Além das xícaras: a construção do Café São Luiz como lugar de memória em Natal (1950-1980)

This research stands in discussions involving the relationship between memory, history and space. We will work with the Café São Luiz in the neighborhood of Cidade Alta in Natal, an place which remains open and founded in 1953. The place was opened in the district of greater movement of the 1950s, a zone of concentration of commerce and leisure. In consequence an impulse of memory, the Café São Luiz was represented by different statements, which they built a space that serves to support memory and identity of a group. The speeches elaborate the Café São Luiz as a monument, a place of memory according to Pierre Nora. Among these discourses of construction of the Café São Luiz stands out the 1982 book titled Na Calçada do Café São Luiz by José Luiz Silva. This research aims to discuss the construction of the Café São Luiz as a place of memory, questioning their representations, traversing the authorship of speeches over the place

O jornal Tribuna do Norte e a publicidade do crime na esfera pública (1950-1970)

The study aims to analyze the crime of the advertising process in the post-World War II period in Brazil, considering the Tribuna do Norte newspaper as one of the main vectors of this production in the public sphere of Rio Grande do Norte. The theoretical discussion is based on sociologists Jürgen Habermas and John Thompson, among others, that bring ideas about the relationship between the press and the public space. Our research in the journal is during the period from 1950, the year of the creation of this press, to 1970, in the context of AI-5 law. This period is considered the consolidation of this periodic in the populist context of Aluízio Alves, as well as the articulation with political changes after and before military coup in 1964. The publicity of crime is showed as a historical building, involving journalistic procedures, subjects and spaces. The publicity is related to commercial and political questions when some facts turned into a public event. In this sense, this research focuses on the publicity in its political dimensions. Related to the methodology, it is an empirical and qualitative study, based on literature, with a descriptive and interpretative approach, according to historian Tânia de Luca. The corpus of analyze is composed by notes, titles, news, reports, advertisements, image texts, among another textual genres. The chapters present a study about the building and changes of the populist journalism; the publicity of crime in democratic times; besides the military coup in 1964 and the changes of publicity of crime. The results of analyzes show that Tribuna do Norte, although has adopted more liberal pattern from North American presses, during the analyzed period has yet conservative and authoritative patterns from old potiguar presses. In this period, the political practice, in spite of diverse commercial interests, was an important element in the trajectory of this ambiguous journalism that has influencing, in a significant way, the production of news of crime.