BP BLOGGER: DESCRIPTIVE STUDY OF ELECTRONIC KNOWLEDGE DISSEMINATION IN LONG TERM CARE

Little is known of the uptake and use of knowledge disseminated in electronic formats, especially in Long Term Care (LTC) settings. The purpose of this descriptive study was to examine the dissemination of the BP Bloggers, a series of brief, evidence summaries designed to meet the knowledge needs of LTC staff. Guided by Rogers’ (2003) Diffusion of Innovations theory, the study documents dissemination of the BP Blogger and examines factors affecting dissemination, awareness, perceptions and its use. The survey of BP Blogger recipients was conducted electronically (n=114) online (n=10), by telephone (n=55), and print (n=144). Managers usually received the newsletter electronically while staff in LTC were more likely to receive printed copies. Participants disseminated the newsletter through paper, email, or posting in the workplace. Most participants rated the content, format, and usefulness of the BP Blogger as good or excellent. Time and lack of email access were barriers to dissemination.

Letter with the letterhead “Allan Line of Royal Mail Steamships, Hugh and Andrew Allan, agents, Montreal”

Letter with the letterhead “Allan Line of Royal Mail Steamships, Hugh and Andrew Allan, agents, Montreal”. The salutation is “Dear Sir” and it is signed by Andrew Allan. Mr. Allan had enclosed $150 for shooting rights for last season and is asking if there are any rights available for next year, Dec. 16, 1886.