33 resultados para new media design


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Performance standards for Positron emission tomography (PET) were developed to be able to compare systems from different generations and manufacturers. This resulted in the NEMA methodology in North America and the IEC in Europe. In practices, the NEMA NU 2- 2001 is the method of choice today. These standardized methods allow assessment of the physical performance of new commercial dedicated PET/CT tomographs. The point spread in image formation is one of the factors that blur the image. The phenomenon is often called the partial volume effect. Several methods for correcting for partial volume are under research but no real agreement exists on how to solve it. The influence of the effect varies in different clinical settings and it is likely that new methods are needed to solve this problem. Most of the clinical PET work is done in the field of oncology. The whole body PET combined with a CT is the standard investigation today in oncology. Despite the progress in PET imaging technique visualization, especially quantification of small lesions is a challenge. In addition to partial volume, the movement of the object is a significant source of error. The main causes of movement are respiratory and cardiac motions. Most of the new commercial scanners are in addition to cardiac gating, also capable of respiratory gating and this technique has been used in patients with cancer of the thoracic region and patients being studied for the planning of radiation therapy. For routine cardiac applications such as assessment of viability and perfusion only cardiac gating has been used. However, the new targets such as plaque or molecular imaging of new therapies require better control of the cardiac motion also caused by respiratory motion. To overcome these problems in cardiac work, a dual gating approach has been proposed. In this study we investigated the physical performance of a new whole body PET/CT scanner with NEMA standard, compared methods for partial volume correction in PET studies of the brain and developed and tested a new robust method for dual cardiac-respiratory gated PET with phantom, animal and human data. Results from performance measurements showed the feasibility of the new scanner design in 2D and 3D whole body studies. Partial volume was corrected, but there is no best method among those tested as the correction also depends on the radiotracer and its distribution. New methods need to be developed for proper correction. The dual gating algorithm generated is shown to handle dual-gated data, preserving quantification and clearly eliminating the majority of contraction and respiration movement

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Tämän tutkielman tarkoituksena on perehtyä Suomen nykyisen yritys- ja osinkoverojärjestelmän ongelmiin ja mahdollisiin ratkaisumalleihin. Ratkaisumalleja etsitään muiden maiden soveltamista osinkoverojärjestelmistä, joita tutkielmassa esitellään laajasti. Lisäksi arvioidaan Verotuksen kehittämistyöryhmän (18.9.2008 - 31.12.2010) uudistusehdotusta Suomen uudeksi yhteisö- ja osinkoverojärjestelmäksi. Verojärjestelmän neutraalisuus on olennainen kysymys verojärjestelmää suunniteltaessa. Eri maiden yritys- ja osinkoverojärjestelmien neutraalisuusominaisuuksia arvioidaan lainopillisen ja vertailevan menetelmän avulla. Neutraalisuusominaisuuksien lisäksi kiinnitetään huomiota myös järjestelmien luomiin kannustin- ja kokonaistaloudellisiin vaikutuksiin. Tutkielmassa todetaan Suomen nykyisen osinkoverojärjestelmän sisältävän ei-toivottuja kannustinvaikutuksia, jotka Verotuksen kehittämistyöryhmän uudistusehdotus poistaa vain osittain. Muiden maiden soveltamat järjestelmät sisältävät elementtejä, joiden soveltaminen olisi perusteltua myös Suomessa.

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Parametric cost modeling is a technique, where cost estimating relationships are built to meet products’ parameters. Parameters are directly defined from product features, when it is possible to solve product cost exact before even a single product is manufactured and calculated with general cost accounting. The parametric model can be used in product design, sourcing and comparing product cost of similar products. The model reveals the cost origin more clear than general accounting. The purpose of this thesis was to find out parameters for modeling elevator doors and validate the parameters to meet actual costs. The other target was to simulate cost impact and changes in the cost structure. The results were compared to previous calculations and actual costs and model was tested in new product design. The results of the calculations revealed, that material consumption is the most significant issue in design effectiveness as well as the complexity of the components and structure. To develop the model more research is needed for other continents cost structure and waste calculation principles.

