O segredo do Brasil: os sentidos do lugar turístico no discurso da propaganda oficial sobre os Lençóis Maranhenses

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Discurso, resistência e identidade: o rock brasileiro dos anos 1980

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Discurso empresarial: o house-organ como instrumento ideológico nas organizações

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Uma análise discursiva do vocabulário jurídico em ações cíveis públicas por improbidade administrativa

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Escrita e diálogo: heterogeneidade no gênero prova discursiva de língua portuguesa do vestibular da UFG

Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)

O discurso jornalístico impresso na construção de um sujeito político: o candidato à presidência Luiz Inácio Lula da Silva

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

De como a raposa encontrou a serra do sol: discurso, memória e identidades

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Discurso político no folheto de cordel: a besta-fera, o padre Cícero e o Juazeiro

Pós-graduação em Linguística e Língua Portuguesa - FCLAR

Tão longe, tão perto: a identidade paraense construída no discurso da mídia do sudeste brasileiro

Pós-graduação em Linguística e Língua Portuguesa - FCLAR

A literatura na língua do outro: Jacques Derrida e Abdelkebir Khatibi

Pós-graduação em Letras - IBILCE

Lígua, discurso e prosódia: investigar o uso da vírgula érestrito? Vírgula!

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Discurso e imagem: transformações do cânone visual nas mídias digitais

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Análise dialógica do discurso publicitário

From the questions raised by Bakhtin Circle, especially those intended to gender and dialogue, this work aims to study the relationships of meaning that are established between the statements present in commercial advertising discourse. For each sphere of production, circulation and reception of discourses, genres are appropriate, therefore, all discourse requires a different choice of language resources, which determines, among other things, the style of the message. The advertising genre, a genre characterized as complex, as it works, reframes and incorporates primary genres, has the central objective of building the next one idea being to buy something more frequent. This process occurs mainly through the use of persuasive speeches, compelling, authoritative, imperative and seduction. Our goal is to analyze an advertising piece, discussing how the resources used in advertising participate in the process of enunciation and persuasion and the manner in which the voices of others (previous authors, recipients hypothetical ) mingle with the voice of the subject's explicit enunciation. (Bakhtin, 2010, p. XXVII). Thus, based on Bakhtinian studies, we will think about the relation of the dialogical voices raised in question in advertising, and attend to the role of the other, with his active responsive understanding, how to be active and modifying agent

Análise do contexto histórico-social e das marcas deixadas no discurso pelo enunciador em diferentes versões do conto de fadas cinderela

Bettelheim (2007), analyzing the infant psyche concluded that for the child to gain self-esteem and develop a balanced sense of self, need to learn to take certain decisions on a daily basis, which will be facilitated by identifying their problems, designed in the stories that are told (or read). Thus, it could find solutions and feel safer. Based on the reading of fairy tales, we dealt with this research, the resumption of fairy tales in homes and schools, in order to help parents and teachers to get parameters to work thinking of their children and students, from such stories, awakening the taste of children by reading and text production. The proposal considered different versions of the fairy tale Cinderella, noting as the moralizing process the messages each approach, and explores the plot and determines which versions would be appropriate for the psycho-cognitive development of children. We also investigated aspects pertinent to the narrative structure, based on literary theory, in order to work in comparative literature. From the discourse analysis, sought to address the marks left by the utterer, capable of denoting its cargo and its ideological worldview projected in the story, although he re-create the history and environment on real facts of a particular period (MARTINS, 2007)

Gêneros do discurso, ciência e mídia: a divulgação científica em questão

This work’s main purpose is to research how the scientific speech is outlined on the Revista Língua Portuguesa in statements made by linguists. Statements issued in the previously mentioned magazine have been analyzed. In order to achieve the proposal, the research was based on the following questions: how both the scientific and the scientific divulgation speeches are formed in the magazine, and whether the opinion texts written by scholars and researchers in the linguistic field identify themselves with opinion articles, scientific articles or scientific divulgation texts. Those questions were discussed from the theoretical-methodological bakhtinian perspective, taking the notion of dialogism, the human activity sphere, genres of discourse and style as conceptual elements. It has been detected that there is a complexity in the construction of the genres in the magazine, always taking into account the journalistic and scientific spheres of circulation. The analyzed statements presented themselves as a confluence of many genres’ characteristics, showing a point of view, a scientific subject, a researcher-author and a language adjustment to the magazine reader, making it more accessible. The analysis showed that the discussed statements resemble opinion articles, scientific articles, and reviews, besides being scientific divulgation at the same time