Use of social network analysis to indentify the coopetition in a commercial cluster plan

The cluster provides a greater commercial relationship between the companies that comprise it. This encourages companies to adopt competitive structures that allow solving problems that would hardly alone (Lubeck et. Al., 2011). With that this paper aims to describe the coopetition between companies operating on a commercial cluster planned, from the point of view of retailers, taking as a basis the theoretical models proposed by Bengtsson and Kock (1999) and Leon (2005) and operationalized by means of Social Network Analysis (SNA). Data collection consisted of two phases, the first exploratory aspect to identify the actors, and the second was characterized as descriptive as it aims to describe the coopetition among the enterprises. As a result we identified the companies that cooperate and compete simultaneously (coopetition), firms that only compete, companies just cooperate and businesses that do not compete and do not cooperate (coexistence)

Use of social network analysis to identify the coopetition in a Commercial Cluster Plan

The cluster provides a greater commercial relationship between the companies that comprise it. This encourages companies to adopt competitive structures that allow solving problems that would hardly alone (Lubeck et. Al., 2011). With that this paper aims to describe the coopetition between companies operating on a commercial cluster planned, from the point of view of retailers, taking as a basis the theoretical models proposed by Bengtsson and Kock (1999) and Leon (2005) and operationalized by means of Social Network Analysis (SNA). Data collection consisted of two phases, the first exploratory aspect to identify the actors, and the second was characterized as descriptive as it aims to describe the coopetition among the enterprises. As a result we identified the companies that cooperate and compete simultaneously (coopetition), firms that only compete, companies just cooperate and businesses that do not compete and do not cooperate (coexistence).

Program Ações Locais (Local Action) and Citizenship: A Shared Management experience in the Historic Town of São Paulo City

Shared management between businesses, governments and society in the historic town of São Paulo city began concurrently with the growth of nonprofit organizations (NGOs) in the 1990s. The program Ações Locais, coordinated by the NGO Associação Viva o Centro is housed in this context and its mission is to bring together individuals, businesses and local governments for economic, social and political development as to build up the citizenship in that area. This study provides a historical background on formation of Brazilian citizenship and, from that reference, analyzes the performing citizenship in the program Ações Locais. The main conclusion of the analysis identified that the program have been consolidated, despite the enormous quotidian difficulties, especially in the social inclusion actions for the poor. The dilemma about how bring in the excluded segments of the population may indicate a new field of research and future studies.