Drivers and barriers to digital television adoption in Portugal: the perspectives of the TV viewers and other main stakeholders

To understand what are the most significant factors for digital TV adoption by the Portuguese population in the switchover context is the main goal of the research project here presented. In April 26, 2012, the analogue terrestrial television switchoff is planned to occur in Portugal, according to the schedule published by the national telecommunication regulator Anacom. Digital terrestrial TV was launched in the country in April 2009, making Portugal one of the countries with a more ambitious schedule – or risky, depending on the perspective - for the full transition from analogue to digital terrestrial television. In this paper we will start by presenting the research project’s objectives, theoretical framework and research design. Next, we will present first results of the project focused on the barriers and drivers to digital TV adoption from two of the empirical studies which integrate it, namely, the quantitative inquiry administered to a representative sample of the Portuguese population and interviews with main stakeholders in the area of digital TV in Portugal. The perspectives of the television viewers are compared with other main stakeholders in this process. The paper will be concluded with a brief discussion of these results and a brief enumeration of next steps for the project.

A conturbada e atual conjuntura internacional : Portugal e o futuro

Este artigo tem por objetivo chamar a atenção para o despontar de várias situações de grande incerteza e elevado grau de risco que afetam o sistema mundial e que os velhos poderes democráticos persistem em ignorar. Essas situações provêm essencialmente de três fatores altamente desestabilizadores: primeiro a existência de países em que toda uma elite corrupta, totalitária e didatorial se instalou e procura perpetuar-se no poder, com a geração de grandes focos de miséria e do aumento do grassar da fome; segundo a execução de uma política intransigente, arrogante e agressiva da parte de Pequim, a qual se tem refletido em evidentes apoios económicos e militares a Estados considerados como irracionais ou fomentadores do atual desestabilização nas áreas política e dos mercados internacionais; e terceiro na evidente instabilidade que se verifica em África pelas razões mencionadas, continente que a Europa não deve nem pode ignorar. Conclui-se com a necessidade premente de Portugal se tornar um Estado mais forte, de maior solidez e credibilidade, que lhe permita reconquistar o lugar a que tem direito nos níveis superiores de hierarquização das Potências no interior do Sistema mundial.

Evolving definition of sociomuseology : proposal for reflection

Sociomuseology expresses a considerable amount of the effort made to suit museological facilities to the conditions of contemporary society. The process of opening up the museum, as well as its organic relation with the social context that infuses it with life, has resulted in the need to structure and clarify the relations, notions and concepts that may define this process. Sociomuseology is thus a scientific field of teaching, research and performance which emphasizes the articulation of museology, in particular, with the areas of knowledge covered by Human Sciences, Development Studies, Services Science, and Urban and Rural Planning. The multidisciplinary approach of Sociomuseology aims to strengthen the acknowledgement of museology as a resource for the sustainable development of Humanity, based on equal opportunities as well as social and economic inclusion. Sociomuseology bases its social intervention on mankind’s cultural and natural heritage, both tangible and intangible. What characterizes Sociomuseology is not so much the nature of its premises and its goals, as is the case with other areas of knowledge, but the interdisciplinary focus which makes it draw on perfectly consolidated areas of knowledge and relate them with Museology itself.