Identity as radical alterity : critiques of Eurocentrism, coloniality and subjectivity in contemporary Australian and Latin American poetry.

This article presents a comparative analysis of Australian and Latin American contemporary poetry which is informed by theories of Eurocentrism derived from contemporary Latin American critical thought.

Beyond eurocentrism? Heritage conservation and the politics of difference

There is a long-standing debate concerning the suitability of European or ‘western’ approaches to the conservation of cultural heritage in other parts of world. The Cultural Charter for Africa (1976), The Burra Charter (1979) and Nara Document on Authenticity (1994) are notable manifestations of such concerns. These debates are particularly vibrant in Asia today. This article highlights a number of charters, declarations and publications that have been conceived to recalibrate the international field of heritage governance in ways that address the perceived inadequacies of documents underpinning today’s global conservation movement, such as the 1964 Venice Charter. But as Venice has come to stand as a metonym for a ‘western’ conservation approach, intriguing questions arise concerning what is driving these assertions of geographic, national or civilisational difference in Asia. To address such questions, the article moves between a number of explanatory frameworks. It argues declarations about Asia’s culture, its landscapes, and its inherited pasts are, in fact, the combined manifestations of post-colonial subjectivities, a desire for prestige on the global stage of cultural heritage governance and the practical challenges of actually doing conservation in the region.

Eurocentrism and the history of democracy

Building atop these earlier works, this article offers a fresh critique of the work of Dunn and other political scientists and historians who have propagated the Eurocentric history of democracy. The papers argues that such work can be dissected and critiqued along several key lines: their reliance on a distinctly patriarchal discourse riddled with prejudices; the assertion that one can understand the history of democracy via the etymology of the word itself; and the deeply Eurocentric roots of the study of democracy’s past embedded in the canon of Western political thought. The paper concludes by calling on contemporary political scientists and political historians concerned with the history of democracy to be careful in re-iterating this deeply flawed history of democracy and to instead work towards a history of democracy that retrieves the silenced histories and the forgotten democratic moments that lay behind the roar of Western power.

History of marketing in India

Contemporary concepts and practices of marketing, and the ideologies which impel these, originate from the social and economic contexts of the West, particularly the United States and Europe (Ellis et al., 2011; Eckhardt et al., 2013). As a consequence of this Western dominance, the marketing discipline became permeated with values such as individualism and rationalism (Ellis et al., 2011). The Eurocentrism of much of marketing theory has resulted in knowledge pertinent to contexts such as India being overlooked (Varman and Saha, 2009; Varman and Sreekumar, 2015). In an early paper that appeared in the Journal of Marketing, Westfall and Boyd, Jr. (1960) suggested that marketing practices in India were not sufficiently ‘developed’, and called for a ‘modernization’ of marketing in India. In response to such criticism, marketing academics in India adopted theories and practices of marketing from the West, especially the US. Not surprisingly, these theories and practices were often far removed from the realities of the Indian economy and consumers (Varman et al., 2011). This is particularly ironic because India, like many other parts of the world, has a rich history of markets and marketing. There is clearly a need to bridge this gap in our knowledge and understanding about the rest of the world. This chapter on history of marketing in India addresses this lacuna in the discipline