The mediatization of the knowledge based economy : an Australian field based account

This paper presents an empirical account of mediatization from a Bourdieuian perspective, based on the development of a number of new concepts, such as cross-field effects and the rescaling of such effects as linked to processes of globalization. Built on an Australian empirical case relating to educational policy and the knowledge based economy, this paper argues that mediatization can be understood in relation to the cross-field effects of different fields of journalism on subsequent fields, which have their genesis in forms of practice that cross different social fields. Specifically, the case analysis details interactions between the field of print journalism and the field of policy over the course of an Australian science capability review, chaired by the then chief scientist, Dr Robin Batterham, which led to Australia adopting a national version of the knowledge economy. The empirical case also leads us to consider the impact of both global and national fields of journalism on fields of educational policy in relation to mediatization.

Rhetorical approaches to scientific writing : an English-Polish contrastive study

This article reports an investigation of the rhetorical framework of research papers written by Polish scholars in English and Polish. It specifically targets the structure of introductions to articles in the field of psychology. Notions of linearity and digressiveness, as well as related issues of form and content and reader-writer reciprocity are discussed. The results of the analysis indicate that discoursal organization employed by Polish authors differs from that utilized by Anglo-American scholars. It is argued that styles of academic prose are interconnected with underlying cultural values.

Metadiscourse functions in English and Persian sociology articles : a study in contrastive rhetoric

This study on contrastive rhetoric reports on metadiscourse functions in sociology articles in Persian and English. The results have revealed a higher number of metadiscourse elements in the English texts. Among the different metadiscourse elements used, text connectors are the most frequently employed in both languages. Modality markers are the second most frequent in both languages although the English writers used nearly twice the number of these markers. Overall, it is found that the frequency of textual metadiscourse markers is greater than the interpersonal markers in both language samples. It was further revealed that the Persian writers of sociology texts are less interested in explicitly orienting the readers and some of the main points in an article, especially in the concluding section, are left for the readers to infer. This, we believe, is the result of less reliance on academic writing in the educational system of the country. Instead, the Iranians are largely encouraged to employ a flowery language and rhetoric to decorate their writing in their school years which makes them less attentive of their readers.

Attrition and maintenance of the Berber language in Tunisia

In this article, I examine the situation of Tunisian Berber from a linguistic and sociolinguistic perspective. The prolonged institutional marginalization of this language, the lack to date of a comprehensive documentation, and the passive attitude of the speakers themselves are contributing factors to its current decline. Present predictions as to its immediate extinction are alarming. However, conclusions drawn in other studies are not adequately supported and evidence from data recently collected in southern Tunisia partially refutes the claim that the decline of Tunisian Berber is irreversible. Even though attrition is evident in borrowing en masse from Arabic, grammatical evidence shows little structural change. After many years of neglect, efforts to document fully the remaining vernaculars are a positive step towards the revival of this variety of Berber. In this article I have three goals. First, to give an assessment of the problems and the challenges facing Tunisian Berber. Second, to describe the extent of attrition of this language based on field-collected data and, third, to suggest some directions for future studies of Tunisian Berber and strategies to stimulate its revival. Complete oral narratives, the first to be published, will be appended to the text in order to allow the linguistic community access to materials in its language.

Mediatization and education: a sociological account

This chapter presents an account of the mediatization of education policy through a focus on the development and uptake of the knowledge economy discourse in national education policy and research settings. During the late 20th and early part of the 21st century, Australia, like other nation states around the globe, came to adopt the knowledge economy discourse as a kind of meta-policy that would help connect a variety of statistical indicators and provide direction for a number of policy areas, including education, science, and research funding. In Australia the adoption of a knowledge economy discourse was preceded by coverage from specialized sections of the quality print media, discussed broadly as a debate about the social contract that was afforded to fields charged with developing and producing national capacities for knowledge production. Such a debate mirrored similar claims by Michael Gibbons in the late 1990s, where he argued for a new social contract between science and society. Given the media coverage surrounding the uptake of the knowledge economy discourse and the promotion of the concept by the OECD, this chapter presents an account of the emergence of the knowledge economy discourse through a focus on the mediatization of the concept. The broad argument presented in this account is that what could be called “mediatization effects”, related to the promotion and adoption of policy concepts, are variable, and reach the broader public in inconsistent, time-bound, and sporadic patterns. In order to understand mediatization effects in respect of policy, the paper draws on a broad Bourdieuian informed conceptual framework to understand different kinds of fields, their logics of practice, and importantly here, cross-field effects. Specifically, the focus is on those cross-field effects related to the impact of practices within both national and global fields of journalism on national and global fields of education policy. While the case is an Australian one, the account explores general and more broadly applicable ways to understand links between the globalization and the mediatization of policy.