5 resultados para Emoção
em Universidad del Rosario, Colombia
Resumo:
Ecological validity of static and intense facial expressions in emotional recognition has been questioned. Recent studies have recommended the use of facial stimuli more compatible to the natural conditions of social interaction, which involves motion and variations in emotional intensity. In this study, we compared the recognition of static and dynamic facial expressions of happiness, fear, anger and sadness, presented in four emotional intensities (25 %, 50 %, 75 % and 100 %). Twenty volunteers (9 women and 11 men), aged between 19 and 31 years, took part in the study. The experiment consisted of two sessions in which participants had to identify the emotion of static (photographs) and dynamic (videos) displays of facial expressions on the computer screen. The mean accuracy was submitted to an Anova for repeated measures of model: 2 sexes x [2 conditions x 4 expressions x 4 intensities]. We observed an advantage for the recognition of dynamic expressions of happiness and fear compared to the static stimuli (p < .05). Analysis of interactions showed that expressions with intensity of 25 % were better recognized in the dynamic condition (p < .05). The addition of motion contributes to improve recognition especially in male participants (p < .05). We concluded that the effect of the motion varies as a function of the type of emotion, intensity of the expression and sex of the participant. These results support the hypothesis that dynamic stimuli have more ecological validity and are more appropriate to the research with emotions.
Resumo:
The perceptive accuracy of university students was compared between men and women, from sciences and humanities courses, to recognize emotional facial expressions. emotional expressions have had increased interest in several areas involved with human interaction, reflecting the importance of perceptive skills in human expression of emotions for the effectiveness of communication. Two tests were taken: one was a quick exposure (0.5 s) of 12 faces with an emotional expression, followed by a neutral face. subjects had to tell if happiness, sadness, anger, fear, disgust or surprise was flashed, and each emotion was shown twice, at random. on the second test 15 faces with the combination of two emotional expressions were shown without a time limit, and the subject had to name one of the emotions of the previous list. in this study, women perceived sad expressions better while men realized more happy faces. there was no significant difference in other emotions detection like anger, fear, surprise, disgust. Students of humanities and sciences areas of both sexes, when compared, had similar capacities to perceive emotional expressions
Resumo:
Consumer neuroscience allows a fullest and objective understanding about desires andactions of consumers, turning itself in a fickle tool to the use of the companies and to improve their Marketing strategies. The use of the Neuroscientific methods to the analysis, description and comprehension of human behavior related to consume open a lot of unknown possibilities to discover. Neuromarketing or The consumer Neuroscience as is known too is the study of mental process been part of the consumer behavior and contexts concerning the marketing as well, apply and follow in the environment of the real life of human been. Its supported by the paradigms and the technological development of Neurosciences whose progress has made possible for the seekers to deep in knowledge abouthow the brain work. Physiological operations of mind are a product of a structural and functional ensemble including the brain, as organ, and mind, emotion and cognition, asfunctions. Mind events just can be understood in the middle of the interaction between the organism and his environment. Neuromarketing paradigm it’s still in his infancy and whatfor it’s full of research possibilities. Inside the consumer neuroscience the ethic building doesn’t collapse, the morality isn’t threaten, inside the normal individual Will it’s alwaysWill. The present paper looking for a place to the consumer neuroscience paradigm over the perspective of research open to the Marketing, from the technological advances and hermeneutical vision offer by Neuroscience; it’s propose some of several possibilities ofresearch and practice been explored actually. To give an example its offer one of methods of research as is the Evoked Potentials.
Resumo:
El aprovechamiento económico del espacio público constituye un fenómeno que pone a prueba la definición de lo público y lo privado. Esta distinción es una de las bases de la institucionalidad del Estado moderno, por lo que desafiarla genera tensiones que repercuten en su administración. Por su parte, los actores involucrados en la discusión de la racionalidad sobre la que se fundamentan los cimientos de nuestra democracia liberal, son agentes marginalizados a través de las diferentes clasificaciones que se aplican a ellos estigmatizándolos socialmente. Es a partir de esta dicotomía entre lo formal y lo informal y su manera de relacionarse, que se entra a discutir la construcción social del espacio público y las ambivalencias de los derechos de una población que actúa al margen del sistema.
Resumo:
Las políticas públicas de ordenamiento territorial contienen múltiples implicaciones. Por un lado, definen visiones de ocupación sobre el territorio y, por el otro, establecen mecanismos para su consecución. La zona norte de Bogotá permanece a la espera de un modelo que permita su ocupación con fines urbanos. La presente investigación presenta las implicaciones y caminos desde los cuáles se ha buscado sustentar las posiciones sobre la ocupación de la zona, como las contraposiciones existentes sobre el modelo de ciudad con el que se asocia. La expansión de la ciudad pone de relieve las discusiones sobre lo que debe ser una ciudad, y cambian en el tiempo de la mano con los discursos, intereses e ideologías dominantes.