Orientação para o mercado, vantagens competitivas e desempenho organizacional: contributos na constrição e proposta de um modelo conceptual

O mercado empresarial e as Pequenas e Médias Empresas (PME) estão actualmente em mudança e manifesta competitividade, o que reforça a necessidade de inovação e diferenciação das suas actividades, capacidades e recursos. Para enfrentar os (novos) desafios, as organizações carecem de ser empreendedoras e definir processos e modelos de gestão de orientação de mercado. Esta orientação, cada vez mais, assume um papel importante na “função de gestão” e estratégia das organizações. O objectivo deste trabalho é propor um modelo conceptual, no qual se analisa a relação entre a orientação de mercado, a orientação empreendedora e a capacidade de inovação, aferindo a influência e o impacto destas variáveis no desempenho e resultados de gestão das organizações. Para realizar este estudo, iremos utilizar uma metodologia quantitativa apoiada numa inquirição de corte transversal, a partir do envio de questionários estruturados aos responsáveis das PME nacionais. Utilizaremos a metodologia de modelização de equações estruturais para testar o modelo proposto e as hipóteses subjacentes. O presente estudo procura contribuir para a identificação de processos de competitividade empresarial passíveis de influenciar as decisões de gestão dos gestores e o desenvolvimento das PME.

Plano de negócios para empresa de iluminação de emergência

Dissertação de Mestrado em Finanças Empresariais

A quest for the right word enhancing reflexivity and technology in terminology training

INTED2010, the 4th International Technology, Education and Development Conference was held in Valencia (Spain), on March 8, 9 and 10, 2010.

Leis de potência em economia e finanças

Nesta dissertação aborda-se a aplicação de Leis de Potência (LPs), também designadas de Leis de Pareto ou Leis de Zipf, a dados económicos. As LPs são distribuições estatísticas amplamente usadas na compreensão de sistemas naturais e artificiais. O aparecimento das LPs deve-se a Vilfredo Pareto que, no século XIX, publicou o manual de economia política,“Cours d’Economie Politique”. Nesse manual refere que grande parte da economia mundial segue uma LP, em que 20% da população reúne 80% da riqueza do país. Esta propriedade carateriza uma variável que segue uma distribuição de Pareto (ou LP). Desde então, as LPs foram aplicadas a outros fenómenos, nomeadamente a ocorrência de palavras em textos, os sobrenomes das pessoas, a variação dos rendimentos pessoais ou de empresas, o número de vítimas de inundações ou tremores de terra, os acessos a sítios da internet, etc. Neste trabalho, é estudado um conjunto de dados relativos às fortunas particulares ou coletivas de pessoas ou organizações. Mais concretamente são analisados dados recolhidos sobre as fortunas das mulheres mais ricas do mundo, dos homens mais ricos no ramo da tecnologia, das famílias mais ricas, das 20 mulheres mais ricas da América, dos 400 homens mais ricos da América, dos homens mais ricos do mundo, dos estabelecimentos mais ricos do mundo, das empresas mais ricas do mundo e dos países mais ricos do mundo, bem como o valor de algumas empresas no mercado de ações. Os resultados obtidos revelam uma boa aproximação de parte desses dados a uma LP simples e uma boa aproximação pelos restantes dados a uma LP dupla. Observa-se, assim, diferenciação na forma de crescimento das fortunas nos diferentes casos estudados. Como trabalho futuro, procurar-se-á analisar estes e outros dados, utilizando outras distribuições estatísticas, como a exponencial ou a lognormal, que possuem comportamentos semelhantes à LP, com o intuito de serem comparados os resultados. Um outro aspeto interessante será o de encontrar a explicação analítica para as vantagens da aproximação de dados económicos por uma LP simples vs por uma LP dupla.

Influence of entrepreneurial orientation in export performance

This study aims at investigating the influence that entrepreneurial orientation has on export performance of Portuguese footwear small and mediumenterprises (SMEs). Therefore, a quantitative methodological approach was used, conducting a descriptive, exploratory and transversal empirical study, having applied a questionnaire to a sample of Portuguese companies exporting footwear. The research results suggest that entrepreneurial orientation enhances export performance in the analysed SMEs, particularly innovation and proactiveness, through the amount of funds invested, human resources dedicated to this activity, number of new products or services introduced in the market and frequent change in product lines or services and materialization of a long-term perspective, which is accompanied by innovative activities or new businesses. Therefore, the findings sustain the necessity to invest in entrepreneurial orientation as a strategic determinant, which contributes to the growth of small firms in foreignmarkets. Finally, the main limitation of this study is related to the sample size, since it was difficult to find companies willing to collaborate with this kind of research.

