Power and Influence

Like any form of human interaction and communication it is possible to view Social Media as a means for the powerful to influence and control the less powerful. But what is power on social media, how might we measure or affect it, and does it translate to the real world? In this lecture we will look at the philosophical definitions of power, and explore how it has been analysed in social networks and social media systems. We will also look at the characteristics of social networks that impact on power, including Homophily, Heterophily, CyberBalkanization and Thresholds of Collective Action. Finally we will ask what evidence there is that power in social media can affect what goes on in the real world, and explore some real and fictional examples of protest to see what the consequences of social media actually are on sometimes violent political debate.

Can you tell if they're learning?

The proliferation of Web-based learning objects makes finding and evaluating online resources problematic. While established Learning Analytics methods use Web interaction to evaluate learner engagement, there is uncertainty regarding the appropriateness of these measures. In this paper we propose a method for evaluating pedagogical activity in Web-based comments using a pedagogical framework, and present a preliminary study that assigns a Pedagogical Value (PV) to comments. This has value as it categorises discussion in terms of pedagogical activity rather than Web interaction. Results show that PV is distinct from typical interactional measures; there are negative or insignificant correlations with established Learning Analytics methods, but strong correlations with relevant linguistic indicators of learning, suggesting that the use of pedagogical frameworks may produce more accurate indicators than interaction analysis, and that linguistic rather than interaction analysis has the potential to automatically identify learning behaviour.