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This study concentrates on how to develop a brand communication strategy for ecommerce SMEs in Chinese cosmetic market with new media channels. This study is a qualitative research. Data collection consists of primary data and secondary data. Primary data is from the case company’s websites, observation of benchmarked companies and observation of the case company. Secondary data will be collected from relevant websites and reliable databases. In order to explore the research questions, comparative benchmarking was conducted to develop brand communication strategy for case company April. The results of the study illustrate that e-commerce SMEs have to consider brand positioning strategy, brand awareness strategy, brand attitude strategy, brand media strategy and the brand benefits as well to develop brand communication strategy.

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In the beginning of its 10th year of existence Facebook has engaged and connected 1.2 billion monthly active users. This article-based dissertation Disconnect.Me – User Engagement and Facebook approaches this engagement from the opposite direction: disconnection. The research articles focus on social media specific phenomena including leaving Facebook, tactical media works such as Web 2.0 SuicideMachine, memorializing dead Facebook users and Facebook trolling. The media theoretical framework for this study is built around affect theory, software studies, biopolitics as well as different critical studies of new media. The argument is that disconnection is a necessary condition of social media connectivity and exploring social media through disconnection – as an empirical phenomenon, future potential and theoretical notion – helps us to understand how users are engaged with social media, its uses and subsequent business models. The results of the study indicate that engagement is a relation that precedes user participation, a notion often used to conceptualize social media. Furthermore, this engagement turns the focus from users’ actions towards the platform and how the platform actively controls users and their behavior. Facebook aims to engage new users and maintain the old ones by renewing its platform and user interface. User engagement with the platform is thus social but also technical and affective. When engaged, the user is positioned to algorithmic connectivity where machinc processes mine user data. This data is but sold also used to affect and engage other users. In the heart of this study is the notion that our networked engagements matter and disconnection can bring us to the current limits of network culture.

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Työn tavoitteena oli kehittää seulamurskaimen murskausprosessia selvittämällä murskaukseen vaikuttavia tekijöitä. Murskausprosessin sisäistämisen myötä voidaan saavuttaa parempi jaekoon hallinta, parantaa kapasiteettia sekä luoda tehokkaampia murskaussovelluksia. Murskausprosessia tutkittiin aluksi murskaukseen vaikuttavien teorioiden kautta. Teoriapohjaista tietoa ja murskaustapahtumaa tutkittiin käytännön testeillä, joissa testattiin seulamurskainta useilla eri materiaaleilla ja erilaisilla tuotevariaatioilla. Testeissä kerättiin näytteitä jaekoon jatkotutkimusta varten sekä saatujen tulosten pohjalta vertailtiin eri tuotevariaatioiden keskeisiä eroja. Saavutettuja tuloksia analysoitiin ja kehitettiin uusia potentiaalisia ratkaisuja seulamurskaimiin. Seulamurskaimen nykyinen rakenne on kehitetty ennen kaikkea seulontasovelluksiin ja sen toiminta perustuu rungon sisällä materiaalin pyörivään liikkeeseen. Murskausprosessissa on kuitenkin oleellista pyrkiä vähentämään sisäistä pyörintäliikettä, joka on hidasteena kappaleiden murskaukselle. Lisäksi seulamurskaimessa on useita rakenteita, jotka on kehitetty erityisesti seulontaa varten ja niiden uudenlaisella rakennesuunnittelulla voitaisiin saavuttaa huomattavasti parempia tuloksia murskauksen kannalta. Nämä tekijät kuitenkin vaativat huomattavan paljon tehoa, mikä puolestaan saattaa asettaa uusia haasteita suunnitteluun, sillä seulamurskaimessa käytettävissä oleva teho on varsin rajallinen.