An organizational culture approach to performance in information technology micro-firms

This study aims to analyze and compare micro-firms’ organizational culture related to organizational performance. A case study methodology was used based on four firms, competitors among themselves in the Information Technology business, focusing on the years between 2008-2013. Findings pointed out many similarities to larger firms, but some specificities of micro-firms were found and propositions were defined: clan culture predominance is related to best performing micro-firms; the configuration of several culture types seemed to be the most suitable for obtaining good organizational results, provided that they do not focus only on hierarchy and market types of culture; the market culture predominance perception by employees is associated with low job satisfaction; and, after a certain time in business, micro-firms, as do larger companies, seek to standardize and control processes. Recognizing that organizational culture is considered important to firms’ results, this study sheds some light on that important factor for micro-firms.

Speech as the basic interface for assistive technology

Speech interfaces for Assistive Technologies are not common and are usually replaced by others. The market they are targeting is not considered attractive and speech technologies are still not well spread. Industry still thinks they present some performance risks, especially Speech Recognition systems. As speech is the most elemental and natural way for communication, it has strong potential for enhancing inclusion and quality of life for broader groups of users with special needs, such as people with cerebral palsy and elderly staying at their homes. This work is a position paper in which the authors argue for the need to make speech become the basic interface in assistive technologies. Among the main arguments, we can state: speech is the easiest way to interact with machines; there is a growing market for embedded speech in assistive technologies, since the number of disabled and elderly people is expanding; speech technology is already mature to be used but needs adaptation to people with special needs; there is still a lot of R&D to be done in this area, especially when thinking about the Portuguese market. The main challenges are presented and future directions are proposed.

Frameworks Verticas vs Horizontais Gestão de Recursos Humanos com o OFBiz

Os sistemas de informação integrados contribuem para a gestão eficiente das empresas, seja na organização e funcionamento internos ou nas relações externas. O mercado deste software é dominado pelas empresas que criam e distribuem sistemas proprietários. Existe uma alternativa, software livre, que disponibiliza aplicações em código aberto e maioritariamente de licença gratuita, que pode ser adaptado às necessidades das empresas. O objetivo do presente trabalho é avaliar a viabilidade de plataformas livres, de natureza vertical – OFBiz – e horizontal – Spring – como opção na escolha de um sistema de informação nas Pequenas e Médias Empresas portuguesas. Das áreas de negócio principais das organizações, foi selecionada a área de Recursos Humanos para efeitos de adaptação na aplicação OFBiz, com incidência em dois casos de uso: uma opção essencial, mas que atualmente não está prevista – Processamento de vencimentos – e outra já existente e que é avaliada em termos de necessidades de adaptação – Recrutamento. Sendo o idioma um requisito indispensável à internacionalização da aplicação, foi também analisada a sua implementação. A metodologia de investigação utilizada foi o Design Science Research, tendo sido implementado um protótipo para efeitos de teste e avaliação do projeto, com a elaboração de dois modelos: configuração e desenvolvimento. Implementado o protótipo, verificou-se que a framework vertical apresenta-se como uma alternativa mais viável do que a horizontal, pelas funcionalidades já existentes e que facilitam a adequação às necessidades de informação das Pequenas e Médias Empresas. A sua base tecnológica e de estrutura permite que a aplicação possa ser adaptada por técnicos especialistas das próprias empresas.

Enhancing reflexivity and technology in translation learning: case study on the use of ePortfolio as a training environment

In this paper we describe a casestudy of an experiment on how reflexivity and technology can enhance learning, by using ePorfolios as a training environment to develop translation skills. Translation is today a multiskilled job and translators need to assure their clients a good performance and quality, both in language and in technology domains. In order to accomplish it, for the translator all the tasks and processes he develops appear as crucial, being pretranslation and posttranslation processes equally important as the translation itself, namely as far as autonomy, reflexive and critical skills are concerned. Finally, the need and relevance for collaborative tasks and networks amongst virtual translation communities, led us to the decision of implementing ePortfolios as a tool to develop the requested skills and extend the use of Internet in translation, namely in terminology management phases, for the completion of each task, by helping students in the management of the projects deadlines, improving their knowledge on the construction and management of translation resources and deepening their awareness about the concepts related to the development and usability of ePorfolios.

Virtual communities of practice: investigating motivations and constraints in the processes of knowledge creation and transfer

With accelerated market volatility, faster response times and increased globalization, business environments are going through a major transformation and firms have intensified their search for strategies which can give them competitive advantage. This requires that companies continuously innovate, to think of new ideas that can be transformed or implemented as products, processes or services, generating value for the firm. Innovative solutions and processes are usually developed by a group of people, working together. A grouping of people that share and create new knowledge can be considered as a Community of Practice (CoP). CoP’s are places which provide a sound basis for organizational learning and encourage knowledge creation and acquisition. Virtual Communities of Practice (VCoP's) can perform a central role in promoting communication and collaboration between members who are dispersed in both time and space. Nevertheless, it is known that not all CoP's and VCoP's share the same levels of performance or produce the same results. This means that there are factors that enable or constrain the process of knowledge creation. With this in mind, we developed a case study in order to identify both the motivations and the constraints that members of an organization experience when taking part in the knowledge creating processes of VCoP's. Results show that organizational culture and professional and personal development play an important role in these processes. No interviewee referred to direct financial rewards as a motivation factor for participation in VCoPs. Most identified the difficulty in aligning objectives established by the management with justification for the time spent in the VCoP. The interviewees also said that technology is not a constraint.

