Modelling adaptive web applications

Conceptual Modelling approaches for the web need extensions to specify dynamic personalization properties in order to design more powerful web applications. Current approaches provide techniques to support dynamic personalization, usually focused on implementation details. This article presents an extension of the OO-H conceptual modeling approach to address the particulars associated with the design and specification of dynamic personalization. The main benefit is that this specification can be modified without recompile the rest of the application modules. We describe how conventional navigation and presentation diagrams are influenced by personalization properties. In order to model the variable part of the interface logic OO-H has a personalization architecture that leans on a rule engine. Rules are defined based on a User Model and a Reference Model.