O artista plástico e seus públicos na perspectiva da assessoria de relações públicas

This work aims to study and see the importance of building the image and reputation of the artist through a publishing of public relations, public recital, new technologies, media, cultural production and curatorial work. To this, we analyzed the history of the profession of public relations in Brazil. As well as their concepts, practices and definitions. Focus on work of publicist and cultural production sectors. The choice of theme is done by the need to understand the relationships. That intertwines in the art market and what media that best reaches in their audiences. Considering the artist-consumer relationship, and the relationship brand-artist and artist-public. And so, the importance of this advice means less explored public relations, for the creation of the brand concept for the artist before his public. Considered in this work as a gallery, art dealer, curator, media and consumers. In this context an analysis is done on diverse views on the market of the arts through specific interview. This interviews was made with professionals working in the cultural sector. And help to understand the communication segments that exist and the current conditions of the market in the context of competitiveness. As was considered the academic education of the public relations professional, it geared to the cultural context, the interviews with professional future. And then was considered that public relations presents itself as a proposal for better communication in the arts. They are concern to create concepts of brand identity-thinking artist and the best means for the artist to be present in this area

Espaços Públicos e Renovação Urbana: intervenção Projetual em São José do Rio Preto/SP

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O ensino de Física e os museus de ciência

Based on the ideas of Gaspar and Marandino, discuss the teaching of physics through Museums and Science Centers, drawing on ideas such as: Scientific Literacy, Informal Education and Zone of Proximal Development. We visited and analyzed the museums: Museum of Energy Rio Claro - Mill Park Corumbataí, Catavento Culture and Education - Social Organization of Culture, Centre for Scientific and Cultural (CDCC) and Studies Center of the Universe - CEU. Point out elements of these museums that benefit the formal teaching of physics in schools, as well as positive elements of schooling that maximize the experience of museum visits

Estudo da gestão de aterros sanitários através de consórcios públicos e públicos-privados

The growing population, purchasing power and changing the profile of Brazilian consumers are the facts to justify the increase in waste production in the country. According to the National Research Sanitation made by IBGE in 2000, Brazil produced 241,614 tons of waste per day, equivalent to approximately 90 million tons per year. This growth leads researchers to consider a better way to dump this material in order to mitigate the damage to population health and the environment. For this, one of the possible actions is the search for alternative disposal technological development, a possible solution being the construction of landfills. But many cities, especially those from regions of poor or agricultural base, do not always have sufficient resources and open spaces for the construction of a landfill as required by law. Fits like a context in which it operates as an alternative technology for inter-municipal consortia landfill and public-private partnerships in order to contribute to the sustainable development of cities. The law that regulates public consortia is the Federal Law 11.107 of April 2005, as the law that regulates and makes possible the Public-Private Partnership is the Federal Law 11.079 of 2004. Consortia are entities that bring together several municipalities, with or without the State and the Union to carry out joint actions that if were borne singly, not would achieve the same results or would lose a greater volume of resources, and would demand more time. The public-private partnership consist of one or more municipalities and a private company, selected by public tender, which becomes responsible for implementation, maintenance and operation of the landfill. This practice can performed on the model of concession, in which public administration is direct or indirect user, with or without installation and ... (Complete abstract click eletronic access below)

Os indesejáveis: agentes públicos e a gestão da mobilidade de trecheiros e pessoas em situação de rua

Pós-graduação em Psicologia - FCLAS

Modelagem conceitual DILAM: princípios descritivos de arquivos, bibliotecas e museus para o recurso imagético digital

Pós-graduação em Ciência da Informação - FFC

Lei de responsabilidade educacional: direito fundamental à educação, regime jurídico administrativo e responsabilização dos agentes públicos

Pós-graduação em Educação - FCT

A redescoberta da arte de Alfredo Oliani: Sacra e Tumular

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Museus ferroviários do Estado de Sao Paulo (Brasil): as políticas de conservação e o estado atual do patrimônio ferroviário brasileiro

This paper is to discuss the expansion and partly dismantlement of Brazilian merchant marine, tracking their legal, administrative and planning. The analysis period extends from the formation of the Comissão da Marinha Mercante, 1941, to the end of the government of Fernando Henrique Cardoso, 2002. In this long duration it is discussed the formation of the national system of economy and the dynamics of contradictory national merchant navy. The text is divided into two parts: 1) Expansion: The centralization, the planning and nationalization with the formation of the shipbuilding industry, highlighting the actions of the Comissão da Marinha Mercante and the Superintendência Nacional da Marinha Mercante, planning and financing the national navigation; 2) Demolition part: the denationalization and privatization of the national navigation, in addition to the deep restructuring of the shipbuilding industry, highlighting the creation of the Agência Nacional de Transporte Aquaviários during the last years of Fernando Henrique Cardoso government.

Análise do ambiente de trabalho do enfermeiro de hospitais públicos

Pós-graduação em Enfermagem - FMB

Os espaços públicos de lazer da cidade de Teresina (PI)

Pós-graduação em Geografia - IGCE

Mediação cultural em museus e exposições de história: conversas sobre imagens/história e suas interpretações

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Conforto térmico em espaços públicos de passagem: estudos em cidades do Estado de São Paulo

This paper presents the results of a study on the thermal comfort in open urban spaces, undertaken in pedestrian streets located in the three towns, Campinas, Baurú, and Presidente Prudente, in the state of Sao Paulo. The study was developed as part of a more extensive project on thermal comfort in different kinds of open public spaces in Brazil. The methodology involved monitoring the microclimatic variables (air and globe temperature, humidity, air velocity and global solar radiation), and structured interviews, in order to assess the actual thermal comfort through the Actual Sensation Vote (ASV) and the personal users’ variables. The Physiological Equivalent Temperature (PET) was also calculated. The results show different limits for neutral temperature in each city: 20-29ºC for Campinas, 21-30 ºC for Bauru and 14-24 ºC for Presidente Prudente). However, 59.5% of the total sample (308 out of 519 individuals) indicated comfort limits ranging from 18 to 26 ºC, which is consistent with the limits proposed by Monteiro and Alucci for the city of Sao Paulo. These results can contribute to evaluate the thermal quality of other public spaces in the same towns.

Públicos e meios de comunicação: a formação necessária para a interatividade

Technological innovations associated with the media made changes in the production, transmission and reception of mediatic messages. Among them, we highlight the convergence of media, and the consequent multimediality and the emergence of new possibilities of interactivity, allowing the audience to become increasingly active. But for that to happen properly, it is necessary to promote actions aimed to critical and creative use of media. Thus, this paper aims to refl ect on the need for literacy initiatives for the formation of publics, aiming what is considered a productive interactivity.

Design universal e acessibilidade: análise ergonomica de equipamentos de ginástica em espaços públicos

In recent years the availability of equipment for exercise in public places increased demand on the principles of universal design, ergonomics and accessibility, since they are intended for use by many different users. This paper presents an analysis of ergonomic equipment and discusses the main problems observed, as well as projective presents parameters for the development of new products.