Letter - E.C. Schmon to Arthur A. Schmon, 31 August 1918

Eleanore Celeste writes about her outing to the movies. She talks about their wedding and asks whether they can have a "double right marriage". She describes friends who have been married recently and both the bride and groom wear rings. She also mentions that Colonel McCormick had tried to call her, but she wasn't there to speak with him.

Letter - E.C. Schmon to Arthur A. Schmon, 4 April

She begins the letter by mentioning the marriage of her friend Maude to Leslie Douglass. She had a visit with Mother Schmon and Gus, Arthur's brother has returned to college. There is also a newspaper clipping titled "Can't Send Articles to Soldiers in France Unless Asked For". The letter is labelled number 80.

Letter - Sean O'Sullivan to J. Diefenbaker, April 1968

The letter begins by thanking J. Diefenbaker for a personal note and other mementos. O'Sullivan then begins to discuss Trudeau and his popularity, he remarks "If he calls an early election, he will sweep the Country. Truly he is a phenomenon, thanks to the press of Canada. However, the press are a fickle lot and could easily turn their marriage to him into a divorce under the new rules he had Parliament pass." He also discusses his opinion of how the provinces will vote in an upcoming election.

Anticipated Guilt and Ethical Consumption: The Moderating Role of Consumers’ Socially Responsible Consumption Behaviour

Recent research in the marketing literature has indicated that, while consumers’ interests in ethical products are growing, demand for such products still remains weak. Previous research has indicated that anticipated guilt can have a positive effect on ethical consumption. Thus, the objective of the current study is to investigate the moderating role of consumers’ socially responsible consumption behaviour (SRCB) on the relationship between anticipated guilt and ethical consumption. Specifically, the current study hypothesizes that, when viewing a guilt ad, high (vs. low) SRCB individuals will generate higher, ethical purchase intentions, willingness to pay an ethical premium, and attitudes toward an ethical brand. The findings from the two experimental studies indicate that, when viewing a guilt ad for an ethical product, high SRCB individuals are willing to pay a higher ethical premium and generate more favourable brand attitudes than low SRCB individuals. However, when viewing a non-guilt ad, high SRCB individuals did not differ from low SRCB individuals in their willingness to pay an ethical premium or brand attitudes. Further, consumers’ socially conscious self-identity was explored as a mediator of these effects. By understanding the moderating role that SRCB plays in the relationship between anticipated guilt and ethical consumption, this paper intends to assist marketers in understanding for which consumers a guilt appeal is an appropriate strategy in marketing ethical products.

Clippings - Births, Deaths, Engagements

Clipping of a birth announcement of a daughter to Mr. and Mrs. P.C. Band, 1924. Clipping of a birth announcement of a son to Mr. and Mrs. Percy C. Band, September 11, 1927. Clipping of the obituary of Mrs. Annie Leslie Woodruff, widow of Welland Woodruff, 1934. Clipping of the announcement of the funeral of Mrs. Annie Leslie Woodruff, February 3, 1934. Clipping of the write-up of the funeral of Mrs. Annie Leslie Woodruff, 1934. Clipping of the obituary of Mr. B. Harvey Foster, n.d. Clipping of the funeral of Mr. Bernard H. Foster in Sheffield, England, n.d. Clipping of the obituary of Mrs. Mary Lanman Douw Ferris, widow of Morris Patterson Ferris, n.d. Clipping of the engagement announcement of Margaret Julia Woodruff to Captain Percy Carruthers Band, n.d.

Family Record

Family record copied from the family bible. This 1 page, single sided note was in an envelope and gives date and places of births and marriage, but it doesn’t provide any last names, n.d.

Letter to Mr. Summer and Mr. Nelles from the Office of the N.D. Mutual Insurance Company of St. Catharines

Letter to Mr. Summer and Mr. Nelles from the Office of the N.D. Mutual Insurance Company of St. Catharines regarding an assessment of 4 % on the premium notes of this company. This is signed by Mr. Arnold, secretary of N.D. Mutual F. Insurance Company, Aug. 9, 1848.

Letter to Robert Nelles from the Office of the N.D. Mutual Fire Insurance Company

Letter to Robert Nelles from the Office of the N.D. Mutual Fire Insurance Company regarding an assessment of 5% on the premium notes of this company. This is signed by Mr. Arnold, secretary of the N.D. Mutual F. Insurance Company, Dec. 15, 1849.