The communicative dimension of landscape. A theoretical and applied proposal

The fusion of knowledge, the interrelationship of disciplines and, finally, the interaction of learning fields, provides new challenges for an auto denominated global society. The contemporary value of landscape, linked to the patent commodification of culture, the commercial construction of identities, the triumph of inauthenticity, of the induced representation or the economy of symbolism, open up great prospects for studying the symbolic value of landscape. The rapprochement of geographical praxis to the study of space intangibles, linked to the discovery of emotional geographies, besides the growing interest of communicational sciences on the territorial discourse, allow us to envisage a communicative study of landscape based on a fusion of geographical and communicational knowledge. The balancing of the variables: geography, landscape, emotion and communication, enables the progress towards analysing the emotionalisation of space to discern its intangible value, which emerges from the application of different communication techniques.

Converses (extra)terrestres

El Nadal és una època plena de simbolisme, on les converses amb familiars i amics són protagonistes. Hi ha una frase bíblica,"I el Verb es va fer home i va conviure amb nosaltres" (Joan1,1-14), que sempre m'hi fa pensar, atès que en un context religiós el mot verb pot significar precisament això, "expressió d'idees i pensaments mitjançant la paraula" (DIEC2). Actualment al nostre planeta es parlen més de 6.800 idiomes. Hi ha idiomes tonals, com el mandarí i el ioruba, on el to amb què es pronuncia una paraula afecta el seu significat [...].