2 resultados para New business enterprises - Management

em Repositório Digital da Universidade Municipal de São Caetano do Sul - USCS


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This article discusses the Carbon Credit Trading Market in Brazil and opportunities for technological development and innovation related. The international trade in carbon credits becomes a source of opportunities for developing countries because of the Clean Development Mechanism. Committed to reduce polluting levels from 2008 to 2012, and ahead, industrialized countries started to seek ecological solutions internally or compensatory actions such as buying carbon credits from low-emission countries. This strategy brought up a brand-new industrial sector that still requires productive structures and a solid international commercialization system. This is a qualitative study, based on documentary research, referring to the Brazilian territory. The data obtained point out a set of efforts such as researching and developing products and processes environment friendly. Other findings indicate opportunities to expand Green Economy Sector through supporting a set of newborn firms such as waste management and recycling, in addition to other actions that reinforce sustainable development opportunities to the country and, at the end, to the world.

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The cluster provides a greater commercial relationship between the companies that comprise it. This encourages companies to adopt competitive structures that allow solving problems that would hardly alone (Lubeck et. Al., 2011). With that this paper aims to describe the coopetition between companies operating on a commercial cluster planned, from the point of view of retailers, taking as a basis the theoretical models proposed by Bengtsson and Kock (1999) and Leon (2005) and operationalized by means of Social Network Analysis (SNA). Data collection consisted of two phases, the first exploratory aspect to identify the actors, and the second was characterized as descriptive as it aims to describe the coopetition among the enterprises. As a result we identified the companies that cooperate and compete simultaneously (coopetition), firms that only compete, companies just cooperate and businesses that do not compete and do not cooperate (coexistence)