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Meesauunia käytetään sellun tuotantoprosessissa kemiallisessa reaktiossa, jossa kalsiumkarbonaatti muutetaan kalsiumoksidiksi. Reaktio on osa sellutehtaan kemikaalikiertoa, missä sellun valmistamisessa käytettävät kemikaalit kierrätetään uusiokäyttöön. Tässä diplomityössä on kehitetty meesauunin kannatusten automatisoitu suunnittelutyökalu vanhan AutoLispillä kehitetyn ohjelman perusteella. Kehitetyn suunnittelutyökalun tärkeimmät osat ovat Excelissä tehdyt kuormituslaskenta ja mitoituslaskenta. Näillä ohjataan Autodeskin Inventoriin kehitettyä cad-mallia ja valmistuspiirustusta. Laskentaohjelmat ja cad-malli on kehitetty mahdollistamaan uusien uunikokojen helpon lisäämisen ohjelmaan. Diplomityössä on perehdytty kuormituslaskentaan standardien mukaisesti. Käytettyjä standardeja ovat esimerkiksi Eurokoodi ja Uniform Building Code. Epätavallisten tilanteiden kuormituslaskennassa käytettiin apuna FE-analyysilla kehitettyjä laskentamalleja. Näitä käytettiin uunin taipumisesta aiheutuvien voimien laskennassa ja lovetun kannatinpyörän aiheuttamien impulssivoimien suuruuden määrittämisessä. Lisäksi diplomityössä perehdyttiin suunnitteluautomaatin kehittämiseen Exceliä apuna käyttäen. Suunnittelutyökalun toimivuutta on verifioitu suunnittelemalla kehitetyllä suunnittelutyökalulla standardiuuneja ja verrattu tuloksia ja valmistuspiirustuksia vanhalla ohjelmalla tulostettuihin tuloksiin. Tulosten perusteella uutta suunnittelutyökalua voidaan käyttää meesauunin kannatuksien suunnitteluun.

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Kandidaatintyö käsittelee yritysten välistä palveluliiketoimintaa, uuden palvelun kehittämisprosessia ja siihen liittyviä kehitystyökaluja sekä systemaattisen palvelukehityksen tärkeyttä. Työssä keskitytään pieniin ja keskisuuriin palveluyrityksiin näiden muodostaessa suurimman osan palvelualan yrityksistä ja joissa tutkimusten mukaan palvelujen kehitys on heikkolaatuista sekä kehitystyökalujen tuntemus vähäistä. Työ tehdään kirjallisuuskatsauksena ja tuloksena muodostetaan opas, jonka tarkoituksena on havainnollistaa case-yrityksen näkökulmasta johdonmukaisesti ja yksinkertaisia esimerkkejä käyttäen systemaattista uuden palvelun kehitysprosessia ja millaisia asioita prosessin eri vaiheissa täytyy ottaa huomioon, sekä miten kehitystyökaluja käytetään. Opas on suunnattu lähinnä B-to-B markkinoilla toimiville palvelualan pk-yrityksille, mutta työssä esitetty kehitysprosessi ja työkalut soveltuvat myös muille palveluyrityksille yleiskäyttöisyytensä vuoksi.

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There is a growing trend towards decentralized electricity and heat production throughout the world. Reciprocating engines and gas turbines have an essential role in the global decentralized energy markets and any improvement in their electrical efficiency has a significant impact from the environmental and economic viewpoints. This paper introduces an inter-cooled and recuperated two-shaft microturbine at 500 kW electric output range. The microturbine is optimized for a realistic combination of the turbine inlet temperature, the recuperation rate and the pressure ratio. The new microturbine design aims to achieve significantly increased performance within the range of microturbines and even competing with the efficiencies achieved in large industrial gas turbines. The simulated electrical efficiency is 45%. Improving the efficiency of combined heat and power (CHP) systems will significantly decrease the emissions and operating costs of decentralized heat and electricity production. Cost-effective, compact and environmentally friendly micro-and small-scale CHP turbine systems with high electrical efficiency will have an opportunity to successfully compete against reciprocating engines, which today are used in heat and power generation all over the world and manufactured in large production series. This paper presents a small-scale gas turbine process, capable of competing with reciprocating engine in terms of electrical efficiency.

