Informe d'Autors UOC a ISI Web of Knowledge. Octubre 2013

UOC

Informe d'Autors UOC a ISI Web of Knowledge. Novembre 2013

UOC

Informe d'Autors UOC a ISI Web of Knowledge. Desembre 2013

UOC

Informe d'Autors UOC a ISI Web of Knowledge. Gener 2014

UOC

Informe d'Autors UOC a ISI Web of Knowledge. Febrer 2014

UOC

Informe d'Autors UOC a ISI Web of Knowledge. Març 2014

UOC

Informe d'Autors UOC a ISI Web of Knowledge. Abril 2014

UOC

Informe d'Autors UOC a ISI Web of Knowledge. Agost 2007

Informe sobre les publicacions de recerca de la UOC introduides a ISI Web of Knowledge durant

Informe d'Autors UOC a ISI Web of Knowledge. Setembre 2007

Informe sobre les publicacions de recerca de la UOC introduides a ISI Web of Knowledge durant

Going with the consumer towards the social Web environment : a review of extant knowledge

The social Web environment cannot be explained without taking into account the use made by consumers of the web technologies in the field of e-commerce. Starting with a systematic background of the growing body of research on marketing and consumer behaviour on the Web; this article presents a critical review of the main contributions on this theme, integrating also the research field of consumer behaviour in the social Web environment. It concludes with some managerial guidelines for successful use of the social Web in the commercial activities and in the establishment of fruitful relationships between the consumers and the brand.

The tension between academic knowledge production and online peer production

Peer-reviewed

UPCommons: global access to Universitat Politècnica de Catalunya (UPC) knowledge

Programa de mà lliurat en la presentació del pòster 'UPCommons', exposat al primer COMMUNIA Workshop on Technology and the Public Domain, celebrat a Torí (Itàlia) el 18 de gener de 2008.

Informe d'Autors UOC a ISI Web of Knowledge. Maig 2014

UOC

Low-fat dairy products and blood pressure: follow-up of 2290 older persons at high cardiovascular risk participating in the PREDIMED study

High blood pressure (BP) has been ranked as the most important risk factor worldwide regarding attributable deaths. Dietary habits are major determinants of BP. Among them, frequent intake of low-fat dairy products may protect against hypertension. Our aim was to assess the relationship between low-fat dairy product intake and BP levels and their changes after 12 month follow-up in a cohort of asymptomatic older persons at high cardiovascular risk recruited into a large-scale trial assessing the effects of Mediterranean diets on cardiovascular outcomes. Data from 2290 participants, including 1845 with hypertension, were available for analyses. Dairy products were not a specific part of the intervention; thus, data were analysed as an observational cohort. Dietary information was collected with validated semi-quantitative FFQ and trained personnel measured BP. To assess BP changes, we undertook cross-sectional analyses at baseline and at the end of follow-up and longitudinal analyses. A statistically significant inverse association between low-fat dairy product intake and systolic BP was observed for the 12-month longitudinal analysis. In the longitudinal analysis, the adjusted systolic and diastolic BP were significantly lower in the highest quintile of low-fat dairy product intake ( 2 4·2 (95% CI 2 6·9, 2 1·4) and 2 1·8 (95% CI 2 3·2, 2 0·4) mmHg respectively), whereas the point estimates for the difference in diastolic BP indicated a modest non-significant inverse association. Intake of low-fat dairy products was inversely associated with BP in an older population at high cardiovascular risk, suggesting a possible protective effect against hypertension.