Significados do trabalho para servidores técnicos e administrativos de uma instituição pública de ensino superior no interior paulista

Pós-graduação em Saúde Coletiva - FMB

Estratégias de sustentabilidade na prática odontológica

Dentists have widely discussed environmental issues with a view to the implementation of sustainability strategies in dental practice. It is unacceptable the practice of dentistry today as merely the solution of dental problems. The Dentist has a social responsibility to incorporate into your daily work concrete actions to reduce the impact of its production process. The purpose of this study is to characterize the development and application of performanceoriented model of social responsibility in dental practice, built to preserve the environmental cause in dentistry in order to trace change scenario that allows the environmental management without compromising the quality of services offered.

Educação para o desenvolvimento sustentável: o papel da Universidade

The University is responsible for the stablishment of citizens with critical thinking, based on current concepts, capable of a dynamic and participative attitude in the community in which these professinals will be inserted. Education at environmental sustainability, permeated by the articulation among knowledge, social, and cultural phenomena, brings the challenge of incorporating skills, providing essential values not only for understanding the historical relations between human beings and the environment, but also to improving the quality of life. The “World Conference on Higher Education in the Twenty-first Century: Vision and Action" guides the educational process by its mission to train citizens professionals, highly informed, motivated, integrated and able to create a society based on love of humanity and wisdom. The balancing among the basic functions of teaching, research and extension within the University contributes to the student to take ownership of the construction of his own knowledge in a perspective of integral formation of the human being, aware of his social responsibility and policy for a society environmentally sound. This paper aims to, guided by literature review, present some considerations on the role of the University in education for environmental sustainability.

Association between bruxism, alcohol and tobaco use among brazilian students

The etiology of bruxism is not well defined. Different factors affecting the central nervous system are considered as risk factors for bruxism. Dental students are not immune to the bruxism, alcohol consumption and tobacco use, despite their training, knowledge of its effects and social responsibility. The purpose of this study was to evaluate the association between bruxism, alcohol consumption and tobacco use among Brazilian dental students. Participants were chosen among 180, 17-29 year-old students at the UNESP’s Dentistry School – Araçatuba Campus. They were divided into those with and without bruxism on the basis at validated clinical criteria. The clinical examinations were carried out by four standardized examiners (Intraexaminer and Interexaminer Unweighted kappa= 0.82, Weighted kappa= 0.89, respectively), in the clinic, with daylight and a tongue depressor. Bruxism was registered with the following categories: no wear facets, wear facets in enamel, dentine wear facets, facets wear half of the crown and wear facets more than 2/3 of the tooth crown. A self report validated questionnaire for alcohol consumption and tobacco use with 29 questions was completed by both groups. Fischer exact test and T-test were used and Odds Ratio and Confidence Interval was estimated. Bruxism was more frequent among cigarette smokers both in men (68.4%) and in women (56.8%). Among all respondents in this group, 82.6% reported that they would like to quit smoking and those who have tried previously to quit (76.4%) found it made them more stressed. Drinker was more frequent in the group with bruxism also (66.5% of the female and 73.5% of the male). 88.4% reported drinking alcohol because it “allows dealing with stress in an adequate way”. Results suggest a positive association between bruxism and alcohol consumption and tobacco use.

Rádio e TV Escola: um projeto de capacitação para leitura e produção midiática na comunidade escolar

The extension project "Rádio e TV Escola: capacitação para o uso de canais de comunicação na comunidade escolar" was created in 2006 to enable the introduction of radio and TV stations into two public schools. Supported by Social Communication’s courses of Universidade Sagrado Coração, the project’s goals were: a) collaborate with teachers in developing student’s literacy in writing and interpreting media texts; b) promote a greater awareness among graduate students of the social responsibility of media.

A importância da gestão da comunicação e da informação nas empresas socialmente responsáveis

This paper studies the communication and information management in the perspective of corporate social responsibility. We assume that a company becomes socially responsible when it’s necessary implementing a communication and information policy able to align their business management processes to social responsibility policies, thus creating the necessary, fundamental synergy to their audiences. We raised the hypothesis that corporate social responsibility, in order to be incorporated on a business process management, necessarily involves a transformation in the form of information management and communication - understood as strategic skills which enable the generation of knowledge creation value and the acquisition of awareness of ethical conduct and company's corporate organizational culture as a mirror, reflected to its internal and external audiences. Therefore, this study was supported by a case study in a retail company in Bauru city, regarded as a socially responsible company. Thus, we proceeded to develop a descriptive-exploratory field research, by using the technique of structured interviews which were conducted with the most representative considered leaders of the company - management, store managers, responsible CSR department and advertising agency

Contribuições à análise de qualidade do jornalismo na comunicação pública digital

Scientific research has shown remarkable advances in the formulation of criteria for assessing the quality of journalism practiced in the commercial media and public broadcasting, comprising aspects such as management models, business principles, parameters to the assessment of results and exercise of social responsibility. However, there are fewer investigations on the practice of journalism in digital public communication formats explored by government web portals. The contribution of this paper lies in a proposal of elements for the construction of parameters for evaluating the quality of journalism in the digital public communication. The proposal is inspired by criteria for evaluating the quality of commercial media and public broadcasting and suggests means for its application in the journalism practiced in the context of government web portals.

Práticas inclusivas para deficientes visuais, baseadas na informação e conhecimento: reflexões e ações

We live in a society governed by information, knowledge and social inclusion. This leads us to reflect on the importance of access and use of information for people with visual disabilities to build knowledge, exercising citizenship and contribute to lifelong learning. We are faced with a society more open to diversity, questioning their mechanisms of segregation and envisions new ways of social inclusion of people with disabilities. Hence the importance of understanding the inclusive practices, especially for the visually impaired person. Thus, we sought to perform a literature search to understand the theoretical corresponding to the selective approach of the existing literature on the subject. It was considered as a concept of this type of research, which provides that a systematic search for information on existing sources, ie, in all the literature that has become public in relation to the subject studied in order to offer reflections and contributions on issues of access and use of information, emphasizing the role of social responsibility of mobilizing information professionals are considered mediators and actors of vital importance in this scenario.

Princípios da cultura de paz e estratégias de sensibilização em relações públicas no Programa Cidades Sustentáveis

The proposal of this article is discuss about the concept of social responsibility in the context of the activity of Public Relations in order to verify how this concept is related to the notion of Peace Culture. It is a complex concept supported by the United Nations Educational, Scientific and Cultural Organization (UNESCO) which, among other objectives, seeks to interpret and also paid up organizational objectives to local and global demands by articulating social actions that lead to a sustainable development and management of cities. For this, we will defend the use of audiovisual resource for awareness of stakeholders as a strategic tool in Public Relations for the efficacy of topics related to "Sustainable Cities Program”, about which we will briefly discuss. The Program is a nonpartisan initiative that focuses on the sustainable management of cities so it functions as a tool that assists municipal managers in making strategic decisions.

A responsabilidade do Estado por dano causado à imagem

Pós-graduação em Direito - FCHS

Corpos modernos e vigorexia na rede social virtual: ideais midiáticos e suas influências na imagem corporal masculina

Pós-graduação em Desenvolvimento Humano e Tecnologias - IBRC

O corpo-imagem na cultura do consumo: uma análise histórico-social sobre a supremacia da aparência no capitalismo avançado

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Transtorno de ansiedade social e insatisfação com a imagem corporal em estudantes de medicina: prevalência e fatores associados

Pós-graduação em Saúde Coletiva - FMB

Ações regressivas acidentárias sob a perspectiva da previdênca social e da responsabilidade civil

Pós-graduação em Direito - FCHS