1 resultado para Web social
em Worcester Research and Publications - Worcester Research and Publications - UK
Filtro por publicador
- Aberdeen University (4)
- Acceda, el repositorio institucional de la Universidad de Las Palmas de Gran Canaria. España (6)
- Adam Mickiewicz University Repository (1)
- AMS Tesi di Dottorato - Alm@DL - Università di Bologna (5)
- AMS Tesi di Laurea - Alm@DL - Università di Bologna (16)
- Applied Math and Science Education Repository - Washington - USA (2)
- Archivo Digital para la Docencia y la Investigación - Repositorio Institucional de la Universidad del País Vasco (18)
- Argos - Repositorio Institucional de la Secretaría de Investigación y Postgrado de la Facultad de Humanidades y Ciencias Sociales de la Universidad Nacional de Misiones (3)
- Aston University Research Archive (20)
- Avian Conservation and Ecology - Eletronic Cientific Hournal - Écologie et conservation des oiseaux: (1)
- Biblioteca Digital da Produção Intelectual da Universidade de São Paulo (2)
- Biblioteca Digital de la Universidad del Valle - Colombia (1)
- Biblioteca Digital de Teses e Dissertações Eletrônicas da UERJ (2)
- BORIS: Bern Open Repository and Information System - Berna - Suiça (14)
- Boston University Digital Common (1)
- Brock University, Canada (2)
- Bulgarian Digital Mathematics Library at IMI-BAS (2)
- Cambridge University Engineering Department Publications Database (1)
- CentAUR: Central Archive University of Reading - UK (9)
- CiencIPCA - Instituto Politécnico do Cávado e do Ave, Portugal (1)
- Cochin University of Science & Technology (CUSAT), India (2)
- Corvinus Research Archive - The institutional repository for the Corvinus University of Budapest (1)
- CUNY Academic Works (1)
- Dalarna University College Electronic Archive (3)
- Deakin Research Online - Australia (79)
- Department of Computer Science E-Repository - King's College London, Strand, London (1)
- Digital Commons @ DU | University of Denver Research (1)
- Digital Commons @ Winthrop University (1)
- Digital Commons at Florida International University (2)
- Digital Peer Publishing (3)
- DigitalCommons@The Texas Medical Center (5)
- DRUM (Digital Repository at the University of Maryland) (1)
- Glasgow Theses Service (3)
- Helda - Digital Repository of University of Helsinki (5)
- Illinois Digital Environment for Access to Learning and Scholarship Repository (1)
- Indian Institute of Science - Bangalore - Índia (1)
- Instituto Politécnico de Santarém (1)
- Instituto Politécnico do Porto, Portugal (3)
- Memoria Académica - FaHCE, UNLP - Argentina (27)
- Ministerio de Cultura, Spain (71)
- Nottingham eTheses (1)
- Portal de Revistas Científicas Complutenses - Espanha (11)
- Projetos e Dissertações em Sistemas de Informação e Gestão do Conhecimento (1)
- QUB Research Portal - Research Directory and Institutional Repository for Queen's University Belfast (15)
- Queensland University of Technology - ePrints Archive (205)
- Repositório Aberto da Universidade Aberta de Portugal (1)
- Repositorio Académico de la Universidad Nacional de Costa Rica (38)
- Repositório Científico da Escola Superior de Enfermagem de Coimbra (2)
- Repositório Científico do Instituto Politécnico de Lisboa - Portugal (1)
- Repositório Científico do Instituto Politécnico de Santarém - Portugal (1)
- Repositorio de la Universidad de Cuenca (4)
- Repositório digital da Fundação Getúlio Vargas - FGV (5)
- Repositório Digital da UNIVERSIDADE DA MADEIRA - Portugal (1)
- Repositório Digital da Universidade Municipal de São Caetano do Sul - USCS (2)
- Repositório Institucional da Universidade de Aveiro - Portugal (16)
- Repositório Institucional da Universidade de Brasília (1)
- Repositorio Institucional de la Universidad de El Salvador (2)
- Repositorio Institucional de la Universidad de Málaga (4)
- Repositório Institucional UNESP - Universidade Estadual Paulista "Julio de Mesquita Filho" (24)
- Repositorio Institucional Universidad Católica de Colombia (1)
- Repositorio Institucional Universidad de Medellín (2)
- Repositorio Institucional Universidad EAFIT - Medelin - Colombia (1)
- RUN (Repositório da Universidade Nova de Lisboa) - FCT (Faculdade de Cienecias e Technologia), Universidade Nova de Lisboa (UNL), Portugal (5)
- SAPIENTIA - Universidade do Algarve - Portugal (4)
- Universidad de Alicante (25)
- Universidad del Rosario, Colombia (32)
- Universidad Politécnica de Madrid (29)
- Universidade Complutense de Madrid (12)
- Universidade de Lisboa - Repositório Aberto (1)
- Universidade Federal do Pará (1)
- Universidade Federal do Rio Grande do Norte (UFRN) (4)
- Universidade Metodista de São Paulo (8)
- Universidade Técnica de Lisboa (2)
- Universitat de Girona, Spain (3)
- Universitätsbibliothek Kassel, Universität Kassel, Germany (3)
- Université de Montréal, Canada (10)
- University of Michigan (3)
- University of Queensland eSpace - Australia (2)
- University of Southampton, United Kingdom (31)
- University of Washington (1)
- WestminsterResearch - UK (7)
- Worcester Research and Publications - Worcester Research and Publications - UK (1)
Resumo:
Managing an online reputation is critical to higher education. Universities cannot afford to lose enrolment numbers by neglecting to monitor, control, promote and enhance their online presence. It is critical that universities measure their social media reputation scores and presence on the web, as well as those of their competitors. Universities need to continuously review their social engagement strategy and online reputation to ensure they maximize all opportunities to maintain, and improve student enrolment and retention. Universities have embraced social media to enhance their brand reputation. This study examines the use of social media and its effects from a global perspective. It analysed 90 universities in three geographical areas to assess the impact and level of online social media, especially as it relates to “university brand reputation.” Results of the study indicated there was a wide variation among the three geographical regions, and within countries in the three geographical regions. Use of social media communication tools such as Twitter and Google+ by active users also varied widely depending upon country and region.