The Interpretation of Verbal Probability Expressions Used in the IAS/IFRS: the auditors Rrgistered with the portuguese securities market commission

One of the main arguments in favour of the adoption and convergence with the international accounting standards published by the IASB (i.e. IAS/IFRS) is that these will allow comparability of financial reporting across countries. However, because these standards use verbal probability expressions (v.g. “probable”) when establishing the recognition and disclosure criteria for accounting elements, they require professional accountants to interpret and classify the probability of an outcome or event taking into account those terms and expressions and to best decide in terms of financial reporting. This paper reports part of a research we carried out on the interpretation of “in context” verbal probability expressions used in the IAS/IFRS by the auditors registered with the Portuguese Securities Market Commission, the Comissão do Mercado de Valores Mobiliários (CMVM). Our results provide support for the hypothesis that culture affects the CMVM registered auditors’ interpretation of verbal probability expressions through its influence on the accounting value (or attitude) of conservatism. Our results also suggest that there are significant differences in their interpretation of the term “probable”, which is consistent with literature in general. Since “probable” is the most frequent verbal probability expression used in the IAS/IFRS, this may have a negative impact on financial statements comparability.

A influência da hipertonia biomecânica VS neuronal na selecção das estratégias de intervenção em sujeitos com sequelas de acidente vascular encefálico no território da artéria cerebral média

Introdução: Após lesão do SNC o músculo pode perder a sua variabilidade e flexibilidade, tal como se verifica em indivíduos após AVE. A caracterização do tónus muscular tem sido um indicador a ter em atenção para o diagnóstico clínico. As alterações do tónus podem resultar de uma combinação de alterações neurais, como consequência dos processos inerentes à neuroplasticidade e alterações biomecânicas. Objectivo: Verificar quais as modificações no tónus muscular, segundo a escala de Tardieu, após a aplicação de um programa de reabilitação neuromotora baseado no conceito de Bobath em dois indivíduos com sequelas de AVE. Pretendeu-se também verificar as repercussões nas actividades funcionais. Participantes e métodos: Foram seleccionados dois indivíduos e aplicado um programa de reabilitação, durante onze semanas, e avaliados em dois momentos, antes da intervenção (PRE) e após a intervenção (APÓS). Aplicaram-se vários instrumentos de avaliação, nomeadamente a escala de Tardieu. O programa de reabilitação realizado baseou-se no conceito de Bobath. Resultados: Na escala de Tardieu, foi comum aos dois indivíduos melhorias a nível da qualidade de reacção muscular. Ambos os indivíduos apresentaram melhorias no controlo postural e equilíbrio, que se evidenciaram na CIF. Conclusão: Foi possível observar modificações no tónus muscular após aplicação de um programa de reabilitação e, consequentemente modificações na distribuição da carga na base de suporte, no alinhamento das estruturas articulares e musculares e na marcha. Ao longo da intervenção, observaram-se repercussões positivas em ambos os indivíduos, permitindo a estes realizar as AVDs com menor dificuldade

User perception and influencing factors of technology in everyday life

An increasing amount of research is being developed in the area where technology and humans meet. The success or failure of technologies and the question whether technology helps humans to fulfill their goals or whether it hinders them is in most cases not a technical one. User Perception and Influencing Factors of Technology in Everyday Life addresses issues of human and technology interaction. The research in this work is interdisciplinary, ranging from more technical subjects such as computer science, engineering, and information systems, to non-technical descriptions of technology and human interaction from the point of view of sociology or philosophy. This book is perfect for academics, researchers, and professionals alike as it presents a set of theories that allow us to understand the interaction of technology and humans and to put it to practical use.

Human interaction with technology for working, communicating, and learning: advancements

The way humans interact with technology is undergoing a tremendous change. It is hard to imagine the lives we live today without the benefits of technology that we take for granted. Applying research in computer science, engineering, and information systems to non-technical descriptions of technology, such as human interaction, has shaped and continues to shape our lives. Human Interaction with Technology for Working, Communicating, and Learning: Advancements provides a framework for conceptual, theoretical, and applied research in regards to the relationship between technology and humans. This book is unique in the sense that it does not only cover technology, but also science, research, and the relationship between these fields and individuals' experience. This book is a must have for anyone interested in this research area, as it provides a voice for all users and a look into our future.

Technology for creativity and innovation: tools, techniques and applications

It is widely accepted that organizations and individuals must be innovative and continually create new knowledge and ideas to deal with rapid change. Innovation plays an important role in not only the development of new business, process and products, but also in competitiveness and success of any organization. Technology for Creativity and Innovation: Tools, Techniques and Applications provides empirical research findings and best practices on creativity and innovation in business, organizational, and social environments. It is written for educators, academics and professionals who want to improve their understanding of creativity and innovation as well as the role technology has in shaping this discipline.