223 resultados para knowledge exchange
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UOC
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UOC
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UOC
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UOC
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UOC
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Informe sobre les publicacions de recerca de la UOC introduides a ISI Web of Knowledge durant
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Informe sobre les publicacions de recerca de la UOC introduides a ISI Web of Knowledge durant
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The social Web environment cannot be explained without taking into account the use made by consumers of the web technologies in the field of e-commerce. Starting with a systematic background of the growing body of research on marketing and consumer behaviour on the Web; this article presents a critical review of the main contributions on this theme, integrating also the research field of consumer behaviour in the social Web environment. It concludes with some managerial guidelines for successful use of the social Web in the commercial activities and in the establishment of fruitful relationships between the consumers and the brand.
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Peer-reviewed
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Programa de mà lliurat en la presentació del pòster 'UPCommons', exposat al primer COMMUNIA Workshop on Technology and the Public Domain, celebrat a Torí (Itàlia) el 18 de gener de 2008.
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UOC
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Societies exchange knowledge, ideas and merchandise throughout their territories. Topography plays a fundamental role in the trajectory of such movements whilst helping to explain the distribution of human constructions. Standard GIS functions have been employed widely to simulate communication routes between settlements, but the straight application of published least cost route models proved inadequate for Mediterranean alluvial plain areas in which seasonal floods become an important factor to acknowledge. The objective of this study is the production of a new model, using topographic and hydrologic factors as variables from which it would be possible to simulate a route, and test it against known Roman itineraries. The selected Roman stretches are Girona – Coll de Pannisars and Tarragona – Montblanc. The new model shows the need to consider each case individually but also stresses the hydrologic factor, expressed in seasonal floods, as being of prime importance in the creation and development of Roman roads in Mediterranean alluvial plains.
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The Goliath grouper, Epinephelus itajara, a large-bodied (similar to 2.5 m TL, > 400 kg) and critically endangered fish (Epinephelidae), is highly Vulnerable to overfishing. Although protected from fishing in many countries, its exploitation in Mexico is unregulated; a situation that puts its populations at risk. Fishery records of E. itajara are scarce, which prevents determination of its fishery status. This work aimed to elucidate the E itajara fishery in the northern Yucatan Peninsula by 1) analyzing available catch records and 2) interviewing veteran fishermen (local ecological knowledge) from two traditional landing sites: Dzilam de Bravo and Puerto Progreso. Historic fishery records from two fishing cooperatives were analyzed in order to elucidate the current situation and offer viable alternatives for conservation and management. Catches have decreased severely. Local knowledge obtained from fishermen represented a very important source of information for reconstructing the fisheries history of this species. Conservation measures that incorporate regional and international regulations on critically endangered fish species are suggested
