Editoração eletrônica: novos comportamentos editoriais e estéticos

This dissertation shows a new tool in the process of producing specialized printed media: desktop publishing. Because it is an important tool to this communication media, the visualization of its evolutionary journey began in the pre-history of informative vehicle, advancing to the informatics society. And it was just in this last social stage that desktop publishing legitimized its function, resulting in impacts on the production of these media and conditioned new styles. At the presentation of this new post-industrial society, a change of work and leisure sphere was verified, whose fusion is present and in this interaction, desktop publishing arose at home, in the little bureaus. In this journey, desktop publishing became an object of reflection because of its conditioning aspects that fostered moments of observation in relation to a possible threat to creativity, thanks to its facilities and clichés. On the other hand, different positive aspects of desktop we also shown, at the same time, its conditioning aspects resulting into a restudy of its execution in different printed media, showing its effects and sharing points of view. So, new styles and a editorial way of production were seen too. Add to this aspect desktop publishing – in general meaning – the computerization of magazine articles – has been producing resignation of journalists, which is another important aspect in the presenting dissertation.

Design em sites de encontro: promessas de amor verdadeiro, rápido, anônimo e gratuito

O presente ensaio parte de pesquisa em desenvolvimento sobre a atração amorosa na Internet. Os sites de namoro são considerados lugar de encontro na rede, oferecendo aos seus usuários inúmeros recursos interativos para facilitar o conhecimento de possíveis parceiros amorosos. Aponta aspectos relacionados às estratégias utilizadas pelos sites para atrair pessoas. O design das páginas principais e anúncios são fonte de rico material de análise, reforçando mensagens atrativas que podem contribuir para o sucesso destes sites junto à sua clientela.

Enquadramentos midiáticos e sua influência sobre a consolidação de direitos de crianças e adolescentes

This article brings a contribution to the comprehension of the path of recognizing the rights of children and adolescents in Brazil, in which there have been seen symbolic representations that often are created, modified or popularized by the media. Newspapers with the largest circulation in the state of São Paulo in a period after almost 20 year of the Statute of the Child and Adolescent (ECA) coming into force were investigated with framing analysis. Results suggest that the ECA faces obstacles to its consolidation, in the form of superficial and fragmented media coverage of events that should be contextualized in relation to public policies and their specific understanding of causes and possible solutions applicable.

New Business Models And Editorial Exemption: A Study On Service Journalism Based On Ecommerce Operations

The paper presents and discusses business strategies based on the association from journalistic content to new commercial practices in digital media. We describe selected examples from Folha de S. Paulo and El País involving service guides, links and ecommerce advertisements. The employed method provides content analysis to illustrate how the search for new business models in journalism may conduct its commercial activities beyond the conventional sale of advertising and subscriptions, including a discussion on the challenges and implications of this practice. The hypothesis is demonstrated by describing operations for the sale of tickets, books, music, and films related to news features and service journalism contents. The text finally wonders and discusses how such commercial actions may affect editorial autonomy and publishing exemption.

Um momento da história da educação brasileira cravado na literatura: as marcas dos mecanismos disciplinares na escola do final do século XIX, inscritas em O Ateneu, de Raul Pompéia

Historiography shows that the historical moment is inscribed in the culture of every time and place. Thus, it allows us to identify within the different modes of cultural production - therefore in the literature of a particular time, our research object - expressions of historical aspects. Furthermore, it is important that we know our own history, so that such knowledge help us to learn how to build, individually and collectively, more equitable societies. The objective of this bibliographic research nature was to identify historical aspects of the nineteenth century Brazilian education printed in O Ateneu (The Athenaeum), written in 1888 by Raul Pompéia. We sought for narrative passages that could reveal usual educational practices in the time context of our work in order to better understand a historical period that contributed to the establishment of our current education

El Machete e A Classe Operária: a imprensa comunista mexicana e brasileira (1920-1940)

Pós-graduação em História - FCLAS

A legitimação das avaliações em larga escala no discurso sobre gestão educacional

Pós-graduação em Educação - FFC

As Tecnologias da Informação e Comunicação a serviço da difusão da vida e obra de Wilhelm Reich

Pós-graduação em Desenvolvimento Humano e Tecnologias - IBRC