As ações do PIBID Pedagogia e suas relações com o preparo prático para a docência nos anos iniciais do ensino fundamental

Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)

A formação continuada em serviço de professores e as atividades do horário de trabalho pedagógico coletivo nas escolas dos anos iniciais do ensino fundamental

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

As revoltas dos trabalhadores em Jirau (RO): degradação do trabalho represada na produção de energia elétrica na Amazônia

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

O trabalho como estratégia de atenção em saúde mental: cartografias do conceito Trabalho nas políticas públicas de saúde

Pós-graduação em Psicologia - FCLAS

Relações públicas e marketing turístico: atuando pela imagem do Brasil

This study presents an analysis of International Tourism, one of the most growing economic activities in the world. To realize promotion in this area, countries use diverse strategies, among them the touristic marketing. It consists on an instrument used to attract foreign tourists and build the image of the country as a touristic destination, transforming it into a global emergent leader. Due to the big sports events which will happen in Brazil, the World Cup and the Olympic Games, respectively, it is expected a growth on touristic activities. This is an opportunity to promote the country and build its image, the reason why the Federal Government made Plano Aquarela 2020, formed by a strategic plan which aims the international promotion of the country through a marketing program focused on the international tourist. What this image is and how to promote it are issues that the public relations professionals are capable to solve, with their abilities to develop instruments and their important actions to build a good touristic destination image of the country. This study aims to analyze the collaboration of public relations to improve the country's image from the actions developed by Plano Aquarela 2020. For this, a literature search was performed to expose the concepts of communication involved, the analysis of the plan and their actions, use the interview as an exploratory study to clarify information and stimulate new ideas

Semiótica e administração: a comunicação e o relações-públicas como forma de gestão

This work has as objective understand the role of chief public relations professional in the design of strategies for an organization considering the theories of semiotics, particularly the concepts of Firstness, secondness and Thirdness defended and presented by Charles Sanders Peirce, and business administration. We will give attention to the process that the public relations of an organization sets the detection of a problem / opportunity until the moment that takes science for all individuals and is resolved / utilized in an organization. Then to better illustrate the concepts presented, it has been a case study of the performance of a public relations professional in an organization, and its importance in her career

A distribuição do dengue no estado de São Paulo e suas relações com o clima

This study linked the outbreak of dengue fever occurred in the state of São Paulo in 2007 and the sharp decline in cases reported in the year following the change of El Niño to La Niña. Therefore, raised temperature data for the months of January, February and March 2007 and 2008, recorded in 99 countie, which have allowed maps mean isotherms, maximum and minimum for each of the summers...