Predicting opera attendance based on operetta attendance : some initial empirical results

This research project models the segments of consumers of Gilbert and Sullivan operettas, from naive first-attendees through to expert and passionate "heavy users" of esoteric live opera, questioning the reality of the "progressive continuum" of opera involvement, and the mechanisms of transition through any continuum (in both directions). The particular research sub-project reported in this paper focused on recent consumers of operetta who had never been to an opera, and tried to identify the characteristics which distinguished best between those who said that they are likely to attend an opera and those who are less likely. Computer Assisted Telephone Interviewing of 238 consumers of an operetta isolated 65 participants who had not been to the opera, 28 of whom were coded as being likely to go to an opera, while the remaining 37 participants were coded as unlikely to attend. The inability of the usual demographic and product usage variables to group participants, and the preponderance of simplistic, superficial responses to open-ended questioning, indicated that more sophisticated techniques are needed, both to elicit more meaningful and actionable data regarding motivation, and to test the likely influence of available marketing variables in inducing desired behaviour (both marketer-desired and consumer-beneficial behaviour).

Information source usage and enthusiasm in opera : a comparative study

The research reported in this paper investigated the relationship between information usage and individual ticket-purchasing activity of Opera Australia customers in relation to specific Opera Australia products, namely, operetta and opera. The results provide some support for the notion that consumers of operetta and opera can be distinguished on the basis of their different behaviour in some areas. However, there is substantial “crossing-over” or inconsistency in the data. Longevity of association with the art-form, and purchasing tickets to both types of productions, tended to be related to increased reliance on information sources closer to Opera Australia.

Lindy (Opera libretto)

Lindy is an opera in two acts by Australian composer Moya Henderson to an English libretto by Judith Rodriguez. It premiered on 25 October 2002 at the Sydney Opera House. The plot is based on the disappearance of Lindy and Michael Chamberlain's baby Azaria in the Australian outback at Uluru in 1980. The opera lasts for about 1 hour and 35 minutes.

Learning 'through' or learning 'about'? The ridiculous and extravagant medium of opera : Gardner's multiple intelligences in pre-service teacher education

In recent years, pre-service teacher education has attempted to incorporate into programs an understanding of Gardner’s theory of multiple intelligences as it applies to schools. In this paper the tension between ‘learning about’ multiple intelligences and ‘learning through’ multiple intelligences supports Gardner’s (1993) distinction between ‘understanding’ and ‘coverage’. This paper examines the use of the performing arts in the professional studies component of our teacher education program. During 2002 at The University of Melbourne, a group of education students were offered the opportunity to develop an opera in order to learn about assessment and curriculum. Thirty-seven of the students volunteered to be involved and over a period of six months met this challenge. Our action research study asked two critical questions. To what extent is the understanding of multiple intelligences by pre-service teachers improved by ‘learning through’? Can pre-service teachers address fundamental issues in curriculum and assessment through the development of a performance? This experience would be of value to other teacher educators.

Learning 'through' or learning 'about'? The ridiculous and extravagant medium of opera: Gardner's multiple intelligences in pre-service teacher education

In recent years, pre-service teacher education has attempted to incorporate into programs an understanding of Gardner's theory of multiple intelligences as it applies to schools. In this paper the tension between 'learning about' multiple intelligences and 'learning through' multiple intelligences supports Gardner's (1993) distinction between 'understanding' and 'coverage'. This paper examines the use of the performing arts in the professional studies component of our teacher education program. During 2002 at The University of Melbourne, a group of primary and secondary students were offered the opportunity to develop an opera in order to learn about assessment and curriculum. Thirty-seven of the students volunteered to be involved and over a period of six months met this challenge. Our action research study asked two critical questions. To what extent is the understanding of multiple intelligences by pre-service teachers improved by 'learning through'? Can pre-service teachers address fundamental issues in curriculum and assessment through the development of a performance? This experience would be of value to other teacher educators.

The second curriculum opera : Arias, assessment and methodological traces

Drawing on contemporary forms of qualitative research such as performance ethnography (McCall, 2000), autoethnography (Ellis & Bochner, 2000; Ellis & Flaherty, 1992) and using narrative and writing as forms of inquiry (Richardson, 1990; 1992; 1995a; 1995b; 1997; 1999; 2000), this research project constructs a 'learning through' (Gardner, 1983; 1993; 1995; 1999; 2003a; 2003b) approach to curriculum within pre-service teacher education. During 2002 we initiated the first curriculum opera (Dixon & White, 2003; Dixon, White, & Smerdon, 2003) in our Faculty of Education with thirty-seven students. In 2003 we developed this learning and teaching approach with twice as many students. We also reconsidered assessment of students involved in the opera for overall theoretical consistency. As students increasingly took control, they 'imagined curriculum' (Doll & Gough, 2002) and transformed their exploration of identity in the 'process of becoming' teachers (Britzman, 2003). In this paper, we outline the project and the learning involved. We also indicate future directions for learning and teaching in preservice teacher education as well as the potential uses and misuses of teacher assessment through portfolio.

Beg op co-op : beggars opera co-operative

Website design. Development and identity roll out for the Beggars Opera Co-Operative

A dish-rack full of crockery : social significance and the Sydney Opera House

The sculptural roof forms of the Sydney Opera House regularly attract visual analogies in the public mind. Although they are mostly referred to as a??sailsa?? or a??shellsa?? they have also been described through humorous metaphors like a??a dishrack full of crockerya??. This particular visual pun, is a reference to a linocut by Eric Thake, produced in 1972, the year before the official opening of the Sydney Opera House. This analogy and its continued popularity to date evidences the social and cultural life of this building. Much of the scholarly on the Sydney Opera House investigates the architecture and the circumstances of its realisation, whilst its reception and social significance, has received little systematic attention. Through Thakea??s linocut, the paper discusses the current limitations in evaluating social significance in an Australian heritage context and proposes an alternative perspective to this problem through two scholars who bring a??subjective experiencea?? to bear on the production of meaning. For Gillian Rose, visual artefacts become significant through their embodied experience, whilst Ann Game argues for the inclusion of such usually-excluded subjects like desire, memory, time and the body in the construction of meaning. By bringing these theories to bear on a specific example - Eric Thakea??s visual metaphor for the Sydney Opera House - the paper investigates a new approach to social significance.

Tourist snapshot : the mediating gaze of the Sydney Opera House

There has already been much scholarly work produced about the Sydney Opera House, discussing the production of its architecture, historical and political context, and its symbolic meaning to Sydney. However little scholarly attention has been paid to the way this building is represented through tourist practices of photography. The essay attempts to bring an architectural perspective to the study of this tourist practice, which is usually addressed from the disciplines of cultural geography, sociology and anthropology. The essay considers the above questions by the analysis of some 300 images sourced from the photo sharing website Flickr (www.flickr.com). It draws on John Urry's notion of the 'tourist gaze' which describes how places are structured and regulated by the visual. The essay then uses Jonas Larsen's work, which position tourist photography as a performance of social relations to argue that the activity of photographing the Sydney Opera House is more than a ritual of consumption, and can be seen as an embodied performance located at the intersection of space, experience and image.