Folha de São Paulo: o diário oficial do grande irmão

This project wants to analyze the newspaper like a collective organic intellectual thing, and its action like a conservator integral journalism, it makes it looks like a politics block. In this case, the newspaper inserts itself in a process to support the dominated fundamental class. In the same time, it searches to disqualify politically, using the news and the opinion, the sprouting of against-hegemony even untimely and distant in the historical time. Facing this proposal we take as study object the FOLHA DE S. PAULO, nowadays the most representative agency of the great conservative press. Our theoretical reference takes as base the Gramsci organic intellectual formularizations, hegemony, position´s war, integral journalism and private device of hegemony. We allow ourselves, in a subsidiary way to the Gramsci basement, using the novel 1984 written by George Orwell, as a method to explicit, in a comparative way, the manipulation of the reality by the newspaper in its activity of collective organic intellectual. The ideology is the heuristic connection point to make convergence between reality and fiction. For the intended evidences we develop analysis of the daily covering about two great accidents occurred in 2007: The landslide of part of the workmanships of the tunnel of the Companhia do Metropolitano de São Paulo-Metrô (line yellow 4). And the flying disaster involving the airbus of Transportes Aéreos Meridionais-TAM, flight 3054, also in that state. In the first accident we find endorsement of the newspaper to the São Paulo´s government, in the person of the politician actor José Serra (PSDB), representative of the conservative forces and responsible for the workmanships of the Subway, to who it tried to distance politically of the fact. In the second event, the opposition to the politician actor Luis Inácio Luis Lula da Silva and his politics block, the PT, as a possibility against-hegemonic contested, being the mentioned actor appointed as responsible for the occurrence. However, the newspaper says that it is independent and direct, and this direct action comes from the environment. In this environment, the diversity of conceptions of world would guide the publishing work, making the FOLHA DE S. PAULO to take it as a reference for the intended objective, hiding the politics block militancy

Mídia impressa e meio ambiente: um estudo da cobertura da mortandade de peixes no estuário do Rio Potengi, Natal-RN

Environmental issues are becoming increasingly habitual to the media, particularly when calamities are involved. A feature of environmental disasters is that they disclose both environmental crises and the media limitation in reporting them. The research tried to contribute to the subject through the study of press media coverage of a large fish kill along an estuary in the State of Rio Grande do Norte, Brazil, in 2007. Thematic content analysis of newspaper reports identified the predominance of a superficial and denunciative coverage, lacking an educational perspective, and with little contribution to formation of a critical sense in readers. It also has identified the precarious treatment of those scientific concepts that could substantiate the actual causes of mortality of tons of aquatic fauna

Estudo da dinâmica costeira da região da foz do rio Piranhas-Açu para geração de mapas de sensibilidade do litoral ao derramamento de óleo

The study area is located in the northern coast of Rio Grande do Norte State comprising the mouth of Açu-Piranhas river including the cities of Porto do Mangue e Areia Branca. The local geological setting comprises Cretaceous, Tertiary and Quaternary geological units of the Potiguar Basin. One is about a region of high morphologic instability due to action of the rigorous dynamic coastal processes, beyond the intense human activities mainly for the performance of the petroliferous industry, salt farms and tanks of shrimp industry.For the accomplishment of this work Landsat 5 TM and Landsat 7 ETM + from four distinct dates were used as cartographic base, in which one applied techniques of digital processing to elaborate thematic maps of the existing natural resources to support the geologic and geomorphologic characterization and the soil and landuse maps. The strategy applied was the interpretation of multitemporal images from aerial and orbital remote sensors alIied to the terrain truth recognition, integrated through a Geographic Information System. These activities had alIowed the production of Sensitivity Maps of the Coast to Oil Spilling for the area, on the basis of the Coastal Sensibility Index. Taking into account the seasons were created maps to distinct datas: July 2003 represents the winter months that presented a sensibility lower when compared with the month of December 2003. For the summer months greater sensitivity is due to the hydrodynamic data that suggest a lesser capacity of natural cleanness of the oil and its derivatives in spilling case.These outcomes are an important and useful database to support an assessment to a risk situation and to taking decision in the face of an environmental disaster with oil spilling in coastal area, alIowing a complete visualization of the area and identifying all portions in the area with thei environmental units and respective Coastal Sensibility Index.