Eye tracking data representation and visualization : on information and communication studies at CETAC.MEDIA

Eye tracking has become a preponderant technique in the evaluation of user interaction and behaviour with study objects in defined contexts. Common eye tracking related data representation techniques offer valuable input regarding user interaction and eye gaze behaviour, namely through fixations and saccades measurement. However, these and other techniques may be insufficient for the representation of acquired data in specific studies, namely because of the complexity of the study object being analysed. This paper intends to contribute with a summary of data representation and information visualization techniques used in data analysis within different contexts (advertising, websites, television news and video games). Additionally, several methodological approaches are presented in this paper, which resulted from several studies developed and under development at CETAC.MEDIA - Communication Sciences and Technologies Research Centre. In the studies described, traditional data representation techniques were insufficient. As a result, new approaches were necessary and therefore, new forms of representing data, based on common techniques were developed with the objective of improving communication and information strategies. In each of these studies, a brief summary of the contribution to their respective area will be presented, as well as the data representation techniques used and some of the acquired results.

Crise de Identidade docente

Esta pesquisa versa sobre a crise de identidade docente e tem como objetivos averiguar de que maneira o professor do ensino fundamental, na rede pública de ensino, vem ressignificando sua atuação docente, frente a um contexto de profundas mudanças, nos padrões de autoridade estabelecidos pela sociedade; investigar o contexto social da pósmodernidade, relacionando-o à educação e compreender as razões do desprestígio profissional que os professores sofrem na atual conjuntura. Essa temática se insere no debate sobre as identidades presente nas produções nacionais e estrangeiras inseridas nas obras de Nóvoa (1999), Lopes (1999); Sacristán (1999) Dubar (2005, 2006), Hall (1999) entre outros. Para seu desenvolvimento estabelecemos como percurso metodológico a abordagem qualitativa, como técnica de análise de dados a análise do conteúdo, apresentada por Bardin (2011), que oferece seu trabalho como um guia ao pesquisador. Trabalhamos com questionário de identificação dos professores e entrevista, aplicada a oito docentes de duas escolas de cidades e redes de ensino diferentes. Como resultados encontramos, nos depoimentos dos professores, incertezas em relação ao exercício do seu trabalho, angústias nos relacionamentos com os discentes, sentimentos contraditórios em relação à profissão, questionamentos associados à formação docente, dificuldade em transpor as teorias adquiridas nas formações à prática, sensação de impotência perante a atual reputação profissional docente.

Qualidade de vida do cuidador de enfermagem e sua relação com o cuidar; Quality of life of the nursing caregiver and its relationship with care

Objective:To identify aspects that affect the quality of life of nursing caregivers and their relationship with care in an Intensive Care Unit for Adults (A-ICU). Methods:This was a descriptive study with qualitative approach, taking as subjects 21 professionals who constitute the nursing staff of the A-ICU of a school hospital in Maringá-PR. Unstructured interview was used as a strategy to collect data, conducted between May and June 2009. Data analysis was based on the method of content analysis. The categories identified were: overlooking improvement in quality of life related to the resources in an A-ICU; the quality of life influencing the form of care; interpersonal relationships into the health team reflecting on the quality of life and care. Results:The analysis of caregivers’ speech and the results of the observation showed that there is correlation between the aspects they consider influential in their quality of life and the way of caring for patients in an A-ICU.Conclusion: The findings indicate that, among the influential aspects, the stressful factors overlap the enhancing ones. From this perspective, dealing with caregiver’s suffering might be the starting point for the improvement in quality of care in an A-ICU.