the theme is due to the necessity to know that it is important to have an integrated communication between the employees and the customers, so that the established functions in the organizations occur positively. In this context, we present the concept of management, communication and organizational culture, focusing on the integration of business communication. The importance of the employee was also a focus of the study, involving the positioning of organizations. In this context, the case study is placed, considering that companies are characterized by carefully reading the feedback and reformulating the communication, making it effective as “Grendene” has done. Opposing to those ideas is “Terra” company. Thus, the project defends the importance to work on the communication, so that it becomes effective. During the project ways and means to manage communication are shown, so that it recognizes this need and become efficient, benefiting organizations and their audiences

O professor da educação especial e o processo de ensino aprendizagem de alunos com autismo

Autism is the theme of this study and the occurrence of the teaching-learning process of students with autism was observed. The study took place in a special education school. Nowadays, infantile Autism is classified as one of the “Development Global Disorders” and it is characterized by serious and global impairments in several aspects of the development, as the reciprocal social interaction, communication abilities and presence of behavioral stereotypes, interests and activities. Notwithstanding, these subjects present a triad of impairments concerning the development areas, such as: communication incapacity for social interaction and imagination, which affect directly the learning process. Thus, the aim of this study was to identify the teaching methodology employed for children with autism concerning special education and to verify in which aspects this methodology can help the teachinglearning process of those students. For this reason, a specialist teacher and three students with autism, of a special Education School, located in the interior of São Paulo state, took part in this study. For data collection, a total of 19 activities realized by the students with autism were observed inside the classroom. The specialized teacher answered a semi structured interview. The results demonstrated that the specialized teacher does not employ any specific teaching methodology, in order to help the teaching-learning process for those students, although there are some specific methodologies for children with autism, which are employed in special education schools. Nevertheless, it can be observed a lacuna concerning the teaching process employed by the teacher, and some uncertainly referring to the leaning process of those students with autism who attend that school

Implicações sobre o trabalho coletivo, relações de poder na escola e valorização / desvalorização docente

As questões dessa pesquisa se delinearam a partir de uma outra, sobre a construção do Projeto Pedagógico (Dias e Tuppy, 2010), cujo levantamento preliminar aponta para os temas acima apontados, quais sejam: trabalho coletivo, relações de poder e mecanismos de valorização profissional no âmbito da instituição escolar, a que chamaremos de categorias de análise. O trabalho coletivo é o mecanismo vital para o êxito da vida escolar, e vê-se a necessidade de olhar quais os mecanismos dessa prática. As relações de poder na escola podem ser vistas de diversos ângulos, e será outro componente da pesquisa. A desvalorização e valorização docente que se vincula a ideologias, a visões da sociedade, e até as questões de gênero. No trabalho preliminar realizado no âmbito daquela pesquisa, por 10 pesquisadores, em 53 escolas de uma Rede Municipal de Ensino, tais categorias aparecem de forma recorrente nas discussões realizadas com os profissionais das diferentes escolas, apontando para o fato de que tais temas tem prevalência no cotidiano escolar, implicando a necessidade de um estudo mais acurado sobre eles. Nesse sentido, a presente pesquisa, buscará elementos que forneçam aporte teórico à parte das discussões que serão encaminhadas por aquele estudo. Recorreremos, assim, ao levantamento de trabalhos, cuja temática estabeleça relação com as categorias de análise aqui definidas. Com os objetivos de buscar aporte teórico para discussão do cotidiano escolar, levantar trabalhos científicos que tratem das seguintes temáticas: trabalho coletivo, relações de poder e mecanismos de valorização profissional no âmbito da instituição. Para elaboração deste trabalho será realizada uma pesquisa de natureza qualitativa, através de levantamento e análise bibliográfica, a fim de mapear e analisar a produção científica sobre os temas propostos. Tendo já delimitado o tema, faz-se necessário a busca por bibliografia

A importância da linguagem do educador no processo de construção da autonomia moral da criança pré-escolar

This paper demonstrates that in every society there are limits and these are imposed on its members. However, the awareness and the determination of theses limits are necessarily how they are transmitted by the educator to the learners. Its purpose is to show that autonomous, critical and cooperative individuals are result of the form they were educated and instructed in the classroom. Schools and educators should be concerned with the education of individuals able to reflect, discuss and solve the social and moral conflicts through dialogue, exposition of ideas, suggesting alternatives and the preparation and reworking of the principles and norms that govern society. The goal of this study is identify and highlight the importance of educator language in conflict resolution, its consequences and effects on the process of building the moral autonomy of children in preschool, as well as discussing, in theory the two types of language, evaluative and descriptive. In the same way, show the importance of descriptive language on the construction process from moral autonomy of learner. Several existing research about the chosen subject led to face this challenge, deepening the study to show that and educational system focused on cooperative environment, where teacher actions encourage social interaction, giving the student opportunity to talk, argue and present his thoughts, causes a significant development toward the construction of moral autonomy on the learner

