13 resultados para Vena Cava
em Doria (National Library of Finland DSpace Services) - National Library of Finland, Finland
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Kirjallisuusarvostelu
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Kartta kuuluu A. E. Nordenskiöldin kokoelmaan
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Kartta kuuluu A. E. Nordenskiöldin kokoelmaan
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Kartta kuuluu A. E. Nordenskiöldin kokoelmaan
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Kartta kuuluu A. E. Nordenskiöldin kokoelmaan
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Kartta kuuluu A. E. Nordenskiöldin kokoelmaan
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Kartta kuuluu A. E. Nordenskiöldin kokoelmaan
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Kartta kuuluu A. E. Nordenskiöldin kokoelmaan
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Kartta kuuluu A. E. Nordenskiöldin kokoelmaan
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Kartta kuuluu A. E. Nordenskiöldin kokoelmaan
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Kartta kuuluu A. E. Nordenskiöldin kokoelmaan
Resumo:
International e-commerce is still rather new concept and therefore lacks comprehensive research. Different nature of markets and companies has challenged the traditional theories as well as redefined traditional operations. Prior research has mainly concentrated on studying the specific topics as barriers and the choice of international strategy. For this reason, there is a lack of research that comprehensively analyzes the operations of international e-commerce companies. The aim of this study was to increase knowledge on operations of Finnish e-commerce companies in Russia. In order to receive comprehensive knowledge of the operations, research analyzed the internationalization process, the effects of market specific factors to e-commerce and the implementation of various value chain activities of e-commerce. Research focused on examining how companies have seen the peculiarities of Russian markets and how to respond to them. The empiric part of the study was conducted as a qualitative research by interviewing five company representatives and three specialists of international e-commerce and Russian business.The results of this research revealed that having e-commerce in Russia is challenging and requires long term, strategy-based work. E-commerce is assumed to be inherently global business model, but in the case of Russia, numerous e-commerce activities require localization. The most crucial activity to localize is a content and language of content. Even though e-commerce market in Russia has a lot of peculiarities, operating via marketspace decreases the level of bureaucracy and market risk. Despite the challenges, developing e- commerce market in Russia offers a huge potential for companies, whose international strategy needs Russian operation to achieve company goals.