51 resultados para new romantic relationships
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The researches on sexuality, especially from Foucault’s critical analysis, have been denouncing that the sexual repression also happens through the patterns that suggest a fixed happiness model to be followed, not considering the autonomous development of the subject. The aim of this descriptive-qualitative study was to make a critical analysis of the content of the book Sex and The City, which presents narratives about sexual and love relationships in New York. This analysis evidenciated the reproduction of outdated sexual concepts presented on the following thematic categories: (1) Comprehension of the single woman as lonely and unhappy; (2) Comprehension of the single woman as independent and consumerist; (3) Comprehension that the single woman needs a heterosexual relationship related to the happy romantic ideal; (4) Comprehension of the love relationships as commodities: people as objects of use and exchange. The sexual and love patterns presented by the book demonstrate the repression reproduced uncritically by the mass culture. The Psychology has been an important area of the science to denounce the control of the sexuality from these perverse and ideological patterns.
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Over the past 60 years, the advancement of the sciences, the urbanization process of industrial centers, the mediatical advancement, the new family arrangements, the conquers of sexual minorities: homosexuals, transsexuals, transvestites, among other phenomena, coupled with the emphasis on individualism, and upon obtaining mediatical visibility, have softened the ethos of gender relationships in such a way to insert other approaches to the hegemony of the heteronormativity, whose resonances are present in and through symbolic exchanges with the other being, through which the contemporary subject comprises the subjectivation process.
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In studies about the subjectivation process in contemporaneity and the social context in which one is inserted nowadays, the contemporary world is often characterized by the ascension of the narcissism – or individualism – and consumerism as a baseline to all other recent changes. The excessive valorization of aesthetics; the influence of media and marketing and the culture of image; the loss of the “inner side” and inter-human interchanges; against the exacerbation of the superficial and external, appear as essential transformations to the new configuration of the so called “post-modern” subjectivation process, privileged and reinforced by capitalist society. Next to them, exists an individual discontent – a malaise in the individual’s life – usually associated to an interior emptiness and general dissatisfaction in face of idealizations and self-esteem fluctuations. This work tries to understand how individuals establish affective bonds and social relationships in this contemporary context, connecting the contemporary context and relevant concepts to this study, including the idea of romantic love, narcissism and the “state of helplessness” in psychoanalysis, subject’s development and a parallel discussion with social-historical texts. The study, of a theoretical character, is located in the intersection between "individual" and "society" – a subjectivity, therefore, formed internally, within the individual, and submitted directly to social influence – and analyzes the determinants and influences that they exert upon one and another, based on critical-reflective readings and textual analysis of works in the fields of sociology, psychosociology and psychoanalysis.
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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)
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Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)
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This article examines new product development (NPD) in small and medium-sized Brazilian enterprises (SMEs) in two technology-based industries: medical devices and process control automation devices. A conceptual model that categorizes factors that contribute to the success of a new product was established. The data were collected from a sample of 62 Brazilian SMEs. The conceptual model was tested to examine the relationships between NPD practices and new product success. Data analysis reveals that new product success in medical device companies is related to organizational characteristics such as NPD proficiency and marketing skills; while in process control automation device companies, they deal in a large degree with product differentiation, innovation and capability to analyze the targeted market. Due to the relatively small sample size, caution should be exercised when interpreting the results.