O uso de atividades experimentais de demonstração para a aprendizagem de eletromagnetismo

This research aimed to verify if the use of experimental demonstration activities through an approach that employed discursive patterns that provided social interaction in the classroom, provided the students motivation to participate in activities and learn the worked contents. The students of this research were twenty four in a Guaratinguetá's school, aged between 19 and 24 years. The instruments of analysis were transcripts of conversations that occurred between student / teacher and student / student and also the studes s answers to a evaluative questionnaire. In order to support this analysis, we used the Vygotsky Social Historical theory . The results showed that the use of demonstration activities, following an approach that used discursive patterns that enabled the social interaction between teacher and students and among students, motivated students to learn the worked contents

Inclusão escolar de um aluno com autismo: descrevendo práticas de alfabetização em uma escola pública - ciclo I

Learning the written language has been the subject of research and study of various sciences in recent decades, in the same way that inclusion in regular education of students with disabilities such as autism, also has been the subject of discussions in the academic and even political. However, it can be observed that these two topics are disjointed, despite the importance of ownership of the system of writing by students with autism, because that would be a way to facilitate social interaction, which is the principal difficulty of this students. This research intend to describe the inclusion process of a student with autism into a common room of the initial years, in a public school, observing which are the strategies used by the teacher in the literacy process, as well as analyze the collaborative process developed by the researcher. The methodology was a qualitative and collaborative research, the kind of case study. The participants were a teacher and her students, from the cycle I of Primary School of a public school, among which, one is diagnosed with autism. The instruments used to the data’s analysis were interviews, with the teacher and the mother of the student with autism; the written productions of the student during the research; camp diary; and the observations made during the research. To the interventions, were used alternative practices, including material production (a mobile alphabet and a album of photos), that make more easy the process of literacy, The results showed the great difficulty in performing the interventions in a collaborative process, considering that in the observations, it was found that the practices of this teacher were traditional, and also there was no planning, on her part, content to be deal with the students. Otherwise, related to the development of the autism student’s written language, it could be seen like a breakthrough, have in...

Um estudo exploratório sobre o infotretenimento como estratégia na produção de conteúdos para telejornalismo digital

This paper is an exploratory research based on bibliography which aims to establish relationships between the concepts of TV Journalism in the Digital TV with characteristics of Infotainment genre, defined as the model program that adopts the formula of a hybrid production. It follows a concept which is between the information and the entertainment. From this study, it is argued the possibility of the elaboration of news program to the Digital TV that transmits information with through entertainment (Infotainment)

O que acontece durante o recreio em duas escolas da cidade de Jaú com crianças do 2º e 3º ano do ensino fundamental

This work had how I aim to notice what it happens in the recreation of two schools of basic teaching I, more precisely with children of the 2nd and 3rd year, analysing what they do and since they play. The interest in observing this moment is the fact of, at present, the children they have not many places to play, principally due to the violence and gradually places with structure for the same thing; the streets are already not any more places where the child can play the friends calmly, interact with other, his turn discovers the world and principally to enjoy itself. With these facts the school becomes the most appropriate place so that the child can play and interact with other children and at the same time to be protected leaving so the most carefree parents. The school becomes the great back yard in the life of the child, when several activities are happening there more and in this way developing not only the communication, the spirit of collaboration and of companionship, the co-ordination motora in general and the autonomy. Therefore the recreation makes an important time into the school life, moment in which the child can practise the universal right that is secured of playing

Pluralismo metodológico e aprendizagem dos alunos no ensino fundamental

Over the years is a significant number of researchers consider constructivism as a methodology above the rest and that can be applied to any educational context, and is therefore the ideal methodology in the present moment. However, as opposed to this idea, there is a growing body of research that consider the methodological pluralism how best to teach in class, precisely because it is not just one, but several methodological practices which vary according to the educational needs of students. This exhibit features four lessons presented to students of 6th and 8th grade of elementary school II, two lessons using experimental activities, a lesson using Demo activity and a lesson using texts textbooks. In all four lessons there was a collection of data on students' understanding about the physical concepts covered by each of the above four lessons either through questionnaires, video recording, and more. Based on Vygotsky's theory of social interaction and constructs Wertsch (1984), this article raises important discussions about the advantages and disadvantages of these three methodologies within the pluralistic proposal

Avaliação dos benefícios da adoção de boas práticas de manejo no bem-estar de bezerros leiteiros

Pós-graduação em Zootecnia - FCAV

Mídias Sociais, Adolescentes e Cidadania: Espaços de Representações e de Educação para a Mídia

Pós-graduação em Educação - FCT