69 resultados para Principais conceitos
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Pós-graduação em Engenharia Mecânica - FEG
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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)
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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)
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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)
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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)
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Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)
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Pós-graduação em Psicologia - FCLAS
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Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)
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Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)
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The text is divided in two phases. In the first phase, consisting of three parts, the main concepts of Kant’s Doctrine of Right are considered in a comprehensive approach related to: the issue of the relations between natural right and positive right, problem closely connected to that of the relations between natural state and civil state, private right and public right; to the doctrine of property and its connection with political right. On treating the right in its several types, we intend to appoint the practical reasoning as a background of the Doctrine. In the second phase, concerning its last section, the consideration on the presence of the practical reasoning into the right is placed before some speci!cities of Kant’s phylosophy of history, with the intent of establishing the possible relation between Rechtslehre and that philosophy.
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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)
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This paper will address the main concepts os modern marketing: marketing in businnes analysis, internal marketing, marketing plan, and relationship marketing and personal, always drawing a parallel with the reality of the veterinarian
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Technological development in the IT and telecommunications sectors have transformed the way organizations communicate with their audiences. Social Media allow the exchange of information instantaneously, in a communication from many to many. With few studies in the area, many companies venture into the social media without a strategy and a generally end up denigrating their image itself. Thus, this study was conceived from the idea of contributing, analytically, based on the main concepts of Public Relations so the organizations effectively take advantage of their online presence to generate relationships, more specifically, on Twitter.Twitter is a social media with a mature public, requiring dynamics of information and quick answers, based on dialogue, referring to the idea of text messages (SMS). To better expose the results of this research, three organizations with expertise in twitter were chosen: Bradesco , Positivo Informática and Ponto Frio. The choice of case studies was based on the different segments that each one operates and that they are large companies with reputable commercial operations in the Brazilian scenario. To analyze their profiles, several authors were studied, like Fábio França, Maria Aparecida Ferrari, Margarida Kunsch e Marlene Machiori.The intent of the analysis of the Twitter profiles of these organizations is to understand whether they are using strategies for creating and maintaining relationships with your followers and how this occurs from specific categories, as other companies have committed serious errors and impairing their business because of mismanagement in social media. Therefore, the profiles were analyzed from the netnográfica methodology. As a result, it was observed that organizations have not yet developed the character of relationships in social media , treating this channel as another advertising channel It was observed that Positivo Informática has no specific strategy for Twitter...
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The easy access to information has been accelerating even more business competitiveness nowadays. To turn a foreign trade company into a more competitive company by improving its services, this work aims the analysis of the Supply Chain processes to enable greater productivity. Using powerful tools of great historical success in the business world – such as Flowcharts, VSM Lean and PDCA –, a structure was created that adapted its main concepts and produced a method which enabled not only improvements on modified processes but also on the subsequent ones. Productivity data were collected, where evidence of quantitative improvements were found in the expedition macro process. Due to a process analysis theme, this paper gives also the thought about process approach, vital step to create a future Quality Management System
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Esse trabalho buscou contribuir teoricamente para o tema, com uma pesquisa bibliográfica sobre a Economia Institucional e a teoria de Veblen sobre consumo e racionalidade. Nesse trabalho foram identificados os principais conceitos do Institucionalismo, como divergem da Economia Neoclássica e a questão do consumo conspícuo abordado por Veblen