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Social media is a rather new phenomenon which has revolutionised the world of online communication. However, academic research on how companies can benefit from social media is lacking. The research objective of this thesis was to examine the use of social media in international brand communication of small Finnish design-intensive companies. Therefore, this research contributes also to the research gap in SME branding. The focus was on communication targeted at consumers. The research was carried out as a mixed methods research employing the questionnaire and multiple case study methods. The questionnaire was used to gather preliminary information on Finnish design-intensive companies and to provide an eligible list of companies for deeper examination. Then, four case companies were studied in more depth. The empirical evidence of the case companies was mainly gathered through theme interviews. The results of the questionnaire shed light on the internationalisation of small Finnish designintensive companies. On average, the companies had internationalised rather quickly after they had been founded. However, the share of exports was rather low in most of the companies. The results revealed also that social media was already used widely in the exporting companies and the use can be expected to grow in future. The findings of the multiple case study suggest that branding activities in small Finnish designintensive companies are constrained by limited resources and skills. In addition, the branding activities are strongly guided by the vision and values of the entrepreneur(s) rather than extensive marketing research. The brand structure was simple in all case companies and they aimed at having a standardised brand image across markets. However, all case companies had faced a need for some adaptation of their international brand communication. Internationally important brand communication channels were international fairs, the internet, word-of-mouth and social media. Social media offered a cost-effective brand communication channel for the case companies. It was used for various purposes, such as creating brand awareness and affecting how the brand is perceived. The entrepreneurs found the use of social media to be rather easy and the case companies had not faced any major challenges. However, the companies had recognised that communication in social media requires consistency and planning. The planning was rather informal and stayed on a general level. Overall, the utilisation of social media in the case companies was limited by a lack of resources. It seemed to affect especially the follow-up of brand communication in social media which stayed rather superficial.

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Summary

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This thesis introduces a search for a new design of the frame for a permanent magnet generator mounted at a windmill. The objective of this work is to offer new design ideas for the stator frame - new concepts for connecting stator core to stator frame in a generator. Desired aims of new design concepts are: simplification of the structure production; decrease of material use; use of standard components; light weight of construction and etc. Thesis contains several new possible designs for the stator frame structure. Also, it has a list of possible connection concepts, which can be used to join the stator to the frame. All new ideas are described and compared according to its match to the desired purposes of the work. New design concepts are modeled using modern software. The main part of the Thesis contains several approximate computer models of the current and new offered constructions, description of loads and stress in the current stator frame. It has evaluation of the most important stress and load characteristics. The final design is a result of all previous research. It has a description of a new frame structure and joining concept for it. This structure matched main aims of work, but it does not have detailed design with dimensions and check calculations of the frame and welds. Thesis gives representation about design search, evaluation and comparison of new concepts of generator structure. Also, it gives general representation of renewable energy technology, knowledge about windmill turbines and its contents.

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The present research focuses on the study of how to design message and select media in advertising to generate customer’s purchase intention towards senior mobile phone in China. The message design concentrates mainly on message framing and fear appeals study while the media selection method is only based on direct matching. For exploring the main research question, the study utilized qualitative methodology. The data collection consisted of a pre-interview questionnaire, interviews, and three sets of experiments. The experiments were designed to test the selected 18 participants’ responses toward different emotional appeals and message framings. The findings illustrate participants’ understanding of senior mobile phone and their media usage habits. Moreover, positive message framing and emotional appeals in advertising are more effective. Gender differences in responding to emotional appeals were explored as well.

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The current research emphasizes on various questions raised and deliberated upon by different entrepreneurs. It provides a valuable contribution to comprehend the importance of social media and ICT-applications. Furthermore, it demonstrates how to support and implement the management consulting and business coaching start-ups with the help of social media and ICT-tools. The thesis presents a literary review from different information systems science, SME and e-business journals, web articles, as well as, survey analysis reports on social media applications. The methodology incorporated into a qualitative research method in which social anthropological approaches were used to oversee the case study activities in order to collect data. The collaborative social research approach was used to shelter the action research method. The research discovered that new business start-ups, as well as small businesses do not use social media and ICT-tools, unlike most of the large corporations use. At present, the current open-source ICT-technologies and social media applications are equally available for new and small businesses as they are available for larger companies. Successful implementation of social media and ICT-applications can easily enhance start-up performance and overcome business hassles. The thesis sheds some light on effective and innovative implementation of social media and ICT-applications for new business risk takers and small business birds. Key words

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